Advice for DesignOps Employee #1
Summary
Key Insights
-
•
70% of design ops teams consist of a single person, making Amy's advice widely relevant.
-
•
Understanding the specific problem that led to the creation of the design ops role helps prioritize early work.
-
•
Role boundaries between design ops and creative leadership must be established explicitly to avoid conflicts.
-
•
Building relationships across departments is critical, with IT and HR often being the most valuable allies.
-
•
Career development paths are a high-impact initial focus area for design ops in new teams.
-
•
Addressing research tool gaps and training can dramatically improve design maturity and stakeholder buy-in.
-
•
Operating in a large, bureaucratic organization requires persistence to identify and reach the right contacts.
-
•
Saying 'I don't know' but following up by figuring out the answer creates realistic expectations and builds trust.
-
•
Not being a people manager can be an advantage for design ops as it enables an objective, consultative stance.
-
•
Close, frequent one-on-ones build trust and uncover both personal and operational team challenges.
Notable Quotes
"I promise you they did not get up one morning and think, ah, yes, what my team needs is design ops."
"The catalyst that got your head count approved is the problem you should tackle first."
"If your head of design has been used to doing everything by themselves, establish early on what lives in your world and what lives in theirs."
"Making friends will help you in all sorts of ways. Relationship building has been about 75% of the game in my job."
"People will tell you what frustrates them. Boy, will they tell you what frustrates them."
"I am always super candid about not knowing things. I say, I don't know that, but I'll figure it out."
"Nobody has all the answers and we're human. That's okay."
"Bring the people who are blocking you into the process and have them see with their own eyes what you're doing."
"There is nothing more frustrating than showing up on day one as a new employee and then being like, well, your computer didn't come in yet."
"My job is part therapist. Career development and goals are basically asking what people want to be in five years."
Or choose a question:
More Videos
"If you value innovation and design, then you're investing in creativity."
Dr. Karl JeffriesThe Science of Creativity for DesignOps
January 8, 2024
"Investment is attention: If the business funds you, it means they believe in what you do."
Amy MarquezINVEST: Discussion
June 15, 2018
"Building an internal research practice is critical for long-term value and integration of insights."
Steve Portigal Chris Chapo Kelly Goto Christian RohrerDiscussion
May 13, 2015
"Involving designers early in the process is crucial to avoid the 'fast-food' model where they feel like order takers."
Alicia MootyDesign Staffing Models
September 30, 2021
"I am not throwing away your UX."
Ana Maria Montero Barrantes Aditi Dhar Michelle Kaplan Nate Osborne Matt LaurenceThe Authentic UX Talent Show
January 8, 2024
"You can’t really advocate for UX or move an organization forward without interacting with your team and business colleagues."
Lada Gorlenko Sharbani Dhar Sébastien Malo Rob Mitzel Ivana Ng Michal Anne RogondinoTheme 1: Discussion
January 8, 2024
"Most organizations don’t have one research tool, but a mix, so openness and integration are essential."
Sofia QuinteroThe Product Philosophy Behind EnjoyHQ
March 10, 2021
"If you think innovation can happen without buy-in from the CEO, I would love to see that; I have not seen it work."
Laura KleinUnique challenges of innovation in enterprises
April 23, 2020
"My playlist changed drastically when my son was born, but data alone wouldn’t explain why."
Andrew MichaelBuilding a Product Insights Team
March 10, 2022