Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Summary
According to a survey by Pew Research Centre, seniors are the demography least inclined towards digital applications, and face significant barriers in equitable access to the internet.
Key Insights
-
•
Only 8% of seniors use the internet compared to 48% of younger adults, highlighting the digital divide.
-
•
Digital literacy involves higher-order skills beyond basic digital competence, including understanding privacy and security.
-
•
Technophobia and computer anxiety cause many older adults to avoid technology use.
-
•
Age-related physical factors like presbyopia and motor skill decline require adjustable font sizes and large interactive buttons (48px+).
-
•
Designs should rely on multiple sensory outputs, including subtitles and audio, to compensate for sensory impairments.
-
•
Memory deterioration in seniors necessitates simple, reminder-enabled interfaces and avoidance of complex or lengthy texts.
-
•
Gerontechnology combines aging science with design thinking to create solutions for older populations.
-
•
Accessibility features like WCAG 2.1 guidelines and tools such as Color SafeCo help create usable color palettes for accessibility.
-
•
Teaching seniors through tiered, image-rich tutorials catering to individual learning paces increases digital adoption.
-
•
Localization and language barriers are consistent challenges globally for older adults engaging with technology.
Notable Quotes
"Only 8% of older adults are using the internet in contrast to 48% of younger adults."
"Technophobia is an irrational fear and unease towards modern technology."
"Buttons should be sized 48 pixels and above to avoid fat finger errors for seniors."
"Digital literacy requires someone to examine and peruse information on digital platforms, not just basic use."
"Older adults prefer devices that match their habits, like larger tablets over small phones with glasses."
"There's no universal design for all aging factors; customization is key."
"Helper texts appear when hovering on unfamiliar features, explaining what buttons or controls do."
"It’s good practice to offer one-on-one interactions with older adults due to their learning preferences."
"Localization of content is essential because language barriers affect older adults globally."
"Anyone can become a person with accessibility needs at any time, so inclusivity should be a default."
Dig deeper—ask the Rosenbot:
















More Videos

"We all walked away better for it."
Randolph Duke IIWar Stories LIVE! Randy Duke II
March 30, 2020

"Build relationships before you need them. You can’t create them when the house is on fire."
Corey Nelson Amy SanteeLayoffs
November 15, 2022

"Driver modeling tells you which research initiatives matter most based on their impact on key outcome metrics."
Landon BarnesAre My Research Findings Actually Meaningful?
March 10, 2022

"Most of my career has been in health, and it’s really important that we don’t just get people to do something once, but sustain a new behavior."
Amy BucherHarnessing behavioral science to uncover deeper truths
March 12, 2025

"When you observe a quantum particle, its possible states collapse to one—just like user intent collapses to action."
David SternbergUncovering the hidden forces shaping user behavior
July 17, 2025

"Anecdotal feedback from team members helps leaders understand the real impact of change."
Deanna SmithLeading Change with Confidence: Strategies for Optimizing Your Process
September 23, 2024

"We need to move to designing with, rather than designing for."
Jennifer StricklandAdopting a "Design By" Method
December 9, 2021

"Design Ops might not just support design anymore—our work is requested by non-designers and solving broader business problems."
Rachel Posman John CalhounA Closer Look at Team Ops and Product Ops (Two Sides of the DesignOps Coin)
November 19, 2020

"Therapists create space for clients to reflect and discover insights in a safe environment."
Gina MendoliaTherapists, Coaches, and Grandmas: Techniques for Service Design in Complex Systems
December 3, 2024