Rosenverse
Accessibility: An Opportunity to Innovate

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Accessibility: An Opportunity to Innovate

Gold
Wednesday, November 16, 2022 • Civic Design 2022
Share the love for this talk
Accessibility: An Opportunity to Innovate
Speakers: Sam Proulx
Link:

Summary

Many organizations struggle with justifying and prioritizing accessibility. One of the primary reasons is because they’re thinking about accessibility all wrong. Instead of a checklist, a list of legal requirements, or a set of shackles holding designers and developers back, it’s time to start thinking of accessibility as what it is: an opportunity to innovate! In this presentation, Fable will draw from our expertise helping organizations like yours start the accessibility journey, to change the way you think about disability, assistive technology, and accessibility. We will demonstrate that accessible products are more flexible, customizable, and useful for all users. We’ll also show you how accessibility is directly tied to the creation of many of the most exciting and innovative technologies of the last 50 years, and how it’s changed the entire world for everyone. This presentation will inspire you with the information and ideas you need to accelerate your accessibility journey.

Key Insights

  • Features like dark mode and voice assistants started as accessibility tools but are now mainstream innovations.

  • Disability includes permanent, temporary, and situational states, all requiring accessible design.

  • Accessible design benefits everyone, including future selves as we age and face new challenges.

  • Diverse teams build products that better address a wide range of user needs.

  • Accessibility should be integrated early in design to avoid costly retrofitting.

  • Compliance checklists alone lead to bare minimum solutions, while inclusive design focuses on great experiences.

  • Myths about inaccessible new design paradigms have historically been proven wrong through flexibility.

  • Innovation often arises from solving edge cases, exemplified by accessible features becoming broadly useful.

  • Involving people with disabilities in product testing and design unlocks unique insights and usability.

  • Cultural and linguistic diversity in teams and design research is key to truly inclusive products.

Notable Quotes

"Nothing about us without us."

"When you design for the edges you get the middle for free."

"Accessibility is a process, not a project."

"Disability is a normal part of the human experience."

"If we create inaccessible products, we are locking out our future selves."

"Accessibility requires flexible designs, not limited or simplified designs."

"The electric toothbrush started as an accessibility solution but became better for everyone."

"Diverse teams create diverse products because we each only understand our own needs."

"Compliance is a framework, not just a checklist to tick off."

"Including people with disabilities from day one builds a strong accessible foundation."

Ask the Rosenbot
Broad Strokes: Connecting Design, Research, and AI to the World Around Us
2023 • Enterprise UX 2023
Gold
Maria Giudice
Empowering change: Reigniting purpose, passion and impact in research
2025 • Advancing Research 2025
Gold
Maria Skaaden
Panel Discussion: Methodologies and Work Environments
2018 • DesignOps Summit 2018
Gold
Smitha Papolu
Theme 3 Discussion
2024 • Enterprise Experience 2020
Gold
Brendan Jarvis
It was the Best of Times. It was the Worst of Times.
2024 • DesignOps Summit 2024
Gold
Dr. Nikki Smith
Research Strategy: Connecting Insights to Outcomes
2025 • Advancing Research 2025
Gold
Megan Kierstead
You Are a Badass at UX: Overcoming Imposter Syndrome
2021 • Advancing Research 2021
Gold
Gillian Salerno-Rebic
From Insight to Impact: How JourneySpark Used WEVO Pulse + Pro to Drive a 50% Lift in Ad Engagement
2025 • Designing with AI 2025
Gold
Brian Moss
What Does it Mean to be a Resilient Research Team?
2022 • Advancing Research 2022
Gold
Paul Bakaus
Killing the handoff: Iterating design live in the browser on real production code
2026 • Designing with AI 2026
Conference
Deanna Smith
Leading Change with Confidence: Strategies for Optimizing Your Process
2024 • DesignOps Summit 2024
Gold
Nancy Douyon
We'll Figure That Out in the Next Launch: Enterprise Tech's Nobility Complex
2018 • Enterprise Experience 2018
Gold
Sam Proulx
Accessibility: An Opportunity to Innovate
2022 • Design at Scale 2022
Gold
Kevin M. Hoffman
Theme 2: Enterprise Team Journey
2019 • Enterprise Experience 2019
Gold
Erin Weigel
Failure Friday #6: 90% of Everything I Do is Either Broken or Pointless
2025 • Rosenfeld Community
Dave Hora
Advice for Establishing Research
2022 • Advancing Research Community

More Videos

Adel Du Toit

"Our ESAT survey collects about 2.8 million data points allowing product teams to slice and dice data for insights."

Adel Du Toit

Get Your CFO To Say: 'Our Strategic Goal is User Obsession'

June 10, 2022

Saara Kamppari-Miller

"Some of these talks might make people feel a little uncomfortable because we haven’t had these conversations before."

Saara Kamppari-Miller

Theme Three Intro

September 9, 2022

Savina Hawkins

"Magic eight ball thinking is the risk of blindly accepting AI answers without critical evaluation."

Savina Hawkins

Harnessing AI in UXR: Practical Strategies for Positive Impact

March 26, 2024

Kate Towsey

"We’re not trying to change behavior, but help researchers in their existing processes to make research faster."

Kate Towsey Basel Fakhoury Oren Friedman Graham Gardner

Participant Recruitment and Management Tools

March 12, 2026

Monty Hammontree

"People will work harder for people than they will for a number."

Monty Hammontree

The Future of UX Research

December 3, 2020

Meghan Bausone

"Systems that can self-organize are the strongest form of resilience."

Meghan Bausone

Systems Thinking and Design Innovation: Working with Leverage Points in Rural Maternal Health Systems

April 17, 2026

Nathan Curtis

"You have to treat the design system like a product that everyone in your organization will use."

Nathan Curtis

Beyond the Toolkit: Spreading a System Across People & Products

June 9, 2016

Angelos Arnis

"We have to turn to our more humanistic traits in a landscape that focuses on efficiency and profit maximization."

Angelos Arnis

Navigating the Rapid Shifts in Tech's Turbulent Terrain

October 2, 2023

Allison Sanders

"If your purpose is just getting through 2020, that’s okay — survival can be the goal right now."

Allison Sanders

Operating with Purpose

January 8, 2024