Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
The State of ResearchOps: More Than Just Theory
Summary
Over the past decade, user research has matured significantly. It’s increasingly more common for large organizations to have dozens of people doing user research, whether as part of a dedicated team of researchers or other design roles. Growing team sizes and increasing organizational demand has meant that the pressures placed on people doing research have grown too. To meet demand and be efficient, impactful, compliant (and happy, lest we forget), researchers need more rigorous operational support. In 2018, through the work of the ResearchOps Community and its #WhatisResearchOps initiative, the nascent practice of ResearchOps was given shape: via a series of global workshops by researchers and for researchers, the Community explored what ResearchOps should look like and produced a framework to map its various parts. But what’s behind the theory? What does ResearchOps actually look like in the world today? And who are the people leading the way? In this talk, Kate shared insight into the state of ResearchOps today, talked about current and potential ResearchOps opportunities and challenges, and shared what she thinks the future holds for this emerging practice.
Key Insights
-
•
Research operations teams have grown from lone practitioners to multi-person, multi-skilled teams typically scaling around one ops person to five researchers.
-
•
It is crucial to design processes into research ops rather than simply shifting researcher inefficiency onto ops teams.
-
•
Research ops supports the research function but is distinct from research leadership, which defines strategy and prioritization.
-
•
Scaling research ops teams early, as soon as you have five researchers, helps demonstrate value and manage workload effectively.
-
•
Effective research ops include managing participant recruitment, vendor relationships, tooling, knowledge management, and researcher experience.
-
•
Research ops roles often suit people with service industry backgrounds due to the service-oriented nature of the work.
-
•
Engagement and impact roles within research ops bring creative opportunities, such as branding, event production, and making research tangible in physical spaces.
-
•
Close collaboration across functions—legal, privacy, procurement, estates—is vital for a successful research ops practice.
-
•
Supporting not just researchers but also the broader group of people conducting research (e.g., product managers, designers) increases workload and requires clear prioritization.
-
•
Community building and sharing frameworks globally have helped research ops mature from theoretical concepts into practical and scalable practices.
Notable Quotes
"Research ops provides the roles, tools, and processes needed to support researchers — that’s as concise as it gets."
"It’s challenging scaling a team with limited resources to provide comprehensive coverage to a fast-growing research function — Tim Toy, Airbnb."
"Research ops allows me to indulge my geeky planning spreadsheety side as well as my people-loving supportive side — Saskia, Delivery."
"The longer you take to recognize research ops and scale your team, the harder it becomes to amplify the value of your research investment — Carrie, Booking.com."
"You cannot provide end-to-end service for every researcher, but you can deliver highly supported self-service — Kate Towsey."
"The issue is not research ops being more organized researchers — the problems and scale are very different."
"Managing vendors is a full-time job, and research ops teams often coordinate numerous vendors for tools and recruitment."
"Research ops is heavily reliant on clear and consistent research leadership to define strategy and priorities."
"Designing the service so the team can be efficient and impactful is essential — otherwise you just move the inefficiency around."
"Engagement and impact roles bring creativity and help maintain team morale in otherwise dry operations work."
Or choose a question:
More Videos
"Philosophy is hardass; it's rigid, robust, and demanding, not fluffy or subjective."
Cennydd BowlesExit Interview #2: Rediscovering the ethical heart of design
November 6, 2025
"We have over 30 contracting teams spread across roughly 10 vendors all working on parts of the veteran experience landscape."
Shawna Hein Kevin HoffmanCreate a Cohesive Civic Design Practice Across Agency, Vendors, and Contracts
November 17, 2022
"If I make a mistake on our team, it’s not gonna be held against me; my team won’t disconnect from me."
Alla WeinbergDesign Teams Need Psychological Safety: Here’s How to Create It
September 9, 2022
"Her energy and enthusiasm is contagious and she inspires everyone on the team to expand our horizons and go further."
Kit Unger Lada GorlenkoTheme 3 Intro
June 10, 2022
"Designers are uniquely entitled to critique—it’s a privilege to rigorously improve craft while others might envy that process."
Joseph MeersmanSweating the Pixel: Scaling Quality through Critique
June 10, 2021
"Soft interpersonal human relationship skills matter more than technical practice domains."
Jason MesutShaping design, designers and teams
November 8, 2018
"Matching is very much an art, not a science; there are no hard and fast rules for what counts as a good match."
Joshua NobleCasual Inference
October 6, 2023
"I didn’t want to be an AI guy. That was never my goal."
Paul FordNew work, new words: A glossary for AI
June 9, 2026
"Design ops is not just about design; if we aren’t considering the system, then we’re destined to fail."
Jacqui Frey Alison RandSetting the Table for Dynamic Change
October 24, 2019