Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme Two Intro
Gold
Tuesday, October 3, 2023 • DesignOps Summit 2023
Share the love for this talk
Theme Two Intro
Speakers: Bria Alexander
Link:

Summary

The speaker, collaborating with Sarah Campari Miller and John Kuda, explains the ethos behind the Design Ops conference with a focus on practicality and utility for professionals in the field. Sarah originated the concept of 'practical ops,' reflecting the community’s drive to scale design’s organizational impact and get tangible results. The trio spent months co-curating themes and speakers to ensure the content would be personal and directly relevant to everyday challenges faced by design ops practitioners. Topics span crucial operational skills including maintaining design ops roadmaps, leveraging AI as a design partner, managing documentation effectively, and streamlining inclusive design practices. The goal is for attendees to leave armed with immediately useful insights that make the time invested—despite pending Slack messages and emails—worthwhile and actionable within their organizations.

Key Insights

  • The term 'practical ops' was coined by Sarah Campari Miller to emphasize a focus on getting actionable work done.

  • Strong collaboration over six months between the three curators resulted in a conference tailored to real day-to-day design ops challenges.

  • Design ops seeks to scale organizational design capacity and amplify designer impact, not just focus on theory.

  • Speakers cover highly relevant topics like documentation teams will actually use and maintaining a design ops roadmap.

  • AI is explored as an emerging partner in design workflows, highlighting practical potential rather than abstract concepts.

  • Inclusive design practices are streamlined to ensure diversity and equity are embedded in operational processes.

  • The conference is designed to feel personal and immediately relevant to the audience’s everyday work, not just future career aspirations.

  • The collaborative energy among curators Sarah, John, and the speaker reflects in the conference’s positive atmosphere.

  • Attendees often feel overwhelmed after conferences but this event aims to provide takeaways that justify the time away from desks.

  • Practical design ops content addresses the documented gap between attending sessions and applying knowledge on return to work.

Notable Quotes

"Practical ops is about getting stuff done because it’s our job to scale the organizational ability to design and amplify the work of designers."

"All three themes and all speakers you’ll hear came together through inclusive collaboration and insightful perspectives."

"The good vibes you experience are a reflection of the positive collaborative spirit we worked hard to create for you."

"I often find myself wondering what I really gained from time away from my desk beyond swag and catching up with colleagues."

"This day is focused on me, my job and my specific day-to-day challenges, not on some invisible finish line or senior title."

"Every talk you hear today couldn’t get more personal to our community."

"Documentation your team will actually use, how to define and maintain a design ops roadmap, AI as a design partner."

"It’s about us, the design ops practitioners, and what we need today to be better at our jobs."

"We want you to leave feeling like all those missed Slack messages and emails are worth it."

"This conference is the opportunity I saw to design an experience that felt personal to our community."

Julie Norvaisas
Back to basics, or start from scratch?
2025 • Advancing Research 2025
Gold
Erin Malone
Understanding the past to prepare for the future
2024 • Rosenfeld Community
Dr. Jamika D. Burge
Broad Strokes: Connecting Design, Research, and AI to the World Around Us
2023 • Enterprise UX 2023
Gold
Stefanie Owens
Optimizing for Outcomes: Transformation Design in Systems at Scale
2024 • Advancing Service Design 2024
Gold
Kristin Skinner
Group Activity: A Deep Dive Into Value and Outcomes
2019 • DesignOps Summit 2019
Gold
Courtney Maya George
Scale Your Organization and Grow Your Designers
2022 • DesignOps Summit 2022
Gold
Uday Gajendar
Theme Four Intro
2023 • Enterprise UX 2023
Gold
Karen Pascoe
Developing Experience Teams and Talent in the Enterprise
2016 • Enterprise UX 2016
Gold
Ben Davies
Expert Panel: The Principles of Research Repository Design
2022 • Advancing Research 2022
Gold
Lisa Welchman
Cleaning Up Our Mess: Digital Governance for Designers
2018 • Enterprise Experience 2018
Gold
Renee Reid
Becoming a ResearchH.E.R (Highly Enterprise Ready)
2019 • Enterprise Experience 2019
Gold
Bilan Hashi
The Tension Between Story Collecting and Story Telling in Research
2021 • Advancing Research 2021
Gold
Sam Proulx
Online Shopping: Designing an Accessible Experience
2023 • DesignOps Summit 2023
Gold
Rima Campbell
Increase Productivity and Drive Business Impact
2024 • DesignOps Summit 2024
Gold
Shipra Kayan
How Tess Dixon Facilitates Team Engagement and Collaboration at Condé Nast Using Miro 
2021 • DesignOps Summit 2021
Gold
Katie Johnson
Disrupting generative AI products with just-in-time consumer insights
2024 • Designing with AI 2024
Gold

More Videos

Randolph Duke II

"We all walked away better for it."

Randolph Duke II

War Stories LIVE! Randy Duke II

March 30, 2020

Corey Nelson

"You do not have to go publicly thank the employer who just laid you off. They’ll be fine without it."

Corey Nelson Amy Santee

Layoffs

November 15, 2022

Landon Barnes

"Meaningfulness is linked directly to what your organization cares about in terms of goals and priorities."

Landon Barnes

Are My Research Findings Actually Meaningful?

March 10, 2022

Amy Bucher

"Nudges are not a magic wand; they can help but need to fit within a larger system and behavioral pathway to truly work."

Amy Bucher

Harnessing behavioral science to uncover deeper truths

March 12, 2025

David Sternberg

"Friction isn’t just annoying; it’s a force that reshapes behavior and can slow or stop user flow."

David Sternberg

Uncovering the hidden forces shaping user behavior

July 17, 2025

Deanna Smith

"Leading change is like shopping—take time to find the right store before you buy."

Deanna Smith

Leading Change with Confidence: Strategies for Optimizing Your Process

September 23, 2024

Jennifer Strickland

"Provocative prototypes provoke conversation and surface unspoken values."

Jennifer Strickland

Adopting a "Design By" Method

December 9, 2021

Rachel Posman

"We realized we were solving problems of a design practice when our organization had actually scaled to an organizational level."

Rachel Posman John Calhoun

A Closer Look at Team Ops and Product Ops (Two Sides of the DesignOps Coin)

November 19, 2020

Gina Mendolia

"Grandmas provide grounding, resilience, and long-term perspective often through rituals and storytelling."

Gina Mendolia

Therapists, Coaches, and Grandmas: Techniques for Service Design in Complex Systems

December 3, 2024