Rosenverse
People First - Design at JP Morgan

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

People First - Design at JP Morgan

Gold
Thursday, June 10, 2021 • Design at Scale 2021
Share the love for this talk
People First - Design at JP Morgan
Speakers: Jose Coronado , Julie Gitlin and Lawrence Lipkin
Link:

Summary

In this panel, design leaders at JPMorgan will discuss how we focus on people as the key pillar for the work and value we create for the organization. Join us for this interactive conversation with a moderated Q& from the audience.

Key Insights

  • •

    JP Morgan’s design operations team is global and multidisciplinary, supporting over 1,000 applications used by 2,400 developers and 200+ designers.

  • •

    Diversity, equity, and inclusion (DEI) efforts at JP Morgan focus on authentic representation to foster engagement and belonging within the design team.

  • •

    The future designer must be skilled in data mining, storytelling with data, and balancing technical and cultural/business aspects of design.

  • •

    Design operations has evolved from managing design systems to encompassing people processes, onboarding, retention, and professional development.

  • •

    Scaling design in a large financial institution requires separating operational tasks from hands-on management to increase efficiency and focus.

  • •

    Digital transformation is a multi-year journey that embeds design into the business culturally and operationally rather than treating design as an agency role.

  • •

    Designers from diverse backgrounds, both with financial services experience and fresh perspectives, are valuable to JP Morgan’s design practice.

  • •

    Effective design leadership partners closely with design ops to nurture teams and fuel design success through resource forecasting and reducing friction.

  • •

    User empathy for back-office and complex systems is essential for gaining designer buy-in to manage necessary but less glamorous data inputs.

  • •

    Large organizations are still evolving how to best balance roles between design ops and management, particularly regarding culture building and people care.

Notable Quotes

"When you see yourself and someone else, you see possibility, and that drives engagement and investment."

"The designer of the future will be really great at mining data, analyzing it, and telling the story with it."

"Design ops is about people, processes, and practice working together to reduce friction and help designers be productive."

"The growth of design as a critical business function has made it necessary for specialized design ops roles to support scale."

"Digital transformation is a multi-year challenge that requires commitment beyond using design as an agency."

"We need designers who can balance flexibility with ownership and bring entrepreneurial leadership to a complex landscape."

"A strong partnership between design ops and design leadership frees leaders to build relationships and focus on strategic work."

"Design is the process of moving from an existing condition to a preferred condition—a form of problem solving."

"Supporting designers with basic tools like a working laptop can be surprisingly complex but hugely impacts efficiency."

"No one organization has figured it all out; we’re all learning and evolving how to scale and integrate design effectively."

Ask the Rosenbot
Lada Gorlenko
Theme 3: Introduction
2021 • Design at Scale 2021
Gold
Ash Brown
Silver Linings: What DesignOps Learned in the Shift to WFH
2020 • DesignOps Summit 2020
Gold
Charlotte Vorbeck
Pipeline to Civic Design
2021 • Civic Design 2021
Gold
Anne Mamaghani
How Your Organization's Generative Workshops Are Probably Going Wrong and How to Get Them Right
2023 • Advancing Research 2023
Gold
Dana Bishop
2022: The Year UX Demonstrates its Business Impact
2022 • Advancing Research 2022
Gold
Dane DeSutter
Keeping the Body in Mind: What Gestures and Embodied Actions Tell You That Users May Not
2024 • Advancing Research 2024
Gold
Michal Anne Rogondino
Saving Outer Space: The First UX Design System for Our Nation’s Satellites
2024 • Enterprise Experience 2020
Gold
Shivanjali M.
From Fragmented to Fluent: The Linguistic Approach to Research Knowledge
2026 • Rosenfeld Community
Steve Portigal
The Future of Research: Bridging the Gaps
2021 • Advancing Research Community
Claire Dhoosche
Coordinating chaos: Preventing workflow fragmentation when everyone accelerates with AI
2026 • Designing with AI 2026
Gold
Nalini Kotamraju
Research After UX
2024 • Advancing Research 2024
Gold
Dave Gray
Connection, Community, and the Future of Work
2026 • Rosenfeld Community
Frances Yllana
D.E.A.R.R. Diaries (Discipline, Experience, Architecture, Reflection + Revolution)
2022 • Civic Design 2022
Gold
Patrizia Bertini
DesignOps + KPIs = Measure your Impact!
2024 • DesignOps Summit 2020
Gold
Kurdin Bazaz
Culture, DIBS & Recruiting
2021 • Design at Scale 2021
Gold
Jorge Arango
The Best of Both Worlds: How to Integrate Paper and Digital Notes (1st of 3 seminars)
2024 • Rosenfeld Community

More Videos

Nancy Douyon

"We all want to design for scale, but empathy alone is sometimes a shortcoming when thinking about scale."

Nancy Douyon

We'll Figure That Out in the Next Launch: Enterprise Tech's Nobility Complex

June 15, 2018

Jack Behar

"UXPin is a full-stack platform that bridges the gap between design and development disciplines."

Jack Behar

How to Build Prototypes that Behave like an End-Product

December 6, 2022

Jorge Arango

"A design project can become the catalyst for conversations where teams realize they have not talked to each other."

Jorge Arango

Meeting of the Waters: Designing for Successful Inorganic Growth

August 12, 2021

Jon White

"If you’re in a big company, think smaller to work bigger — narrow your focus rather than get distracted by every shiny tool."

Jon White Erin May

Unsticking Research for Better Information Flow

March 11, 2026

Jessamyn Edwards

"Create a UX brief with meetings and milestones so your PM knows where they need to be involved and where they don’t."

Jessamyn Edwards

Surviving Your UX Career in Enterprise Design

December 2, 2021

Stefanie Owens

"Many federal benefit programs face challenges verifying income, causing stress and leaving billions in unclaimed benefits."

Stefanie Owens

Optimizing for Outcomes: Transformation Design in Systems at Scale

December 4, 2024

Ron Bronson

"It’s less about interaction and more about integrity: How can we build trust in experiences?"

Ron Bronson

Design, Consequences & Everyday Life

November 18, 2022

Louis Rosenfeld

"Slack is growing steadily for us, but it’s hard to moderate and expensive at scale."

Louis Rosenfeld

The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld

June 5, 2024

Ash Brown

"Education is the foundation upon which we build a more sustainable future."

Ash Brown

Silver Linings: What DesignOps Learned in the Shift to WFH

October 23, 2020

Latest Books All books