Summary
The pandemic made it painfully clear that the failure of critical public services causes real harm, both physical and financial. Our healthcare system is being overwhelmed, millions are pouring onto unemployment, and we’ve seen an unprecedented number of people trying to access government programs. It has never been more important for government services to be simple, effective, and accessible to all, yet we're far from that vision today. In this talk, Sha Hwang, co-founder and chief operating officer of Nava Public Benefit Corporation, will discuss the opportunities designers have to build government services that prioritize equity and resiliency—and the responsibility that comes with designing systems that serve millions of people.
Key Insights
-
•
Empathy and humanity are crucial in design and public service.
-
•
Humans have a tendency to forget trauma and normalize suffering, which can lead to historical mistakes.
-
•
The deeper layers of systemic change require attention, as highlighted by Stuart Brand's pace layers model.
-
•
Small acts can provide energy and motivation to make a difference.
-
•
Civic tech is a long-term project that requires patience and sustained engagement.
-
•
Collaboration and coalitions are necessary for meaningful political progress in public services.
-
•
Technology often presents challenges, revealing that issues are about systems more than tools.
-
•
Designing for equity in public services is critical to repairing trust in government.
-
•
Individuals can leverage their skills in various ways to contribute to public good.
-
•
Public service roles are evolving, calling for diverse skill sets and inclusive approaches.
Notable Quotes
"Every sufficiently advanced neglect is indistinguishable from malice."
"We are witnesses to a crime."
"None of this was inevitable."
"Progress takes work."
"If institutions cannot keep their promises to the most vulnerable, they might not deserve to solve bigger problems."
"The focus on a few heroic individuals could mislead contemporary activists away from the fact that political progress is won by coalitions."
"We can solve none of these abstract problems if we cannot deliver resilient, effective government services."
"Every thousand people enrolled in healthcare might save a life."
"Do not let the fire that brought you here be the fire that burns you out."
"We have a lot of things that we can hope to influence, but not everything is within our span of control."
















More Videos

"It's critical to reinforce users' understanding that AI tools are augmentative rather than standalone solutions."
Jennifer KongJourneying toward AI-assisted documentation in healthcare
June 5, 2024

"It's a good thing to ask yourself... am I getting what I want from this conference?"
Uday Gajendar Louis RosenfeldDay 2 Welcome
June 5, 2024

"The smallest poor design choice can make an entire experiment fail."
Erin WeigelGet Your Whole Team Testing to Design for Impact
July 24, 2024

"Knowledge is constructed; it does not exist without human intervention and context."
Jill FruchterInconvenient Insights: The Researcher's Role is to Stay Curious
March 29, 2023

"Always design a thing by considering your next largest temporal context."
Sarah Auslander Betsy Ramaccia Gordon RossInsights Panel
November 18, 2022

"You never know when you might need to switch back between paths in your career."
Edward CuppsThe Principal Path: Journeying from Management to Individual Contributor
June 11, 2021

"Our role is shifting, but research isn't disappearing. It's more powerful than ever."
Sean McKayCoexisting with non-researchers: Practical strategies for a democratized research future
March 11, 2025

"When I talk about We, am I talking about you and me, our team, the people in this room, or the company itself?"
Indra KlavinsA Design Ops Girl in a Dev Ops World
October 23, 2019

"Personalization is not just a trend; it’s a necessity."
Kristin SkinnerFive Years of DesignOps
September 29, 2021