Summary
Re-orgs are inevitable, where the first pain point people encounter is terminology clash. It may feel trite to discuss labels when there are bigger issues to tackle, except that words matter. Words represent processes, methodologies, philosophies, and our values. In this talk I’ll share our story of two multi-disciplinary design teams merging into one. Our pain points, and the exercises we used to break down barriers and create a new team framework for talking with each other about what we really do. Learn how to lead your team from affinity diagram to building a bespoke skills wheel self-assessment.
Key Insights
-
•
Words in design matter significantly; they shape communication and understanding.
-
•
Communication breakdowns can stall progress in teams, especially with diverse backgrounds.
-
•
An affinity diagram helps build a common language among team members.
-
•
Engaging everyone in defining roles can mitigate defensive reactions.
-
•
Creating concrete artifacts from abstract concepts fosters effective dialogue.
-
•
Removing contentious labels can facilitate more open communication.
-
•
Individual reflections using collaborative tools can promote vulnerability and encourage growth.
-
•
Shared ownership of team frameworks leads to stronger collaboration.
-
•
Visualizing skills within a team can aid in personal development discussions.
-
•
It's crucial to focus on dialogue rather than just creating appealing diagrams.
Notable Quotes
"I started explaining what a prototype is in the world of user experience design."
"We were spending that time defending the meaning of words rather than discussing the content of the work."
"The thing is words matter."
"We had to take a pause, take off our shoes, and treat that blister."
"Words are how we express our values and philosophies."
"We gathered all our things and found their affinities."
"Before we started, we banned words like designer and prototype."
"It was a profound moment for him; it was the first time he saw the team working together."
"It's not about the diagram. It's about the dialogue."
"We broke down and rebuilt our understanding of what we do together."
















More Videos

"Leadership is best when people barely know she exists."
John MaedaMaking Sense of Enterprise UX
June 9, 2016

"Demographics don’t cause thinking; they can exacerbate discrimination, but for everything else, they've lost context."
Indi YoungThinking styles: Mend hidden cracks in your market
January 8, 2025

"Rapid experimentation leads to insights, which in turn fuel innovation."
Chris ChapoData Science and Design: A Tale of Two Tribes
May 13, 2015

"The creation of trust leads to better communication tools."
Elizabeth ChurchillExploring Cadence: You, Your Team, and Your Enterprise
June 8, 2017

"We faced challenges as individuals like human connections and networking."
Rusha SopariwalaRemote, Together: Craft and Collaboration Across Disciplines, Borders, Time Zones, and a Design Org of 170+
June 9, 2022

"What if we could have a system of accountability that includes a code of ethics?"
George AyeThat Quiet Little Voice: When Design and Ethics Collide
November 16, 2022

"I learned that being in the red for one person was crying and for another, it was complete silence."
Ariba JahanTeam Resiliency Through a Pandemic
January 8, 2024

"This isn’t just about design; this is about enabling clients to succeed."
Julie Gitlin Esther RaiceDesign as an Agent of Digital Transformation at JPMC
June 9, 2021

"Ethical decisions will change over time; they're not static."
Matteo GrattonCan Data and Ethics Live Together?
October 1, 2021