Summary
Personal story of how we not only improved the way of how designers worked with the other team members and external stakeholders but also found the ways to automate the routine work. The goal of the story is to motivate other people to build custom scripts, plugins, extensions, and products. Also, we’ll cover how open source projects can help to increase brand awareness to attract the best talents in the world. Actionable insights to boost up the automation process. Farid will share some insights on how to analyze and find the weak spots in the design teams’ processes. Then he will provide an action plan on how to automate different aspects of the work as well as simplify the onboarding process for the newcomers.
Key Insights
-
•
Design consultancies improve design team efficiency and quality.
-
•
A structured approach (assess, optimize, scale, automate) is essential for design process improvement.
-
•
Assessing processes requires feedback from diverse roles, not just designers.
-
•
Design thinking practices can lead to valuable hypotheses for improvement.
-
•
Scaling requires comprehensive onboarding materials for best practice dissemination.
-
•
Automating routine tasks frees designers for more creative work.
-
•
Effective tools and integrations (such as Figma APIs) can streamline workflows.
-
•
Design teams should analyze their specific needs when choosing tools and automation strategies.
-
•
Investing in automations can significantly enhance an organization's design maturity.
-
•
Community sharing of design tools and practices can enhance brand awareness and attract talent.
Notable Quotes
"Design consultancies are focused on increasing speed, efficiency, and quality of design deliverables."
"We are not only speaking about designers, but also how designers are working with other disciplines."
"By investing in tools and automations in your organization, you can gain market recognition."
"The speed and quality of our deliverables are becoming more important than ever."
"When designers are not spending time on simple things, they can focus on more advanced things like research and innovation."
"The user story experience can be enhanced significantly through automating deliverables."
"Many companies that invest in automation see high returns on their efforts."
"The market of design automations is still not very competitive compared to other fields."
"Figma has transformed design practices and inspired many tools and scripts to enhance efficiency."
"Investing in community sharing can help elevate the design discipline globally."
More Videos
"When I say journey maps, I do not mean this for me is a big no; I hate these things."
Noz UrbinaRapid AI-powered UX (RAUX): A framework for empowering human designers
May 1, 2025
"These same rules of engagement apply everywhere."
Jim KalbachJazz Improvisation as a Model for Team Collaboration
June 4, 2019
"What would you do if info sets said you can't use this tool?"
Holly ColeUnderstanding Experiences: When you have to do more than work
November 8, 2018
"Hello, everyone, my name is Jack Behar and I will be leading this session."
Jack BeharHow to Build Prototypes that Behave like an End-Product
December 6, 2022
"You are part of the wonderful reason why they invest in this community so thoroughly."
Bria AlexanderOpening Remarks
October 3, 2023
"I can't wait to tell the story of how AI can be integrated into our work."
Erika FlowersAI-Readiness: Preparing NASA for a Data-Driven, Agile Future
June 10, 2025
"The future of education lies in collaboration and adaptation."
Kristin SkinnerFive Years of DesignOps
September 29, 2021
"In jazz music, there's what's called 'the head.'"
Jim KalbachJazz Improvisation as a Model for Team Collaboration
November 6, 2017
"Swarm behaviors are not natural; they must be coached and reinforced."
Surya VankaUnleashing Swarm Creativity to Solve Enterprise Challenges
June 10, 2021
