Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Summary
The overturn of Roe v Wade in the US has highlighted the systematic challenges and exclusions which *womxn continue to face in their day to day lives. Additionally, the rising recognition of the importance of intersectional thinking, shifting definitions of womxnhood, the potential biases in big data, and many other shifting cultural contexts all contribute to an evolving set of best practices for how we should effectively be including womxn within the research process. *Use of the term Womxn acknowledges that gender identity exists in a sphere and one word has room for multiple gender expressions without weighing one more important than another. In addition, it highlights that more than one gender expression can be impacted by patriarchy, misogyny, and sexism. This term recognizes that in the past, the history of feminism has included racism, transphobia and harmful gender binary views.
Key Insights
-
•
40% of countries restrict women’s property rights, and it will take 130 years to reach gender parity in political leadership.
-
•
Car crash test dummies and PPE are often designed without considering women’s bodies, leading to higher risks for women.
-
•
Separating men and women in research can reinforce stereotypes; combining their voices often yields more balanced insights.
-
•
Time poverty and social desirability bias must be addressed by researchers particularly when engaging marginalized women.
-
•
In crisis or conservative settings, hiring local women as researchers increases trust, safety, and richer data collection.
-
•
Intersectionality is a critical research lens to understand multiple, overlapping discriminations affecting women of color and others.
-
•
Semiotic analysis reveals cultural narratives that shape gender perceptions and emotional roles in subtle but powerful ways.
-
•
Participatory approaches in AI research foster adoption of responsible AI principles and ensure diverse perspectives influence outcomes.
-
•
Quantitative data often excludes non-binary people by default, requiring more nuanced data collection strategies.
-
•
Measuring success in inclusive research includes hearing participants feel seen and sharing honest feedback to improve practice.
Notable Quotes
"At the current rate, it will be 130 years before we reach global gender equality in political power."
"Women are more likely to die in car crashes because crash test dummies are not designed with women in mind."
"Separating genders in research can perpetuate stereotypes rather than challenge them."
"We need to ask participants how much time they have and want to contribute to avoid extractive research."
"Local women researchers in crisis zones help ensure safety and allow authentic stories to emerge."
"Intersectionality is a framework describing compounded levels of discrimination due to overlapping identities."
"Cultural narratives often depict women’s indulgence as submissive and emotional, masking other values like determination."
"Being radically honest about who is in the research helps avoid sweeping generalizations that exclude marginalized groups."
"Inclusive teams, especially women-led ones, are more productive and effective at achieving results."
"Hearing a participant say thank you for listening is one of the most powerful indicators of meaningful research."
Or choose a question:
More Videos
"The best advice I ever received from a colleague was to find something in every project that interests you."
Jessica NorrisADHD: A DesignOps Superpower
September 9, 2022
"Sponsor sessions are free for anyone, whether you paid to attend or not, so invite your coworkers, friends, and family."
Bria AlexanderOpening Remarks
September 30, 2021
"Two designers in Belgium seized a COVID moment to advance inclusion in digital public services where equality, not equity, is the policy."
Charlotte LeeTheme 1 Intro
December 8, 2021
"Public services in the US are harder to design because everything has to have a cost and be paid for."
Ron BronsonDesign, Consequences & Everyday Life
November 18, 2022
"We built a career path to make evaluations as fair and consistent as possible across roles."
Ignacio MartinezFair and Effective Designer Evaluation
September 25, 2024
"Most product decisions look intuitive, but intuition alone leads to coherent stories that can be wrong."
Kristen Guth, Ph.D.Out of the FOG: A Non-traditional Research Approach to Alignment
March 28, 2023
"The best way to have a solution that ‘sucks’ is to solve the end user’s problems so the solution pulls through the organization."
Jim KalbachJobs To Be Done
February 25, 2021
"We’ve seen organizations try to run 52 projects with only 36 teams—distraction at its worst."
Meaghan Waters Fotina KoutropoulousLack of Product Thinking will Doom Your Legacy Modernization
June 9, 2021
"Meeting designers where they spend their time, like integrating accessibility plugins into Figma, is the most effective way to make progress."
Saara Kamppari-MillerDesignOps for Inclusive Design and Accessibility
May 26, 2022