Summary
What happens when you mix together nearly 20 years of lovingly-created UX books, conference recordings, conversations, and much more? And fold in a well-designed chatbot to help pull all this curated goodness together? You get the Rosenverse—Rosenfeld Media's new membership platform that you can try today! Join Lou Rosenfeld for a quick tour of the Rosenverse, and bring your questions and suggestions.
Key Insights
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Rosenfeld Media has curated UX content for over 15 years, including 60 books and 220 podcast episodes.
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The Rosenverse is a membership platform with free and premium tiers, offering access to community events, Slack, and exclusive content.
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The Rosen bot is a GPT-4 based AI that synthesizes Rosenfeld Media’s vast curated content to answer UX questions with sourced references.
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The platform requires membership, even for free events, to streamline access and community building.
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Quality of recordings varies, especially older community sessions, but they meet reasonable production standards.
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Lou sees his role as a 'starter' who initiates projects but relies on the business infrastructure to maintain the platform long term.
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Future improvements include deeper conversational UI beyond text input and output, such as clickable prompts for expanding answers.
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Integration with other AI agents (e.g., IBM research bots) is envisioned to create a multi-agent ecosystem for research and guidance.
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Slack remains an important but challenging community platform due to cost and conversation complexity for AI analysis.
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There is interest in linking AI-summarized content directly to specific pages in books, though technical challenges exist in correlating vectorized text to pagination.
Notable Quotes
"I’ve been in the UX world for like 30 something years before we were even calling it UX."
"We took thousands of hours of curated content and built a chatbot around it so it’s not garbage in, garbage out."
"We do about a hundred free community sessions a year where anyone with membership can attend."
"The Rosenverse is a weird mix: it’s a for-profit business but also a neutral community resource."
"As a starter, I’m great at beginning things, but the company has the infrastructure to maintain them."
"Peter van D**e really pushed us to think about the bot as part of a conversation, not just a query-response machine."
"The Rosen bot gives you sourced, clickable links to books and videos, so you can dig deeper."
"Some early community recordings sound rough, but the overall error rate for the AI transcription is pretty low."
"Slack is growing steadily for us, but it’s hard to moderate and expensive at scale."
"Imagine a world where research bots at IBM talk to the Rosen bot to give you better guidance on interpreting research."
Dig deeper—ask the Rosenbot:
More Videos
"Let's keep up those discussions in Slack—there's some really good stuff going on today."
Uday GajendarTheme Four Intro
June 6, 2023
"Multiple payment providers aren’t just a feature; they’re an accessibility lifeline for people who can’t read or reach their credit card easily."
Sam ProulxOnline Shopping: Designing an Accessible Experience
October 3, 2023
"You can't just jump to the top of the pyramid like Maslow’s hierarchy—you have to consider all the underlying layers supporting the experience."
Kristin WisnewskiMeasuring What Matters
October 23, 2019
"We launched the Benefits Hub in just a few days during a hackathon at the start of the pandemic."
Alan Williams Rose DeebDesigning essential financial services for those in need
February 10, 2022
"When we say if only I could get that executive to think differently, we’re actually giving them power over us."
Matt LeMayYou Don’t “Get” Anyone to Do Anything
December 6, 2022
"Please read our code of conduct; we want to ensure everyone feels safe and respected in this community."
Bria AlexanderOpening Remarks
June 9, 2021
"Strategic friction is about where you apply friction deliberately to create insight and transformation."
Louis RosenfeldDiscussion: What Operations can teach DesignOps
November 6, 2017
"If you don't understand what your audience values, you won’t prove value."
Dianne QueReal Talk: Proving Value through a Scrappy Playbook
October 23, 2019
"Vibe coding, the blurring of roles, creates a competitive advantage because there is less complex communication."
Jess GrecoClaiming your power: Practical tools for amplifying your unique voice
March 13, 2025
