Louis Rosenfeld
Founder, Publisher, & CEO, Rosenfeld Media
Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing and conference curation). Lou spent much of his career in information architecture consulting, first as founder of the groundbreaking IA agency Argus Associates and later as an independent consultant, helping clients like Ford, Paypal, Caterpillar, and the CDC untangle their information problems. He co-founded the Information Architecture Institute, the User Experience Network, and a variety of conferences including The DesignOps Summit, Advancing Research, and the Information Architecture Summit. Lou has edited or co-authored five books, including the IA “bible,” Information Architecture for the Web and Beyond, now in its fourth edition.
Rosenverse talks by Louis:
" The follow-up prompts are incredibly powerful. They help you learn the language of the field. "
How to use the Rosenbot
March 16, 2026
" Stop watching this video, give it a spin, check out the link below. "
About the Rosenverse
March 15, 2026
" I feel like we are the user advocates. Our job is to be on the side of the angels and the users. "
Don’t Make Me Think 3.0: What Endures and What Evolves in UX
March 11, 2026
" We want you to take all AI-generated info with a grain of salt but it gets you part of the way. "
GenAI for UXers: A Rosenbot Demo and Discussion
September 11, 2025
" Designers must understand their domain deeply or risk being glorified production artists. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Our authors go through a pretty rigorous editorial process, which is unusual nowadays. "
GenAI for UXers: A Rosenbot Demo and Discussion
June 11, 2025
" What is your mission for this design Ops summit? When this conference ends, what do you want to feel? "
Day 1 Welcome
September 23, 2024
" The Web Sustainability Guidelines are massive but could become the first recognized standard for sustainable digital design. "
Three Key Climate Initiatives and How You Can Help
September 11, 2024
" If you don’t jump in and learn, you’ll spend your time reading stuff on it and not really understand the tech. "
Coffee with Lou #4: Taking a Peek Under the Rosenbot's Hood
June 14, 2024
" Slack is growing steadily for us, but it’s hard to moderate and expensive at scale. "
The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld
June 5, 2024
" Please take advantage of this opportunity to share, ask questions, and learn together even if you are the most introverted person. "
Day 2 Welcome
June 5, 2024
" We want you to feel a very strong invitation from us to participate. "
Day 1 Welcome
June 4, 2024
" Collaboration with peers and speaker coaches creates better content and stronger relationships beyond the conference. "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" If these two voices don’t work for you, you can reach out at conferences@rosenfeldmedia.com. "
Opening Remarks Day 2
March 26, 2024
" We’ve got you covered with notes, sketch notes, slides, and recordings so you can sit back, relax, and enjoy the show. "
Opening Remarks Day 1
March 25, 2024
" Regulations are design problems, not just technical ones, influencing how we create products and experiences. "
Three Years Out: Perspectives on the Near-Term Future of User Research
March 15, 2024
" If your topic is already tackled exceptionally by a prior book, go deeper or wait until the market shifts. "
Coffee with Lou: Should You Write a (UX) Book?
March 7, 2024
" Sometimes it's more fulfilling to help organizations build their UX maturity rather than only joining mature ones. "
Coffee with Lou
January 11, 2024
" We are obligated to treat each other with kindness and respect; this is a safe and inclusive space. "
Welcome
January 8, 2024
" Please come away from this conference with at least one contact, maybe even a friend. "
Opening Remarks
November 29, 2023
" Climate startups are a thing, and they really need UX expertise early on. "
Do you want to work on climate? (Climate UX Discussion Series)
November 15, 2023
" People tend to forget that the A in AI stands for artificial, which is basically fake intelligence. "
How AI will Change DesignOps Tooling
October 3, 2023
" Please read our code of conduct; it’s on every page of our website and includes ways to get help if needed. "
Opening Remarks
October 2, 2023
" Sponsor-led sessions are not sales pitches but packed with great content from real all-star UX professionals. "
Welcome / Housekeeping
June 7, 2023
" You’re the ones who’ve weathered digital transformations, Six Sigma initiatives, agile and lean, and you might have even thrown up on or twice on a product manager. "
Welcome / Housekeeping
June 6, 2023
" You will not be missing out on much if you don’t snag the digital swag bag. "
Opening Remarks
March 27, 2023
" We want you to be able to pay attention, no need to take notes because we will provide sketchnotes, recordings, and resource lists. "
Founder’s Welcome
December 6, 2022
" You have to build relationships with legal and political leadership to figure out what you can actually change. "
Becoming a Civic Designer: Making the Move from Private to Public Sector
November 17, 2022
" We are still a community even though we are virtual and are obliged to treat each other with kindness and respect. "
Opening Remarks
November 16, 2022
" You bring energy that blows me away. I’m so excited by your excitement. "
Welcome
September 8, 2022
" Breaking up design research training into short exercises over time helps get people out of the building and engaged. "
The Bigger Picture: A Panel Discussion
October 23, 2019
" You can’t lead without being a lifelong learner because when your company stops learning, it dies. "
Discussion: What Operations can teach DesignOps
November 6, 2017