This video is only accessible to conference ticket holders.
Log in Create account
For 90 days after a conference, only paid ticket holders can watch conference videos. After that, all Gold members have access.
Contact Support if you are having any issues.
Summary
We built a novel math tutoring app for 11-year-olds in the UK. Since this was our first AI project, we expected lots of technical issues. Those happened and on top of it, we ended up questioning the value of designers in AI-driven products.
Key Insights
-
•
Understanding the inner workings of AI is crucial for effective design.
-
•
AI design requires a new approach compared to traditional computational systems.
-
•
Designers should not only focus on aesthetics but also on the implications of AI usage.
-
•
Fast adaptation to technological changes can help teams navigate chaos efficiently.
-
•
Establishing strong design principles is essential to maintain design integrity amidst rapid changes.
-
•
The need for transparency in AI systems enhances user trust and experience.
-
•
Ethical concerns should be at the forefront of AI implementation.
-
•
Monitor the tangible impacts of AI both socially and environmentally to avoid future pitfalls.
-
•
Critical thinking skills are at risk due to reliance on AI for decision-making and problem-solving.
-
•
Design processes must incorporate feedback mechanisms to iterate quickly.
Notable Quotes
"The preparation process for the 11 Plus exam is stressful for students and families."
"Designing for AI systems is different than designing for earlier computational mediums."
"When using AI, we have to design alternatives quickly due to rapid technological advancements."
"These systems inject copyrighted material, taking away someone's livelihood."
"AI companies don't hesitate to create permanent health issues in vulnerable communities."
"We realized that precision is no longer possible in the age of AI."
"Like plastics, AI can help produce mediocrity over quality."
"This potential of AI is exciting, but we need to be aware of its invisible costs."
"We should not buy into everything that AI pushes to us without scrutiny."
"We must be careful to not let hype overshadow the ethical concerns surrounding AI."















More Videos

"Your insights need to be framed in a way that talks to overall goals you're trying to achieve."
Johanna KollmannInsights-Driven Product Strategy: Get your Research to Count
December 6, 2022

"We are so thrilled to have you; thank you for your support during the curation process."
Louis Rosenfeld Bria AlexanderOpening Remarks
March 27, 2023

"The biggest challenge was alignment; we were discussing 90 people in three entirely different ways."
Ian SwinsonDesigning and Driving UX Careers
June 8, 2016

"If you want to go fast, you go alone. But if you want to go far, go together."
Jamika BurgeEmbracing change: Navigating shifting landscapes with compassion and agency
March 11, 2025

"Accessibility is not an inspiring hack, it's something that belongs in the core of digital design."
Sam ProulxTo Boldly Go: The New Frontiers of Accessibility
June 10, 2022

"You cannot just focus on a single task; you must consider the entire ecosystem."
Kristin WisnewskiMeasuring What Matters
October 23, 2019

"From the future to the future, have that memorized."
Liz EbengoThe Burden on Children: The Cost of Insufficient Post-Conflict Services and Pathways Forward
December 4, 2024

"Our research can feel intangible, but the answers are there."
Dr. Nikki SmithResearch Strategy: Connecting Insights to Outcomes
March 12, 2025

"We’ve learned that clear communication around expectations is vital to avoid confusion between teams."
Nora Tejeda Giovanna AlonsoScaling Design Capabilities at BBVA Through a Self-service Design Model
June 10, 2021