Summary
What it means to be a researcher and how we understand research are rapidly changing. Jamika Burge will help you embrace these changes with compassion, and explore how you can exercise agency so you shape this transition, not just endure it.
Key Insights
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User research remains vital and is a catalyst for impactful change in organizations.
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The value of user research can be articulated through clear communication and evidence-based insights.
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Emphasizing empathy and collaboration enhances the effectiveness of user research.
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AI tools can aid user researchers but should not replace the human-centered focus of research.
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Building strong partnerships with stakeholders is crucial for translating research insights into actionable strategies.
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Continuous learning and engagement with the community can help strengthen research practices.
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User researchers should remain accountable and ethical in their practices, especially with AI's integration.
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Understanding business partners' needs helps tailor research insights effectively.
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Collaboration within and beyond organizations fosters skill development and community support.
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Navigating uncertainty in research can lead to innovative problem-solving.
Notable Quotes
"Hearing multiple things multiple times means there must be some truth to that."
"User research is not in its best of times but it is not going anywhere."
"As researchers, you have everything you need to succeed in your careers."
"It takes experience to craft and execute an effective research plan."
"Collaboration with other researchers is critical to building community."
"If you want to go fast, you go alone. But if you want to go far, go together."
"AI is the new electricity, transformative across industries."
"Personalization has become so complex that it's now out of human control."
"We should be pushing for clarity and understanding of the policies that train AI models."
"The expertise and humanity we bring to problem spaces isn't changing."















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