Louis Rosenfeld
Founder, Publisher, & CEO, Rosenfeld Media
Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing and conference curation). Lou spent much of his career in information architecture consulting, first as founder of the groundbreaking IA agency Argus Associates and later as an independent consultant, helping clients like Ford, Paypal, Caterpillar, and the CDC untangle their information problems. He co-founded the Information Architecture Institute, the User Experience Network, and a variety of conferences including The DesignOps Summit, Advancing Research, and the Information Architecture Summit. Lou has edited or co-authored five books, including the IA “bible,” Information Architecture for the Web and Beyond, now in its fourth edition.
Rosenverse talks by Louis:
" The Rosen Bot is trained on all of our books plus over a thousand recorded sessions from conferences and community talks. "
GenAI for UXers: A Rosenbot Demo and Discussion
September 11, 2025
" Enterprise UX is basically the design of cluster-fuck complexity, scale, and hairball relationships. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Half the battle is having good questions and the right language to ask those questions. "
GenAI for UXers: A Rosenbot Demo and Discussion
June 11, 2025
" This is a great opportunity. This is a gift to yourself to dig in with other design ops peers and really learn together. "
Day 1 Welcome
September 23, 2024
" UX designers have the power to design interactions that encourage environmentally friendly behaviors. "
Three Key Climate Initiatives and How You Can Help
September 11, 2024
" People forget the expertise every seven years and have to learn everything again—this bot helps make that expertise accessible. "
Coffee with Lou #4: Taking a Peek Under the Rosenbot's Hood
June 14, 2024
" Peter van D**e really pushed us to think about the bot as part of a conversation, not just a query-response machine. "
The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld
June 5, 2024
" Melissa Burnett is a creator of order out of chaos, leader of leaders. "
Day 2 Welcome
June 5, 2024
" You can't spell the word air without saying ai, it requires those letters. "
Day 1 Welcome
June 4, 2024
" Most bad panels feel like a bunch of people showing up at the last minute without shared goals or preparation. "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" There’s no need to take any notes, because we have sketch notes, session notes, recordings available on Rosenfeld Media website. "
Opening Remarks Day 2
March 26, 2024
" This is a conference where you can stand up and people will see you do that — which we haven’t had in the past. "
Opening Remarks Day 1
March 25, 2024
" Being fluent in multiple data languages and understanding behavioral and attitudinal data will be essential. "
Three Years Out: Perspectives on the Near-Term Future of User Research
March 15, 2024
" Inclusion, collaboration, and iteration are the three pillars of how we work with authors to make a book. "
Coffee with Lou: Should You Write a (UX) Book?
March 7, 2024
" UX might just be becoming an attribute woven into everything, like the telephone once was. "
Coffee with Lou
January 11, 2024
" We'll have a centralized Slack channel for all discussion to come together as one community. "
Welcome
January 8, 2024
" This is a beautifully aged stew, delicious ideas that have a sum that’s greater than the parts. "
Opening Remarks
November 29, 2023
" What if it’s all a hoax and we just invented a better world for no reason? That’s a good place to be. "
Do you want to work on climate? (Climate UX Discussion Series)
November 15, 2023
" We see AI as a tool that can quickly sketch ideas and ask thoughtful questions to take designs to the next level. "
How AI will Change DesignOps Tooling
October 3, 2023
" Manuel Herrera is here to take the burden of note-taking off us, so you can focus on the moment. "
Opening Remarks
October 2, 2023
" You can change the time zone via a pull-down menu on the program page, and all session times will adjust accordingly. "
Welcome / Housekeeping
June 7, 2023
" Enterprise UX is about delivering strong experiences in an enterprise setting, which ain’t easy. "
Welcome / Housekeeping
June 6, 2023
" Sponsor sessions are not sales pitches. They offer really high content very similar to the main conference. "
Opening Remarks
March 27, 2023
" The social game at the end of the day is a great way to meet people and change your energy. "
Founder’s Welcome
December 6, 2022
" The government is massive, so depending on the agency or program the context shifts dramatically. "
Becoming a Civic Designer: Making the Move from Private to Public Sector
November 17, 2022
" We are still a community even though we are virtual and are obliged to treat each other with kindness and respect. "
Opening Remarks
November 16, 2022
" The theme is clarity. But really I’m gonna say the theme is you — the 613 people from all over the planet. "
Welcome
September 8, 2022
" Nobody’s going to ask to show you the $10,000 impact from a single design, but you can show the needle movement was there. "
The Bigger Picture: A Panel Discussion
October 23, 2019
" A lot of DevOps is about empathy — doing our piece but thinking about the larger connection. "
Discussion: What Operations can teach DesignOps
November 6, 2017