Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme Two Intro
Gold
Tuesday, October 3, 2023 • DesignOps Summit 2023
Share the love for this talk
Theme Two Intro
Speakers: Bria Alexander
Link:

Summary

The speaker, collaborating with Sarah Campari Miller and John Kuda, explains the ethos behind the Design Ops conference with a focus on practicality and utility for professionals in the field. Sarah originated the concept of 'practical ops,' reflecting the community’s drive to scale design’s organizational impact and get tangible results. The trio spent months co-curating themes and speakers to ensure the content would be personal and directly relevant to everyday challenges faced by design ops practitioners. Topics span crucial operational skills including maintaining design ops roadmaps, leveraging AI as a design partner, managing documentation effectively, and streamlining inclusive design practices. The goal is for attendees to leave armed with immediately useful insights that make the time invested—despite pending Slack messages and emails—worthwhile and actionable within their organizations.

Key Insights

  • The term 'practical ops' was coined by Sarah Campari Miller to emphasize a focus on getting actionable work done.

  • Strong collaboration over six months between the three curators resulted in a conference tailored to real day-to-day design ops challenges.

  • Design ops seeks to scale organizational design capacity and amplify designer impact, not just focus on theory.

  • Speakers cover highly relevant topics like documentation teams will actually use and maintaining a design ops roadmap.

  • AI is explored as an emerging partner in design workflows, highlighting practical potential rather than abstract concepts.

  • Inclusive design practices are streamlined to ensure diversity and equity are embedded in operational processes.

  • The conference is designed to feel personal and immediately relevant to the audience’s everyday work, not just future career aspirations.

  • The collaborative energy among curators Sarah, John, and the speaker reflects in the conference’s positive atmosphere.

  • Attendees often feel overwhelmed after conferences but this event aims to provide takeaways that justify the time away from desks.

  • Practical design ops content addresses the documented gap between attending sessions and applying knowledge on return to work.

Notable Quotes

"Practical ops is about getting stuff done because it’s our job to scale the organizational ability to design and amplify the work of designers."

"All three themes and all speakers you’ll hear came together through inclusive collaboration and insightful perspectives."

"The good vibes you experience are a reflection of the positive collaborative spirit we worked hard to create for you."

"I often find myself wondering what I really gained from time away from my desk beyond swag and catching up with colleagues."

"This day is focused on me, my job and my specific day-to-day challenges, not on some invisible finish line or senior title."

"Every talk you hear today couldn’t get more personal to our community."

"Documentation your team will actually use, how to define and maintain a design ops roadmap, AI as a design partner."

"It’s about us, the design ops practitioners, and what we need today to be better at our jobs."

"We want you to leave feeling like all those missed Slack messages and emails are worth it."

"This conference is the opportunity I saw to design an experience that felt personal to our community."

Ask the Rosenbot
Liam Thurston
Why Your Design Team Is Quitting, And How To Fix It
2022 • Design at Scale 2022
Gold
Emily Danielson
“I mean, I can lift a shovel”: Design Skills in Disaster Response
2022 • Design at Scale 2022
Gold
Louis Rosenfeld
Opening Remarks
2023 • Advancing Research 2023
Gold
Bria Alexander
Opening Remarks
2021 • Design at Scale 2021
Gold
Matt Duignan
HITS, Microsoft's internal human insight system: From research library to living body of knowledge
2019 • Advancing Research Community
Rebecca Topps
Planning and conducting remote usability studies for accessibility
2020 • Advancing Research Community
Amahra Spence
Designing for Liberation, Rehearsing Freedom
2022 • Civic Design 2022
Gold
Louis Rosenfeld
GenAI for UXers: A Rosenbot Demo and Discussion
2025 • DesignOps Summit 2025
Conference
Jon Fukuda
The Big Question about Innovation: A Panel Discussion
2024 • DesignOps Summit 2024
Gold
Feleesha Sterling
Building a Rapid Research Program
2023 • Enterprise Community
Indra Klavins
A Design Ops Girl in a Dev Ops World
2019 • DesignOps Summit 2019
Gold
Uday Gajendar
Theme One Intro
2023 • Enterprise UX 2023
Gold
Alla Weinberg
Cross-Functional Relationship Design
2022 • Design in Product 2022
Gold
Holly Cole
Panel Discussion: Growing People and Teams
2018 • DesignOps Summit 2018
Gold
Sharbani Dhar
Breathing Room for Delight
2024 • Enterprise Experience 2020
Gold
Sam Proulx
Understanding Screen Readers on Mobile: How And Why to Learn from Native Users
2023 • Enterprise UX 2023
Gold

More Videos

Sam Proulx

"In a usability session, the biggest challenge is not to talk at the same time the screen reader is talking."

Sam Proulx

SUS: A System Unusable for Twenty Percent of the Population

December 9, 2021

Michael Land

"The biggest bottleneck is the bureaucracy, like the Paperwork Reduction Act, we have to creatively navigate that."

Michael Land

Establishing Design Operations in Government

February 18, 2021

Shipra Kayan

"VOC wasn’t a replacement for user research, but an enhancer that captured nuggets researchers might miss during discovery."

Shipra Kayan

How we Built a VoC (Voice of the Customer) Practice at Upwork from the Ground Up

September 30, 2021

Ian Swinson

"Communication matters—sending an email to an executive with spelling mistakes can ruin your respect."

Ian Swinson

Designing and Driving UX Careers

June 8, 2016

Isaac Heyveld

"We went from a team of 80 to 170 overnight, and that was a wide open cheeks flushed moment for me."

Isaac Heyveld

Expand DesignOps Leadership as a Chief of Staff

September 8, 2022

Amy Evans

"Controls like insurance qualifiers and legal agreements were necessary guardrails for this new way of working."

Amy Evans

How to Create Change

September 25, 2024

Kate Koch

"You should take risks, and if you fail, you need to fail fast and pivot immediately."

Kate Koch Prateek Kalli

Flex Your Super Powers: When a Design Ops Team Scales to Power CX

September 30, 2021

Dave Gray

"You lie to yourself more than anyone else; the lie is that you are completely rational and objective."

Dave Gray

Liminal Thinking: Sense-making for systems in large organizations

May 14, 2015

Matt Duignan

"Standalone insights destroy the researcher’s ability to storytelling and engagement."

Matt Duignan

Atomizing Research: Trend or Trap

March 30, 2020