Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Summary
The overturn of Roe v Wade in the US has highlighted the systematic challenges and exclusions which *womxn continue to face in their day to day lives. Additionally, the rising recognition of the importance of intersectional thinking, shifting definitions of womxnhood, the potential biases in big data, and many other shifting cultural contexts all contribute to an evolving set of best practices for how we should effectively be including womxn within the research process. *Use of the term Womxn acknowledges that gender identity exists in a sphere and one word has room for multiple gender expressions without weighing one more important than another. In addition, it highlights that more than one gender expression can be impacted by patriarchy, misogyny, and sexism. This term recognizes that in the past, the history of feminism has included racism, transphobia and harmful gender binary views.
Key Insights
-
•
40% of countries restrict women’s property rights, and it will take 130 years to reach gender parity in political leadership.
-
•
Car crash test dummies and PPE are often designed without considering women’s bodies, leading to higher risks for women.
-
•
Separating men and women in research can reinforce stereotypes; combining their voices often yields more balanced insights.
-
•
Time poverty and social desirability bias must be addressed by researchers particularly when engaging marginalized women.
-
•
In crisis or conservative settings, hiring local women as researchers increases trust, safety, and richer data collection.
-
•
Intersectionality is a critical research lens to understand multiple, overlapping discriminations affecting women of color and others.
-
•
Semiotic analysis reveals cultural narratives that shape gender perceptions and emotional roles in subtle but powerful ways.
-
•
Participatory approaches in AI research foster adoption of responsible AI principles and ensure diverse perspectives influence outcomes.
-
•
Quantitative data often excludes non-binary people by default, requiring more nuanced data collection strategies.
-
•
Measuring success in inclusive research includes hearing participants feel seen and sharing honest feedback to improve practice.
Notable Quotes
"At the current rate, it will be 130 years before we reach global gender equality in political power."
"Women are more likely to die in car crashes because crash test dummies are not designed with women in mind."
"Separating genders in research can perpetuate stereotypes rather than challenge them."
"We need to ask participants how much time they have and want to contribute to avoid extractive research."
"Local women researchers in crisis zones help ensure safety and allow authentic stories to emerge."
"Intersectionality is a framework describing compounded levels of discrimination due to overlapping identities."
"Cultural narratives often depict women’s indulgence as submissive and emotional, masking other values like determination."
"Being radically honest about who is in the research helps avoid sweeping generalizations that exclude marginalized groups."
"Inclusive teams, especially women-led ones, are more productive and effective at achieving results."
"Hearing a participant say thank you for listening is one of the most powerful indicators of meaningful research."
Or choose a question:
More Videos
"We don't assume companies intentionally fail certain audiences; it’s often about awareness and lacking champions."
Suzan Bednarz Hilary SunderlandAccessibilityOps for All
January 8, 2024
"Having a place for people to self-serve insights is really big, so they don’t ask us to repeat research."
Taylor Jennings Joe Nelson Alex KnollRepository Retrospective: Learnings from Introducing a Central Place for UX Research
March 9, 2022
"Cluster analysis is very useful if you want to avoid a one-size-fits-all approach to product or service design."
Ricardo MartinsUnlocking the power of advanced quantitative methods
March 12, 2025
"We have to shift from mechanistic linear thinking to complex systems thinking."
Ariel KennanCivic Design in 2022
January 13, 2022
"Automation only catches maybe 30% of all your a11y defects and even then we still receive a lot of false positives."
Alexis LucioScaling Accessibility Through Design Systems
June 9, 2022
"Sometimes, right, you feel like you’re about to be run over by the delivery train, and that pressure shapes how research is received."
Rebecca BuckMission: Keep Talent in Research Roles!
March 10, 2021
"Not every project needs to be responded to; not every RFP needs a proposal."
George AyeThat Quiet Little Voice: When Design and Ethics Collide
November 16, 2022
"The first year federal incentives ended, the market changed completely; buyers started listening to end users more."
Chris MosesStretching the Definition of DesignOps with Product Development
November 7, 2018
"Without a shared purpose, a team is simply a collection of individuals."
Peter MerholzDesign at Scale is People!
June 11, 2021
