Rosenverse

Louis Rosenfeld

Founder, Publisher, & CEO, Rosenfeld Media

Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing and conference curation). Lou spent much of his career in information architecture consulting, first as founder of the groundbreaking IA agency Argus Associates and later as an independent consultant, helping clients like Ford, Paypal, Caterpillar, and the CDC untangle their information problems. He co-founded the Information Architecture Institute, the User Experience Network, and a variety of conferences including The DesignOps Summit, Advancing Research, and the Information Architecture Summit. Lou has edited or co-authored five books, including the IA “bible,” Information Architecture for the Web and Beyond, now in its fourth edition.

Rosenverse talks by Louis:

Louis Rosenfeld

" Let’s talk about a term without using it to re-level set what it really means and what it might be masking. "

Take Back those Words! Reclaiming and Reenergizing the Vocabulary of UX

August 21, 2026

Louis Rosenfeld

" It’s not that our subscribers aren’t smart, they just don’t always feel smart. "

You’ve got Gold! A Rosenverse demo with Lou Rosenfeld

June 9, 2026

Louis Rosenfeld

" Let’s face it, sound smarter in general. "

How to use the Rosenbot

March 16, 2026

Louis Rosenfeld

" You might know us from the 70 or so UX and product design books we've published over the past two decades. "

About the Rosenverse

March 15, 2026

Louis Rosenfeld

" The first rule of book update club is you never talk about book update club. "

Don’t Make Me Think 3.0: What Endures and What Evolves in UX

March 11, 2026

Louis Rosenfeld

" The Rosen Bot is trained on all of our books plus over a thousand recorded sessions from conferences and community talks. "

GenAI for UXers: A Rosenbot Demo and Discussion

September 11, 2025

Louis Rosenfeld

" The grownups’ table is where we talk about business problems and organizational complexity, not just sketching. "

10 Years of Enterprise UX: Reflecting on the community and the practice

June 18, 2025

Louis Rosenfeld

" We're not trying to cannibalize book sales but want to make the knowledge more accessible. "

GenAI for UXers: A Rosenbot Demo and Discussion

June 11, 2025

Louis Rosenfeld

" Our curators have been working for months taking presentations from little ideas to something big that advances design ops as practice. "

Day 1 Welcome

September 23, 2024

Louis Rosenfeld

" The climate crisis is a symptom of us being disconnected from so many things around us. "

Three Key Climate Initiatives and How You Can Help

September 11, 2024

Louis Rosenfeld

" The product is imperfect, probably about 60 percent there, but if we get to 80 percent it will be a compelling tool for UX content. "

Coffee with Lou #4: Taking a Peek Under the Rosenbot's Hood

June 14, 2024

Louis Rosenfeld

" We do about a hundred free community sessions a year where anyone with membership can attend. "

The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld

June 5, 2024

Louis Rosenfeld

" Sponsor sessions are so great that people want recordings. They’re not sales pitches. "

Day 2 Welcome

June 5, 2024

Louis Rosenfeld

" We strive to create connective tissue and cohesion across those talks, nothing cobbled together the night before. "

Day 1 Welcome

June 4, 2024

Louis Rosenfeld

" Inclusion means not just who’s on the program but who you’re researching and collaborating with as you create your presentation. "

Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?

May 2, 2024

Louis Rosenfeld

" Look for people wearing the very acute Rosenfeld Media black hats if you need help. "

Opening Remarks Day 2

March 26, 2024

Louis Rosenfeld

" We literally want to advance this field by creating space for really good professional conversations to happen. "

Opening Remarks Day 1

March 25, 2024

Louis Rosenfeld

" Future UX includes designing for user discovery in conversational and augmented interfaces, not just clicks. "

Three Years Out: Perspectives on the Near-Term Future of User Research

March 15, 2024

Louis Rosenfeld

" Don’t write a book expecting to retire on royalties; this is a specialized field with modest sales. "

Coffee with Lou: Should You Write a (UX) Book?

March 7, 2024

Louis Rosenfeld

" Be authentic in your portfolio and speak to your unique experiences and values. "

Coffee with Lou

January 11, 2024

Louis Rosenfeld

" If something makes you feel unwelcome, the code of conduct explains how to engage with staff to resolve issues. "

Welcome

January 8, 2024

Louis Rosenfeld

" This is a beautifully aged stew, delicious ideas that have a sum that’s greater than the parts. "

Opening Remarks

November 29, 2023

Louis Rosenfeld

" Talking about climate openly, even if uncomfortable, is a powerful way to create change. "

Do you want to work on climate? (Climate UX Discussion Series)

November 15, 2023

Louis Rosenfeld

" There’s a difference between generating prompts and actually generating useful design outputs that fit your unique vision. "

How AI will Change DesignOps Tooling

October 3, 2023

Louis Rosenfeld

" If any of those adjectives do not apply to how you’re feeling right now, we wanna know. "

Opening Remarks

October 2, 2023

Louis Rosenfeld

" Code of conduct is not window dressing; it’s a front door to a process that supports your safety and comfort. "

Welcome / Housekeeping

June 7, 2023

Louis Rosenfeld

" Enterprise UX is about delivering strong experiences in an enterprise setting, which ain’t easy. "

Welcome / Housekeeping

June 6, 2023

Louis Rosenfeld

" There is no need to take notes over the next few days. We have dedicated sketch notes and session resources. "

Opening Remarks

March 27, 2023

Louis Rosenfeld

" At Bloomberg, we designed for our clients but also for our colleagues across these two groups. "

Founder’s Welcome

December 6, 2022

Louis Rosenfeld

" I didn’t understand just how complex everything was both on the stakeholder and technology side. "

Becoming a Civic Designer: Making the Move from Private to Public Sector

November 17, 2022

Louis Rosenfeld

" Join our Slack channels—it’s really where the party is with gifts, jokes, and amazing conversations. "

Opening Remarks

November 16, 2022

Louis Rosenfeld

" MJ Broadbent’s sketchnotes are absolutely outstanding. You really do not have to take notes yourself. "

Welcome

September 8, 2022

Louis Rosenfeld

" We set up a design-led workshop with all leaders to craft what design-driven meant for our organization, leading to it becoming everyday language. "

The Bigger Picture: A Panel Discussion

October 23, 2019

Louis Rosenfeld

" We have to move beyond linear solutions. Complex systems require us to explore our way through problems. "

Discussion: What Operations can teach DesignOps

November 6, 2017

Rosenverse People Everyone