Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld
Gold
Wednesday, June 5, 2024 • Designing with AI 2024
Share the love for this talk
The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld
Speakers: Louis Rosenfeld
Link:

Summary

What happens when you mix together nearly 20 years of lovingly-created UX books, conference recordings, conversations, and much more? And fold in a well-designed chatbot to help pull all this curated goodness together? You get the Rosenverse—Rosenfeld Media's new membership platform that you can try today! Join Lou Rosenfeld for a quick tour of the Rosenverse, and bring your questions and suggestions.

Key Insights

  • Rosenfeld Media has curated UX content for over 15 years, including 60 books and 220 podcast episodes.

  • The Rosenverse is a membership platform with free and premium tiers, offering access to community events, Slack, and exclusive content.

  • The Rosen bot is a GPT-4 based AI that synthesizes Rosenfeld Media’s vast curated content to answer UX questions with sourced references.

  • The platform requires membership, even for free events, to streamline access and community building.

  • Quality of recordings varies, especially older community sessions, but they meet reasonable production standards.

  • Lou sees his role as a 'starter' who initiates projects but relies on the business infrastructure to maintain the platform long term.

  • Future improvements include deeper conversational UI beyond text input and output, such as clickable prompts for expanding answers.

  • Integration with other AI agents (e.g., IBM research bots) is envisioned to create a multi-agent ecosystem for research and guidance.

  • Slack remains an important but challenging community platform due to cost and conversation complexity for AI analysis.

  • There is interest in linking AI-summarized content directly to specific pages in books, though technical challenges exist in correlating vectorized text to pagination.

Notable Quotes

"I’ve been in the UX world for like 30 something years before we were even calling it UX."

"We took thousands of hours of curated content and built a chatbot around it so it’s not garbage in, garbage out."

"We do about a hundred free community sessions a year where anyone with membership can attend."

"The Rosenverse is a weird mix: it’s a for-profit business but also a neutral community resource."

"As a starter, I’m great at beginning things, but the company has the infrastructure to maintain them."

"Peter van D**e really pushed us to think about the bot as part of a conversation, not just a query-response machine."

"The Rosen bot gives you sourced, clickable links to books and videos, so you can dig deeper."

"Some early community recordings sound rough, but the overall error rate for the AI transcription is pretty low."

"Slack is growing steadily for us, but it’s hard to moderate and expensive at scale."

"Imagine a world where research bots at IBM talk to the Rosen bot to give you better guidance on interpreting research."

Ask the Rosenbot
Dane DeSutter
What co-speech gestures reveal about users’ thinking during interviews
2023 • Rosenfeld Community
Peter Merholz
Customer-Centered Design Organizations
2017 • Enterprise Experience 2017
Gold
Mike Davidson
Fireside Chat
2022 • Advancing Research 2022
Gold
Greg Nudelman
Designing Conversational Interfaces
2019 • Enterprise Community
Gregg Bernstein
Opportunistic Research with Gregg Bernstein
2019 • Advancing Research Community
Jorge Arango
Meeting of the Waters: Designing for Successful Inorganic Growth
2021 • Enterprise Community
Helen Armstrong
Augment the Human. Interrogate the System.
2023 • Enterprise UX 2023
Gold
Taiye Akin-Akinyosoye
Amplifying voices and enhancing user research through group interviews
2025 • Advancing Research 2025
Gold
Louis Rosenfeld
Becoming a Civic Designer: Making the Move from Private to Public Sector
2022 • Civic Design 2022
Gold
Bianca Jefferson
From Sprints to Systems: Operationalizing Continuous Discovery Through DesignOps
2025 • DesignOps Summit 2025
Conference
Jon Fukuda
Theme One Intro
2023 • DesignOps Summit 2023
Gold
Louis Rosenfeld
Discussion: What Operations can teach DesignOps
2017 • DesignOps Summit 2017
Gold
Jon Fukuda
Theme 3 Intro
2024 • DesignOps Summit 2024
Gold
Nick Cochran
Growing in Enterprise Design through Making Connections
2019 • Enterprise Community
Aaron Stienstra
Leveraging Civic Design to Advance Equity and Rebuild Trust in the US Federal Government
2021 • Civic Design 2021
Gold
Bria Alexander
Opening Remarks Day 1
2024 • Advancing Research 2024
Gold

More Videos

Gina Mendolia

"Mirroring content by repeating back what people say helps them understand their own ideas better."

Gina Mendolia

Therapists, Coaches, and Grandmas: Techniques for Service Design in Complex Systems

December 3, 2024

Dan Willis

"When systems fail, Jigad works best within a framework — innovation that must scale happens with an ecosystem view."

Dan Willis

Enterprise Storytelling Sessions

May 13, 2015

Aiyana Bodi

"Many of us are already doing things called for in sustainability guidelines like accessibility and user research."

Aiyana Bodi James Christie Marc O'Brien Louis Rosenfeld

Three Key Climate Initiatives and How You Can Help

September 11, 2024

Josina Vink

"Instead of perpetuating professional design as the dominant approach, we should support people's many ways of shaping systems."

Josina Vink

Navigating the pitfalls of systems thinking in service design

December 4, 2024

Louis Rosenfeld

"It’s better to err on the side of kindness and emotional support toward colleagues who might be struggling."

Louis Rosenfeld

Welcome / Housekeeping

June 7, 2023

Renee Reid

"You’re not one of them. And that is your strength, Renee. That is your power."

Renee Reid

Becoming a ResearchH.E.R (Highly Enterprise Ready)

June 3, 2019

Kelly Goto

"People’s ability to cope with information complexity isn’t increasing exponentially, so we need to find the perfect innovation space."

Kelly Goto

Emotion Economy: Ethnography as Corporate Strategy

May 13, 2015

Kara Kane

"Communities are the glue that bring together work across silos, people, and practice."

Kara Kane

Communities of Practice for Civic Design

April 7, 2022

Sarah Kinkade

"Using program dollars to hire freelancers helped me avoid difficult conversations with HR and finance early on."

Sarah Kinkade Mariana Ortiz-Reyes

Design Management Models in the Face of Transformation

June 8, 2022