Summary
Participatory research and co-design have long been seen as tools for the third sector, yet they hold untapped potential for both the commercial and public sectors. These transformative techniques can unlock richer, more inclusive insights, empowering you to move beyond surface-level knowledge. In a time when the demand for equity and deeper insight is growing, it’s vital to embrace and operationalize participatory methods. We’ll show you how to weave these methods into your everyday commercial work, driving innovation, engagement, and meaningful impact across organizations.
Key Insights
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Participatory research shifts the traditional power dynamics in research from researchers to participants.
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It encourages co-creation of knowledge, resulting in more authentic engagement and sustainable solutions.
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The methodology is effective throughout the entire product development lifecycle, from discovery to design.
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Employing visual tools like storyboards or collages enhances participant involvement and insight generation.
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Stakeholder buy-in is crucial; involving them in participatory processes can alleviate their resistance.
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Traditional research methods can feel scripted; participatory research is more improvisational and fluid.
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Outcomes of participatory research differ from traditional research as they prioritise collaboration over structured responses.
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Understanding the emotional landscape of participants is key to eliciting meaningful feedback during sessions.
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Creating an inclusive environment elevates the voices of those historically marginalized in decision-making processes.
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Encouraging empathy and understanding is central to effectively facilitating participatory research.
Notable Quotes
"Participatory research isn't just a method, it is a mindset."
"What happens when we shift that dynamic, when we invite participants into the process?"
"Participatory methods lead to richer insights and deeper buy-in."
"I am constantly trying to reimagine existing tools in participatory research."
"It feels more interactive, more engaging, and involves sharing the pen and paper with participants."
"Those closest to a problem should always have a seat at the table."
"Participatory research provides a unique opportunity to connect with users."
"Innovative insights come from seeing things through the lens of participants' lived experiences."
"Success in participatory research may not look like traditional research success."
"Participatory research can surface insights that would be difficult to obtain through traditional methods."
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