Rosenverse

Louis Rosenfeld

Founder, Publisher, & CEO, Rosenfeld Media

Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing and conference curation). Lou spent much of his career in information architecture consulting, first as founder of the groundbreaking IA agency Argus Associates and later as an independent consultant, helping clients like Ford, Paypal, Caterpillar, and the CDC untangle their information problems. He co-founded the Information Architecture Institute, the User Experience Network, and a variety of conferences including The DesignOps Summit, Advancing Research, and the Information Architecture Summit. Lou has edited or co-authored five books, including the IA “bible,” Information Architecture for the Web and Beyond, now in its fourth edition.

Rosenverse talks by Louis:

Louis Rosenfeld

" The Rosen Bot can turn a simple prompt into a five-week training program for your team. "

GenAI for UXers: A Rosenbot Demo and Discussion

September 11, 2025

Louis Rosenfeld

" We don’t have meetings without all three sides of the business, product, and design coming together now. "

10 Years of Enterprise UX: Reflecting on the community and the practice

June 18, 2025

Louis Rosenfeld

" The long-term goal is building something more specialized for our professional tribe that generic tools can’t fully address. "

GenAI for UXers: A Rosenbot Demo and Discussion

June 11, 2025

Louis Rosenfeld

" You can change the conference time zone to your local time zone in the upper right corner so there’s no confusion about start times. "

Day 1 Welcome

September 23, 2024

Louis Rosenfeld

" The Web Sustainability Guidelines are massive but could become the first recognized standard for sustainable digital design. "

Three Key Climate Initiatives and How You Can Help

September 11, 2024

Louis Rosenfeld

" We devote 30 to 50 percent of the project time just on evaluation with real users and experts to ensure quality and safety. "

Coffee with Lou #4: Taking a Peek Under the Rosenbot's Hood

June 14, 2024

Louis Rosenfeld

" Slack is growing steadily for us, but it’s hard to moderate and expensive at scale. "

The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld

June 5, 2024

Louis Rosenfeld

" Sponsor sessions are so great that people want recordings. They’re not sales pitches. "

Day 2 Welcome

June 5, 2024

Louis Rosenfeld

" This is a conversation, a conference is just a polished snapshot of a conversation that’s happening. "

Day 1 Welcome

June 4, 2024

Louis Rosenfeld

" Most bad panels feel like a bunch of people showing up at the last minute without shared goals or preparation. "

Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?

May 2, 2024

Louis Rosenfeld

" We have the entire Rosenfeld Media staff on hand to support you throughout this conference. "

Opening Remarks Day 2

March 26, 2024

Louis Rosenfeld

" Sponsors believe in advancing research, and we wouldn’t be here without them. "

Opening Remarks Day 1

March 25, 2024

Louis Rosenfeld

" We need to become data ethicists and curators, not just data vacuum cleaners, to prioritize quality data. "

Three Years Out: Perspectives on the Near-Term Future of User Research

March 15, 2024

Louis Rosenfeld

" If your topic is already tackled exceptionally by a prior book, go deeper or wait until the market shifts. "

Coffee with Lou: Should You Write a (UX) Book?

March 7, 2024

Louis Rosenfeld

" The state of the UX profession just totally sucks, doesn't it? "

Coffee with Lou

January 11, 2024

Louis Rosenfeld

" Learning is a marathon, not a sprint, especially in the context of online conferences. "

Welcome

January 8, 2024

Louis Rosenfeld

" This is a beautifully aged stew, delicious ideas that have a sum that’s greater than the parts. "

Opening Remarks

November 29, 2023

Louis Rosenfeld

" Every job really is a climate job—there are ways to bring climate focus into any role. "

Do you want to work on climate? (Climate UX Discussion Series)

November 15, 2023

Louis Rosenfeld

" AI is a great automated assist, but it is not yet an insight generator like we hope for in UX research. "

How AI will Change DesignOps Tooling

October 3, 2023

Louis Rosenfeld

" Many of you might be the only design ops person in whatever room you’re in for as much as 362 days a year. "

Opening Remarks

October 2, 2023

Louis Rosenfeld

" Our sponsor sessions are recorded and accessible to registered attendees so you can watch them anytime. "

Welcome / Housekeeping

June 7, 2023

Louis Rosenfeld

" This conference is more than a snapshot; it’s a part of a year-round conversation and community. "

Welcome / Housekeeping

June 6, 2023

Louis Rosenfeld

" Sponsor sessions are not sales pitches. They offer really high content very similar to the main conference. "

Opening Remarks

March 27, 2023

Louis Rosenfeld

" Sponsor sessions are free to anyone whether they’re attending this conference or not. "

Founder’s Welcome

December 6, 2022

Louis Rosenfeld

" The government is massive, so depending on the agency or program the context shifts dramatically. "

Becoming a Civic Designer: Making the Move from Private to Public Sector

November 17, 2022

Louis Rosenfeld

" MJ Broadband’s sketch notes will make your conference experience 10 times easier. "

Opening Remarks

November 16, 2022

Louis Rosenfeld

" You bring energy that blows me away. I’m so excited by your excitement. "

Welcome

September 8, 2022

Louis Rosenfeld

" One of the easiest ways to gain trust is really to talk and think and act like a designer or a researcher if I’m joining a research team. "

The Bigger Picture: A Panel Discussion

October 23, 2019

Louis Rosenfeld

" The Etsy postmortem is not about blame, it’s about open-ended discovery and learning to do better next time. "

Discussion: What Operations can teach DesignOps

November 6, 2017

Rosenverse People Everyone