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Partnership Playbook: Lessons Learned in Effective Partnership
Gold
Monday, January 8, 2024 • Enterprise Experience 2020
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Partnership Playbook: Lessons Learned in Effective Partnership
Speakers: Frank Duran
Link:

Summary

How often have you found yourself wondering how to begin or improve the partnerships necessary within Enterprise environments? Trusted partnerships are a key ingredient of effective design teams when navigating large enterprise-level organizations. Through practical examples, find out how to get started or expanded your practices with partners as you all work together to realize and deliver valuable products and services.

Key Insights

  • Effective partnerships are essential for successful product design.

  • Using a partnership pyramid framework helps structure collaboration efforts.

  • The 'three in the box' model promotes the inclusion of business, design, and technical stakeholders in discussions.

  • Creating a clear ask when initiating communications leads to better connection and engagement.

  • Engagement with subject matter experts early in the process adds valuable insights and fosters appreciation.

  • Setting expectations for communication helps clarify roles and enhances collaboration.

  • Establishing regular routines for meetings ensures predictable engagement with stakeholders.

  • All input is valuable; inclusive design practices cultivate advocacy across the organization.

  • Evaluating communication effectiveness and partner engagement is crucial for long-term collaboration.

  • Feedback loops are necessary to maintain healthy communication and to avoid misunderstandings.

Notable Quotes

"Effective partnerships take effort, but the benefits are worth it."

"Involving decision-makers and influencers leads to better-designed products."

"You want to connect with not just decision-makers but also influencers who can guide the process."

"Having a concrete ask leads to better connections."

"Engaging stakeholders early on fosters appreciation and collaboration."

"It's about not just having a seat at the table, but also about building the table."

"Predictable communication routines lead to better teamwork and alignment."

"We need to facilitate engagement; it's where advocacy lies."

"Our allowing advocates to emerge has helped us in being design-led."

"The effort you put into communication and connections leads to powerful advocacy within the organization."

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