Day 1 Using AI in UX with Impact
This video is featured in the Designing with AI 2025 playlist.
Summary
Key Insights
-
•
Designers have faced ongoing layoffs through 2025 even as AI tools proliferate.
-
•
The past year saw a shift from experimental AI use to validating dozens of AI design tools across the process.
-
•
AI can increase efficiency and unlock new capabilities but may devalue or dehumanize design work.
-
•
Human-centered design is questioned when AI can generate designs without human insight.
-
•
Many AI UX 'authorities' promoted tools and courses without direct practical involvement.
-
•
Real-world company practitioners, not marketers or consultants, provide the most valuable AI-UX case studies.
-
•
Speakers like Erica Flowers focus on organizational-wide AI adoption and opportunity identification.
-
•
Patrick Boer explores user and community research requirements when integrating AI.
-
•
RS Kin investigates how AI changes the nature of design materials and adaptive responses.
-
•
Oveta Sampson emphasizes adapting design processes to remain human-centered despite AI acceleration.
Notable Quotes
"It’s been a really challenging year for the design profession with layoffs continuing in 2025."
"At last year’s conference, we were still scrambling to figure out where AI might be useful in our work."
"Now a year later, the landscape is completely different with dozens of new AI design tools for all stages."
"It’s a love-hate relationship with AI because it can make us more efficient but also devalue our work."
"If you don’t need a designer to create designs, what happens to designers?"
"Are you really practicing human-centered design if you stop designing around insights from real humans?"
"It can seem like all the AI UX authorities are trying to sell you something without real skin in the game."
"Today’s speakers come from real world companies facing real consequences for their choices about AI."
"Where in your design process is your biggest opportunity for AI adoption?"
"Let’s all advocate for AI products and processes that keep the human at the center."
Or choose a question:
More Videos
"When did I become the person where things are impossible? We did that. We tried it."
Sarah B. NelsonWe are called to be Architects of the Future
September 17, 2026
"A research report is essentially the coffin where insights go to die."
Robin Beers Nalini Kotamraju Andy WarrPanel: Excellence in Communicating Insights
March 26, 2024
"Some old fashioned solutions bring new problems for Istanbul."
Onur Kocan Ayhan EnsiciUnderstanding the Strategy for Civic Design in a Complex City: Istanbul
November 16, 2022
"Try to make your component hierarchy as flat as possible because tall, nested structures become hard to navigate."
Jaime CreixemsBest Practices when Creating and Maintaining a Design System
June 7, 2023
"Political leaders had to show up and just listen, without campaigning or trying to say anything."
Kyria Stephens Marlon KernerPower to Heal: Civic Design in the Aftermath of Tragedy
November 17, 2022
"Stop handing off your vision and start shipping it yourself."
Rikki TeetersConcept to code: Transforming ideas into functional products with Kiro
June 10, 2026
"We needed to revise our plan; we couldn’t just keep adding talented folks and hope everything falls into place."
Sarah Kinkade Mariana Ortiz-ReyesDesign Management Models in the Face of Transformation
June 8, 2022
"Pipetting at a biology bench gives empathy no survey or photo can provide."
Tatyana MamutOpening Keynote: Breaking Conway's Law--or How to Work Differently and Not Ship Your Org Chart
June 3, 2019
"We have to be each other’s cavalry right now — leaning into things for our own and each other’s sake."
Julie Norvaisas Pert Eilers Mina JonssonBack to basics, or start from scratch?
March 12, 2025