Louis Rosenfeld
Founder, Publisher, & CEO, Rosenfeld Media
Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing and conference curation). Lou spent much of his career in information architecture consulting, first as founder of the groundbreaking IA agency Argus Associates and later as an independent consultant, helping clients like Ford, Paypal, Caterpillar, and the CDC untangle their information problems. He co-founded the Information Architecture Institute, the User Experience Network, and a variety of conferences including The DesignOps Summit, Advancing Research, and the Information Architecture Summit. Lou has edited or co-authored five books, including the IA “bible,” Information Architecture for the Web and Beyond, now in its fourth edition.
Rosenverse talks by Louis:
" Let’s talk about a term without using it to re-level set what it really means and what it might be masking. "
Take Back those Words! Reclaiming and Reenergizing the Vocabulary of UX
August 21, 2026
" It’s not that our subscribers aren’t smart, they just don’t always feel smart. "
You’ve got Gold! A Rosenverse demo with Lou Rosenfeld
June 9, 2026
" Let’s face it, sound smarter in general. "
How to use the Rosenbot
March 16, 2026
" You might know us from the 70 or so UX and product design books we've published over the past two decades. "
About the Rosenverse
March 15, 2026
" The first rule of book update club is you never talk about book update club. "
Don’t Make Me Think 3.0: What Endures and What Evolves in UX
March 11, 2026
" The Rosen Bot is trained on all of our books plus over a thousand recorded sessions from conferences and community talks. "
GenAI for UXers: A Rosenbot Demo and Discussion
September 11, 2025
" The grownups’ table is where we talk about business problems and organizational complexity, not just sketching. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" We're not trying to cannibalize book sales but want to make the knowledge more accessible. "
GenAI for UXers: A Rosenbot Demo and Discussion
June 11, 2025
" Our curators have been working for months taking presentations from little ideas to something big that advances design ops as practice. "
Day 1 Welcome
September 23, 2024
" The climate crisis is a symptom of us being disconnected from so many things around us. "
Three Key Climate Initiatives and How You Can Help
September 11, 2024
" The product is imperfect, probably about 60 percent there, but if we get to 80 percent it will be a compelling tool for UX content. "
Coffee with Lou #4: Taking a Peek Under the Rosenbot's Hood
June 14, 2024
" We do about a hundred free community sessions a year where anyone with membership can attend. "
The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld
June 5, 2024
" Sponsor sessions are so great that people want recordings. They’re not sales pitches. "
Day 2 Welcome
June 5, 2024
" We strive to create connective tissue and cohesion across those talks, nothing cobbled together the night before. "
Day 1 Welcome
June 4, 2024
" Inclusion means not just who’s on the program but who you’re researching and collaborating with as you create your presentation. "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" Look for people wearing the very acute Rosenfeld Media black hats if you need help. "
Opening Remarks Day 2
March 26, 2024
" We literally want to advance this field by creating space for really good professional conversations to happen. "
Opening Remarks Day 1
March 25, 2024
" Future UX includes designing for user discovery in conversational and augmented interfaces, not just clicks. "
Three Years Out: Perspectives on the Near-Term Future of User Research
March 15, 2024
" Don’t write a book expecting to retire on royalties; this is a specialized field with modest sales. "
Coffee with Lou: Should You Write a (UX) Book?
March 7, 2024
" Be authentic in your portfolio and speak to your unique experiences and values. "
Coffee with Lou
January 11, 2024
" If something makes you feel unwelcome, the code of conduct explains how to engage with staff to resolve issues. "
Welcome
January 8, 2024
" This is a beautifully aged stew, delicious ideas that have a sum that’s greater than the parts. "
Opening Remarks
November 29, 2023
" Talking about climate openly, even if uncomfortable, is a powerful way to create change. "
Do you want to work on climate? (Climate UX Discussion Series)
November 15, 2023
" There’s a difference between generating prompts and actually generating useful design outputs that fit your unique vision. "
How AI will Change DesignOps Tooling
October 3, 2023
" If any of those adjectives do not apply to how you’re feeling right now, we wanna know. "
Opening Remarks
October 2, 2023
" Code of conduct is not window dressing; it’s a front door to a process that supports your safety and comfort. "
Welcome / Housekeeping
June 7, 2023
" Enterprise UX is about delivering strong experiences in an enterprise setting, which ain’t easy. "
Welcome / Housekeeping
June 6, 2023
" There is no need to take notes over the next few days. We have dedicated sketch notes and session resources. "
Opening Remarks
March 27, 2023
" At Bloomberg, we designed for our clients but also for our colleagues across these two groups. "
Founder’s Welcome
December 6, 2022
" I didn’t understand just how complex everything was both on the stakeholder and technology side. "
Becoming a Civic Designer: Making the Move from Private to Public Sector
November 17, 2022
" Join our Slack channels—it’s really where the party is with gifts, jokes, and amazing conversations. "
Opening Remarks
November 16, 2022
" MJ Broadbent’s sketchnotes are absolutely outstanding. You really do not have to take notes yourself. "
Welcome
September 8, 2022
" We set up a design-led workshop with all leaders to craft what design-driven meant for our organization, leading to it becoming everyday language. "
The Bigger Picture: A Panel Discussion
October 23, 2019
" We have to move beyond linear solutions. Complex systems require us to explore our way through problems. "
Discussion: What Operations can teach DesignOps
November 6, 2017