Creating a Legacy: the ultimate experience
Summary
Key Insights
-
•
Legacy should be seen as gifts of insight and leadership that last beyond personal memory, not just a personal story or endowment.
-
•
Citrix’s purpose centered on authentic human outcomes—helping people work flexibly and live better, not just on technology.
-
•
Design thinking is more about reframing problems and ideas than just aesthetics or craft.
-
•
Embedding design thinking deeply into an organization requires training diverse ‘catalysts’ across departments, not just designers.
-
•
Consumer technology shifts like the iPhone and iPad accelerated user expectations, forcing enterprise UX to become table stakes.
-
•
The ‘virtual workplace’ vision from 2001 anticipated many trends in device independence, collaboration, and user metaphors decades ahead.
-
•
A culture that puts employees and customers first, grounded in values of humility, respect, integrity, and conviction, creates pride and drives business success.
-
•
Leadership balance involves trusting your team, clarifying your own decision boundaries, and empowering others.
-
•
Legacy moments can be as simple and immediate as making genuine personal connections, not just grand achievements.
-
•
Competitive differentiation in enterprise software is now about holistic customer experience (CX), beyond just UX design.
Notable Quotes
"Legacy is a gift: gifts of insight, leadership, experience that last long beyond anyone remembering who gave them."
"If you want to receive value, you have to create value first; expecting it before contributing is a mistake."
"We believe in being a rock band, not rock stars—success comes from the team, not the individual."
"User experiences and customer experiences are feelings—we design those feelings more than features."
"The post-PC era has had more impact on enterprise UX and computing than any other factor in all history."
"The hardest thing for any tech company to do is move from technology-out thinking to customer and business outcome thinking."
"Every person in a company has a customer, whether internal or external, and should focus on the experience they deliver."
"Culture plus empathy equals pride—and pride powers the most successful organizations."
"You can leave a legacy in three minutes by giving a connection or sharing an insight—it doesn’t have to be grand."
"Don’t dress for the job you have, dress for the job you want—this applies to people and companies alike."
Or choose a question:
More Videos
"Creativity fuels design, design fuels innovation."
Dr. Karl JeffriesThe Science of Creativity for DesignOps
January 8, 2024
"Creating internal champions in client organizations helps improve adoption and reduces churn."
Amy MarquezINVEST: Discussion
June 15, 2018
"Both tribes really believe in doing awesome for customers, that’s our common ground."
Steve Portigal Chris Chapo Kelly Goto Christian RohrerDiscussion
May 13, 2015
"Involving designers early in the process is crucial to avoid the 'fast-food' model where they feel like order takers."
Alicia MootyDesign Staffing Models
September 30, 2021
"Puppetry lets you communicate like, I don’t like what you said, how come you said that to me."
Ana Maria Montero Barrantes Aditi Dhar Michelle Kaplan Nate Osborne Matt LaurenceThe Authentic UX Talent Show
January 8, 2024
"We never compromise on the business goals, but how we achieve them can be flexible and pragmatic."
Lada Gorlenko Sharbani Dhar Sébastien Malo Rob Mitzel Ivana Ng Michal Anne RogondinoTheme 1: Discussion
January 8, 2024
"Data entry is the enemy; automation is the key to making research repositories successful."
Sofia QuinteroThe Product Philosophy Behind EnjoyHQ
March 10, 2021
"Please don’t chop off that engine until the new one is built because you are not the only one on this plane."
Laura KleinUnique challenges of innovation in enterprises
April 23, 2020
"Without Jim, what we're going to see today would have been a lot worse."
Andrew MichaelBuilding a Product Insights Team
March 10, 2022
