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Operationalizing DesignOps
Gold
Wednesday, November 7, 2018 • DesignOps Summit 2018
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Operationalizing DesignOps
Speakers: Neema Mahdavi
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Summary

Today’s problems are often yesterday’s solutions—quick fix solutions often perpetuate the problem or circumvent them completely. How can we identify the right opportunities for DesignOps & ensure the processes or programs that emerge are successful? We’ll take a system-dynamics approach to map out the process, flows, and operational models of an organization. By combining this strategy and building technology that focuses on automation, orchestration, and measurement, we can achieve the speed, scale, and quality goals of any organization.

Key Insights

  • Design operations are essential for effective scaling of design teams.

  • Understanding and identifying problems rather than simply increasing bandwidth is crucial.

  • Automation can significantly streamline workflow and reduce administrative burdens.

  • Collaboration with other departments is vital in developing a successful design operational strategy.

  • Creating modular tools allows for quicker adaptations to new technologies.

  • Designers should maintain ownership of their work to enhance accountability and output quality.

  • Systems thinking helps in understanding the broader impacts of design decisions.

  • Continuous evaluation of tools (build vs. buy) enhances operational efficiency.

  • Intentional planning and curiosity in processes leads to better outcomes.

  • Empowering designers to focus on their core roles can lead to overall faster development cycles.

Notable Quotes

"Operationalizing design operations can indeed be fun to say and explore."

"It's difficult to break the rules when they're not very clear."

"Our initial goals were open-ended, which allowed us to iterate effectively."

"We had to be a bridge between our team and the various teams we worked with."

"By surfacing the impact of the changes, we made decisions that were much more systematic."

"Tools can either be Swiss Army knives that do everything or specialized tools that excel in one area."

"Every piece of planning in a project is intentional, down to the equipment we take and the food we pack."

"By understanding our systems more, we can lead our teams more effectively."

"We can learn from development processes to enhance our design tools."

"Taking the time to be intentional in our choices benefits everyone involved."

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