Summary
A situated practice for training, transforming and leveling up UX researchers in Latin America. I was frustrated with my efforts training new UX researchers. Hours spent on presenting theories, methods, analyzing them, and timidly practicing knowledge did not necessarily translate into the successful implementation of that knowledge in the practice. In the last two years, moving away from traditional learning, we have been designing, implementing, and analyzing a professional training strategy for UX researchers in Mexico and in Latin America. Our approach balances: Training professionals without previous experience on UX research, our Practicing Learners path. Training professionals with two or more years of experience in UX design/research, our Learning Practitioners path.
Key Insights
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There is a growing demand for UX researchers in Latin America, with companies increasingly recognizing the need for dedicated roles.
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Traditional educational paths for UX research are inadequate, leaving many aspiring professionals unprepared.
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Experientia's programs offer practical training and real-world experience, bridging the gap left by universities.
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'Becoming' a UX researcher is viewed as a continuous process rather than a fixed state to be achieved.
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Community and peer support are vital in developing skills and confidence in aspiring researchers.
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The apprenticeship program allows participants to work on real client projects, enhancing their learning experience.
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Group collaboration and collective work are emphasized, helping to shift the mindset from individual success to team achievement.
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Embracing diverse academic backgrounds allows for broader perspectives in UX research.
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The programs promote a growth mindset, encouraging continuous learning and adaptability in the field.
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Experientia aims to expand its impact by launching new programs in other Latin American countries.
Notable Quotes
"There is a clear need for UX researchers all over the world."
"The traditional paths of training are broken."
"Universities are not providing the training one would expect for UX design."
"It's important to understand that learning will never end."
"Being a UX researcher is a process of becoming, not simply being."
"We want to contribute and not just absorb what's being done in the US and Europe."
"It's about understanding the needs and designing the research accordingly."
"Learning is integrated into projects as required."
"The idea is to fight against perfectionism and deliver results consistently."
"We're excited to open another apprentice lab to cover more countries."
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