Summary
UX practitioners are plagued by self-doubt. Do I have the right skills? Am I having impact? Does my boss believe in me? UX attracts gentle souls, who often struggle to stand up for themselves. I want every researcher on the planet to feel competent, valuable, and confident, so that they can tackle the big issues our world faces. I'll teach attendees how to examine their own brains to see how their beliefs are the only thing holding them back. Using mindset tools from my coaching practice, we'll create NEW beliefs that will banish imposter syndrome from our collective lexicon.
Key Insights
-
•
Self-doubt among UX researchers is less about skill deficiency and more about internal narratives and thoughts.
-
•
Being a badass researcher involves bravery, vulnerability, and authenticity rather than flawless skill alone.
-
•
Influencing others effectively requires researchers to hold confident, positive beliefs about their work and themselves.
-
•
Circumstances such as racism or sexism raise the difficulty of believing in oneself, but thoughts about them remain controllable.
-
•
Changing thoughts and feelings is more foundational for growth than solely changing external actions or deliverables.
-
•
A self-assessment focused on desired qualities (e.g., empathy, bravery) can help researchers identify and cultivate their ideal professional identity.
-
•
Confidence does not result in arrogance; rather, it supports thoughtful, reflective, and compassionate research leadership.
-
•
There is no external committee deciding what it means to be a badass researcher; each person must define this authentically.
-
•
Supporting individuality and authenticity in the workplace fosters confidence and reduces the need for constant self-proving.
-
•
Neuroplasticity means researchers can reshape their brains' wiring by consciously adjusting thoughts to improve emotional health and performance.
Notable Quotes
"Our jobs as researchers isn’t really to do research. It’s to influence people and help them make decisions."
"You need to believe what you’re doing is the right approach. You need to believe in your own skills and your team’s skills."
"Self-doubt comes home with you because research is ambiguous and many stakeholders don’t know what it is."
"Being badass means being vulnerable, standing up, being brave, and being true to yourself."
"The only person who gets to decide what it means to be badass is you."
"Thoughts cause feelings, and feelings motivate actions. Changing thoughts changes everything."
"You aren’t going to turn into an arrogant jerk by believing in yourself more."
"The more senior you become, the more focus shifts from methodology to interpersonal qualities like empathy and bravery."
"Confidence doesn’t dull criticality; self-doubt is a statement about your own worth, which we want to reduce."
"Supporting authenticity in the workplace lets people be themselves, which naturally boosts confidence."
Dig deeper—ask the Rosenbot:
















More Videos

"Waves are defined by the outcome we want to achieve, not just by time frames."
Maria SkaadenContinuous Design: One eye on the horizon and the other on the next wave
November 8, 2018

"It's okay. I just wish it were a little bit jazzier and sexier."
Dan WillisEnterprise Storytelling Sessions
May 13, 2015

"You don’t have to take notes because we have an incredible note taker capturing everything."
Bria AlexanderOpening Remarks
January 8, 2024

"The store mobile device is the indispensable silent partner enabling store employees to balance task productivity and customer engagement."
Catherine DubutBridging Physical and Digital Spaces: Approaches to Retail Service Design
March 18, 2021

"The biggest blockers to adopting new tools are often company policy, security concerns, and budget constraints."
Angelos ArnisState of DesignOps: Learnings from the 2021 Global Report
October 1, 2021

"Leadership is influence. You can influence people without being the person who signs off on their vacation requests."
Edward CuppsThe Principal Path: Journeying from Management to Individual Contributor
June 11, 2021

"Diagramming is kindness we give to ourselves and others to get our bearings on things we’re stuck on."
Abby CovertStuck? Diagrams Help
October 27, 2022

"We try to find ways to have fun together remotely — like virtual holiday parties or online games."
Jilanna WilsonDistributed DesignOps Management
February 26, 2019

"I prefer to think of my career as a series of trampolines and your resume as a portfolio of life experiences."
Maria GiudiceEmpowering change: Reigniting purpose, passion and impact in research
March 13, 2025