Rosenverse

Louis Rosenfeld

Founder, Publisher, & CEO, Rosenfeld Media

Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing and conference curation). Lou spent much of his career in information architecture consulting, first as founder of the groundbreaking IA agency Argus Associates and later as an independent consultant, helping clients like Ford, Paypal, Caterpillar, and the CDC untangle their information problems. He co-founded the Information Architecture Institute, the User Experience Network, and a variety of conferences including The DesignOps Summit, Advancing Research, and the Information Architecture Summit. Lou has edited or co-authored five books, including the IA “bible,” Information Architecture for the Web and Beyond, now in its fourth edition.

Rosenverse talks by Louis:

Louis Rosenfeld

" You can see how this is an absolutely fantastic way to get any UX question answered quickly at any time of day without bothering your instructor or your boss. "

How to use the Rosenbot

March 16, 2026

Louis Rosenfeld

" Stop watching this video, give it a spin, check out the link below. "

About the Rosenverse

March 15, 2026

Louis Rosenfeld

" Empathy is key to wanting to do this job — wanting users to do well. "

Don’t Make Me Think 3.0: What Endures and What Evolves in UX

March 11, 2026

Louis Rosenfeld

" We want to keep our content evergreen by focusing on people skills and critical thinking, not just tools. "

GenAI for UXers: A Rosenbot Demo and Discussion

September 11, 2025

Louis Rosenfeld

" Enterprise UX is about fixing broken systems that have a momentum of their own; it’s about improving, not quick solutions. "

10 Years of Enterprise UX: Reflecting on the community and the practice

June 18, 2025

Louis Rosenfeld

" We're not trying to cannibalize book sales but want to make the knowledge more accessible. "

GenAI for UXers: A Rosenbot Demo and Discussion

June 11, 2025

Louis Rosenfeld

" You can change the conference time zone to your local time zone in the upper right corner so there’s no confusion about start times. "

Day 1 Welcome

September 23, 2024

Louis Rosenfeld

" UX designers have the power to design interactions that encourage environmentally friendly behaviors. "

Three Key Climate Initiatives and How You Can Help

September 11, 2024

Louis Rosenfeld

" People forget the expertise every seven years and have to learn everything again—this bot helps make that expertise accessible. "

Coffee with Lou #4: Taking a Peek Under the Rosenbot's Hood

June 14, 2024

Louis Rosenfeld

" The Rosenverse is a weird mix: it’s a for-profit business but also a neutral community resource. "

The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld

June 5, 2024

Louis Rosenfeld

" Manuel Herrera is a visual thinker and illustrator whose energy always blows me away. "

Day 2 Welcome

June 5, 2024

Louis Rosenfeld

" There are professional standards and human standards in place; we need to treat each other kindly. "

Day 1 Welcome

June 4, 2024

Louis Rosenfeld

" Newness isn’t necessarily a new methodology—it can be a new way of looking at something familiar. "

Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?

May 2, 2024

Louis Rosenfeld

" If these two voices don’t work for you, you can reach out at conferences@rosenfeldmedia.com. "

Opening Remarks Day 2

March 26, 2024

Louis Rosenfeld

" Our speakers prepare and prepare and prepare — they have a dark board with my face on it because they’re so sick of hearing from us. "

Opening Remarks Day 1

March 25, 2024

Louis Rosenfeld

" Mixed methods researchers will need to trust AI for base-level synthesis but still bring human meaning making. "

Three Years Out: Perspectives on the Near-Term Future of User Research

March 15, 2024

Louis Rosenfeld

" Inclusion, collaboration, and iteration are the three pillars of how we work with authors to make a book. "

Coffee with Lou: Should You Write a (UX) Book?

March 7, 2024

Louis Rosenfeld

" Networking isn't just knowing people, it's about staying in warm connection with people over time. "

Coffee with Lou

January 11, 2024

Louis Rosenfeld

" If something makes you feel unwelcome, the code of conduct explains how to engage with staff to resolve issues. "

Welcome

January 8, 2024

Louis Rosenfeld

" We want you to put your pencil down and pay attention because you have access to sketch notes, recorded talks, decks, and written notes. "

Opening Remarks

November 29, 2023

Louis Rosenfeld

" Talking about climate openly, even if uncomfortable, is a powerful way to create change. "

Do you want to work on climate? (Climate UX Discussion Series)

November 15, 2023

Louis Rosenfeld

" People tend to forget that the A in AI stands for artificial, which is basically fake intelligence. "

How AI will Change DesignOps Tooling

October 3, 2023

Louis Rosenfeld

" By showing up, you’re doing so not just for yourselves, but for everyone else that’s here. "

Opening Remarks

October 2, 2023

Louis Rosenfeld

" We want you to come in with a learning agenda—it’ll help you get more out of the event. "

Welcome / Housekeeping

June 7, 2023

Louis Rosenfeld

" Our code of conduct is not window dressing; it’s the front end of a process to keep everyone safe. "

Welcome / Housekeeping

June 6, 2023

Louis Rosenfeld

" The world really needs what researchers like you bring to the table. "

Opening Remarks

March 27, 2023

Louis Rosenfeld

" There is a code of conduct in place and it’s not just a document but a process to help the community. "

Founder’s Welcome

December 6, 2022

Louis Rosenfeld

" You have to build relationships with legal and political leadership to figure out what you can actually change. "

Becoming a Civic Designer: Making the Move from Private to Public Sector

November 17, 2022

Louis Rosenfeld

" Go out the next three days as being part of this conversation rather than simply sitting back and being a consumer of information. "

Opening Remarks

November 16, 2022

Louis Rosenfeld

" Please read our code of conduct. Every participant should feel safe, included, and welcome. "

Welcome

September 8, 2022

Louis Rosenfeld

" Breaking up design research training into short exercises over time helps get people out of the building and engaged. "

The Bigger Picture: A Panel Discussion

October 23, 2019

Louis Rosenfeld

" If you don’t have any conflict, that means you have no trust. "

Discussion: What Operations can teach DesignOps

November 6, 2017

Rosenverse People Everyone