Dan Willis

" Designers must understand their domain deeply or risk being glorified production artists. "

" The insider-outsider thing is kind of an artificial separation because many of us go back and forth between those roles. "

" Queerness is change. The power to shape that change is within every one of us. "

" Listen hard, change fast. "

" The user directorate’s revolt shutting down new development for a year was unprecedented and opened the door for ambitious change. "

" We UXers tend to make things sound a lot more complicated than they really are. "

" Normally you go into a talk and they build just like a story. A little bit of information, more information, more information. Here’s my point, and that’s it. "

" We have to ask the question what if it goes wrong? Because causing even intangible, emotional pain is harm. "

" Enterprise problems are often engineering problems as much as design problems. "