Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Summary
The overturn of Roe v Wade in the US has highlighted the systematic challenges and exclusions which *womxn continue to face in their day to day lives. Additionally, the rising recognition of the importance of intersectional thinking, shifting definitions of womxnhood, the potential biases in big data, and many other shifting cultural contexts all contribute to an evolving set of best practices for how we should effectively be including womxn within the research process. *Use of the term Womxn acknowledges that gender identity exists in a sphere and one word has room for multiple gender expressions without weighing one more important than another. In addition, it highlights that more than one gender expression can be impacted by patriarchy, misogyny, and sexism. This term recognizes that in the past, the history of feminism has included racism, transphobia and harmful gender binary views.
Key Insights
-
•
40% of countries restrict women’s property rights, and it will take 130 years to reach gender parity in political leadership.
-
•
Car crash test dummies and PPE are often designed without considering women’s bodies, leading to higher risks for women.
-
•
Separating men and women in research can reinforce stereotypes; combining their voices often yields more balanced insights.
-
•
Time poverty and social desirability bias must be addressed by researchers particularly when engaging marginalized women.
-
•
In crisis or conservative settings, hiring local women as researchers increases trust, safety, and richer data collection.
-
•
Intersectionality is a critical research lens to understand multiple, overlapping discriminations affecting women of color and others.
-
•
Semiotic analysis reveals cultural narratives that shape gender perceptions and emotional roles in subtle but powerful ways.
-
•
Participatory approaches in AI research foster adoption of responsible AI principles and ensure diverse perspectives influence outcomes.
-
•
Quantitative data often excludes non-binary people by default, requiring more nuanced data collection strategies.
-
•
Measuring success in inclusive research includes hearing participants feel seen and sharing honest feedback to improve practice.
Notable Quotes
"At the current rate, it will be 130 years before we reach global gender equality in political power."
"Women are more likely to die in car crashes because crash test dummies are not designed with women in mind."
"Separating genders in research can perpetuate stereotypes rather than challenge them."
"We need to ask participants how much time they have and want to contribute to avoid extractive research."
"Local women researchers in crisis zones help ensure safety and allow authentic stories to emerge."
"Intersectionality is a framework describing compounded levels of discrimination due to overlapping identities."
"Cultural narratives often depict women’s indulgence as submissive and emotional, masking other values like determination."
"Being radically honest about who is in the research helps avoid sweeping generalizations that exclude marginalized groups."
"Inclusive teams, especially women-led ones, are more productive and effective at achieving results."
"Hearing a participant say thank you for listening is one of the most powerful indicators of meaningful research."
Or choose a question:
More Videos
"Emails are terrible mediums when you’re trying to have human conversations about complex cultural issues."
B. Pagels-MinorBreaking the Tension: The Power of Enabling Your Employees to Show Up Authentically
June 10, 2022
"Some of the most impactful insights come from data analytics and user research collaborating to find behaviors seen in real people and aggregate data."
Eduardo Ortiz Robin Beers Rachael Dietkus, LCSW Bruce Gillespie Jess Greco Marieke McCloskey Renee ReidDay 3 Theme Panel
March 13, 2025
"The inverted pyramid shares details in descending order of importance so key information comes first."
Bruce GillespieLearning from journalism: Balancing impactful communication with compassionate storytelling
March 13, 2025
"Designers must do the internal work of self-awareness and reflection before shifting power to communities."
Bria Alexander Ariel Kennan Charlotte Lee Sarah Brooks Emily Lessard Gordon Ross Joanne DongReflect and Chart Forward
December 10, 2021
"We’re focusing in the next 6 to 12 months on connecting research with education to improve product learning and support."
Nicole Wright Ned DwyerDemocratizing Research at HoneyBook
March 9, 2022
"Being able to traverse different levels of abstraction helps to make systemic complexity more navigable."
Luke Roberts Christian Bason, Ph.D. Amanda Woolley Ben ReasonPanel Discussion
December 4, 2024
"Making your chief legal officer your best friend as a designer makes a lot of sense."
Amy MarquezINVEST: Discussion
June 15, 2018
"Program managers are just expense of routers—what they missed was the how, that secret sauce of EQ."
Indra KlavinsA Design Ops Girl in a Dev Ops World
October 23, 2019
"It’s either too late in the product cycle and we’re wasting money because we find usability issues after development."
Renee BouwensLanding Product Impact: Aligning Research as a Foundational Driver for Delivering the World’s Best Products
December 15, 2023
