Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme Two Intro

Gold
Tuesday, October 3, 2023 • DesignOps Summit 2023
Share the love for this talk
Theme Two Intro
Speakers: Bria Alexander
Link:

Summary

The speaker, collaborating with Sarah Campari Miller and John Kuda, explains the ethos behind the Design Ops conference with a focus on practicality and utility for professionals in the field. Sarah originated the concept of 'practical ops,' reflecting the community’s drive to scale design’s organizational impact and get tangible results. The trio spent months co-curating themes and speakers to ensure the content would be personal and directly relevant to everyday challenges faced by design ops practitioners. Topics span crucial operational skills including maintaining design ops roadmaps, leveraging AI as a design partner, managing documentation effectively, and streamlining inclusive design practices. The goal is for attendees to leave armed with immediately useful insights that make the time invested—despite pending Slack messages and emails—worthwhile and actionable within their organizations.

Key Insights

  • The term 'practical ops' was coined by Sarah Campari Miller to emphasize a focus on getting actionable work done.

  • Strong collaboration over six months between the three curators resulted in a conference tailored to real day-to-day design ops challenges.

  • Design ops seeks to scale organizational design capacity and amplify designer impact, not just focus on theory.

  • Speakers cover highly relevant topics like documentation teams will actually use and maintaining a design ops roadmap.

  • AI is explored as an emerging partner in design workflows, highlighting practical potential rather than abstract concepts.

  • Inclusive design practices are streamlined to ensure diversity and equity are embedded in operational processes.

  • The conference is designed to feel personal and immediately relevant to the audience’s everyday work, not just future career aspirations.

  • The collaborative energy among curators Sarah, John, and the speaker reflects in the conference’s positive atmosphere.

  • Attendees often feel overwhelmed after conferences but this event aims to provide takeaways that justify the time away from desks.

  • Practical design ops content addresses the documented gap between attending sessions and applying knowledge on return to work.

Notable Quotes

"Practical ops is about getting stuff done because it’s our job to scale the organizational ability to design and amplify the work of designers."

"All three themes and all speakers you’ll hear came together through inclusive collaboration and insightful perspectives."

"The good vibes you experience are a reflection of the positive collaborative spirit we worked hard to create for you."

"I often find myself wondering what I really gained from time away from my desk beyond swag and catching up with colleagues."

"This day is focused on me, my job and my specific day-to-day challenges, not on some invisible finish line or senior title."

"Every talk you hear today couldn’t get more personal to our community."

"Documentation your team will actually use, how to define and maintain a design ops roadmap, AI as a design partner."

"It’s about us, the design ops practitioners, and what we need today to be better at our jobs."

"We want you to leave feeling like all those missed Slack messages and emails are worth it."

"This conference is the opportunity I saw to design an experience that felt personal to our community."

Ask the Rosenbot
Uday Gajendar
Theme Four Intro
2023 • Enterprise UX 2023
Gold
Ellie Krysl
Planned Right. Managed Right. Designed Right.
2023 • Enterprise UX 2023
Gold
Vincent Brathwaite
Opener: Past, Present, and Future—Closing the Racial Divide in Design Teams
2020 • DesignOps Summit 2020
Gold
Louis Rosenfeld
Coffee with Lou
2024 • Rosenfeld Community
Kate Towsey
Shaping the future of research ops: Expanding roles and strategies for a more integrated research ecosystem
2025 • Advancing Research 2025
Gold
Peter Merholz
The 2025 State of UX/Design Organizational Health
2025 • Rosenfeld Community
Nova Wehman-Brown
We've Never Done This Before
2019 • Enterprise Experience 2019
Gold
Jacqui Frey
Setting the Table for Dynamic Change
2019 • DesignOps Summit 2019
Gold
Ben Davies
Expert Panel: The Principles of Research Repository Design
2022 • Advancing Research 2022
Gold
Victor M. Gonzalez
Practicing Learners and Learning Practitioners
2021 • Advancing Research 2021
Gold
Bria Alexander
Opening Remarks
2023 • Advancing Research 2023
Gold
Carol Smith
Operationalizing Responsible, Human-Centered AI
2023 • Enterprise UX 2023
Gold
Matt Duignan
HITS, Microsoft's internal human insight system: From research library to living body of knowledge
2019 • Advancing Research Community
Clara Kliman-Silver
UX Futures: The Role of Artificial Intelligence in Design
2023 • Enterprise UX 2023
Gold
Patrick Boehler
Fishing for Real Needs: Reimagining Journalism Needs with AI
2025 • Designing with AI 2025
Gold
Alla Weinberg
Design Teams Need Psychological Safety: Here’s How to Create It
2022 • DesignOps Summit 2022
Gold

More Videos

Christian Madsbjerg

"Without memorable hooks or riffs in your presentation, executives forget your message the minute they leave."

Christian Madsbjerg

Influencing Strategy

March 31, 2020

Mansi Gupta

"Trust is about perceptions versus realities shaped by higher expectations and harsher consequences for women."

Mansi Gupta

Women-Centric Research: What, Why, How

March 29, 2023

Nora Tejeda

"The design at scale model changes mindsets: designers become guides, and developers begin to see the value and want to learn design."

Nora Tejeda Giovanna Alonso

Scaling Design Capabilities at BBVA Through a Self-service Design Model

June 10, 2021

Sarah Fathallah

"Participation is an ethical commitment but should be complemented by an ethic of care, valuing people’s time and being trauma responsive."

Sarah Fathallah

A Typology of Participation in Participatory Research

March 28, 2023

Alison Rand

"If people just got in the room and I did nothing except take a seat, everything would be fine."

Alison Rand Sarah Brooks

Scaling Impact with Service Design

March 25, 2021

Sam Proulx

"On mobile, there's only one screen reader per platform—no confusion across multiple software versions."

Sam Proulx

Mobile Accessibility: Why Moving Accessibility Beyond the Desktop is Critical in a Mobile-first World

September 8, 2022

Sydney Lawson

"You want your panel to be representative of your customer base, not exactly all your customers."

Sydney Lawson

Anatomy of a Strong User Panel

March 10, 2026

Kristen Guth, Ph.D.

"Slowing down with research can help us move faster overall."

Kristen Guth, Ph.D.

Out of the FOG: A Non-traditional Research Approach to Alignment

March 28, 2023

Sam Ladner

"Some people lie; that’s why we need to triangulate methods to approach reality."

Sam Ladner Megan Blocker Tanvi Dhond Katie Hansen Ricardo Martins

Methodologies: Beyond the interview [Advancing Research Community Workshop Series]

September 4, 2024