Summary
Whether your design team is 5 or 5,000, the goal should be the same: retain designers by providing them the resources they need to grow and develop in their career. What do these resources look like for someone new to the industry versus a 20 year veteran? Or when a new technology or platform emerges, like the metaverse? In this session, you will learn the importance of investing in learning, development and belonging programs and how DesignOps is uniquely positioned to prepare designers to work on the next evolution of the internet– the metaverse.
Key Insights
-
•
Meta’s design organization includes over 15 roles and 200 personas across global offices, requiring programs designed for diverse and varied needs.
-
•
Investing early in emerging talent through dedicated internship and graduate programs results in stronger mid-level designer performance.
-
•
Design Program Managers (DPMs) serve either embedded product teams or centralized horizontal initiatives, bridging operational efficiency and strategic growth.
-
•
Being a simplifier—explaining complex ideas clearly without losing nuance—is a critical Design Ops superpower exemplified by Naomi Glitch.
-
•
Reducing onboarding content duration from two weeks to 3.5 days improves retention and reduces overwhelm by pacing learning.
-
•
Canonical documentation consolidates essential information into a single source, preventing fragmentation and reducing confusion for designers.
-
•
Meta’s centralized mentorship program increased participant access by nearly 50% while cutting manual operational effort from 56 to 6 hours per month.
-
•
Design school at Meta acts as a canonical continued education hub, aligning leadership and teachers to systematically support career growth.
-
•
Preparing for the metaverse involves upskilling designers in game design, spatial design, 3D interaction, and prototyping tools like Unity and Mover.
-
•
DPMs partner closely with product managers and technical program managers as a triad, where DPMs focus on supporting the design team’s operational needs.
Notable Quotes
"No matter what the size of your design team is the goal should be the same: retain and empower designers by providing resources they need to grow."
"My design Ops superpower is the ability to simplify incredibly complex processes, problems, and ideas."
"Imagine building programs accessible and equitable to over 200 different personas with very different needs."
"Investing in emerging talent is building for the future."
"A simplifier can explain complex situations in the easiest way possible without losing nuance."
"Reducing onboarding from two weeks to three and a half days lowers overwhelm and improves content retention."
"Canonical means the one doc, process, or framework to rule them all."
"Our mentorship program went from seven people spending 56 hours monthly manually matching to two people spending six hours monthly with automation."
"Design school’s mission is to connect needs of the design organization with learning experiences that impact product quality and careers."
"The metaverse is the successor to the mobile internet, and we’re only at the dial-up stage of its development."
Dig deeper—ask the Rosenbot:
More Videos
"I’m going to need to bring my A game."
Randolph Duke IIWar Stories LIVE! Randy Duke II
March 30, 2020
"Keep your LinkedIn profile updated and compelling so you’re findable for passive job opportunities."
Corey Nelson Amy SanteeLayoffs
November 15, 2022
"Customers benchmark your company to their last best experience, often outside of your industry."
Landon BarnesAre My Research Findings Actually Meaningful?
March 10, 2022
"Self-report is not the end all; people often don’t know why they behave certain ways, especially regarding automatic motivations like deeply ingrained mental models."
Amy BucherHarnessing behavioral science to uncover deeper truths
March 12, 2025
"You don’t design interfaces anymore—you choreograph intentions."
David SternbergUncovering the hidden forces shaping user behavior
July 17, 2025
"Piloting your ideas before committing helps prevent disruption and saves energy in the long run."
Deanna SmithLeading Change with Confidence: Strategies for Optimizing Your Process
September 23, 2024
"Equity is equal outcomes, not just equal access to a bicycle everyone can’t necessarily ride."
Jennifer StricklandAdopting a "Design By" Method
December 9, 2021
"We realized we were solving problems of a design practice when our organization had actually scaled to an organizational level."
Rachel Posman John CalhounA Closer Look at Team Ops and Product Ops (Two Sides of the DesignOps Coin)
November 19, 2020
"Mirroring content by repeating back what people say helps them understand their own ideas better."
Gina MendoliaTherapists, Coaches, and Grandmas: Techniques for Service Design in Complex Systems
December 3, 2024
