Humanizing AI: Filling the Gaps with Multi-faceted Research
This video is featured in the AI and UX playlist.
Summary
Key Insights
-
•
70% of enterprise AI projects show little to no business impact, and nearly 90% of data science projects fail to reach production.
-
•
AI bias, particularly intersectional bias in facial recognition, remains a critical unresolved challenge, exemplified by the Gender Shades project.
-
•
Black-box AI decision-making hinders stakeholder trust and adoption, due to AI’s probabilistic nature and complexity.
-
•
AI development teams are overly engineer-centric, lacking inclusion of product researchers and ethicists to address societal and user-centered concerns.
-
•
ML ops, adapted from DevOps, offers governance and accountability frameworks but currently remains engineer-focused.
-
•
Expanding ML ops to include human-centered researchers can improve AI explainability, trustworthiness, and fairness.
-
•
Visualization research is essential to analyze and interpret high-dimensional AI data and uncover hidden biases across intersectional subgroups.
-
•
AI explainability requires moving beyond feature importance towards causal reasoning and natural language explanations accessible to non-technical stakeholders.
-
•
AI trust is evolving and hinges on AI’s ability to provide convincing, interpretable answers that humans can understand and scrutinize in dialogue form.
-
•
Humanizing AI is not simply building human-like interfaces but creating governance frameworks that democratize responsible AI development.
Notable Quotes
"AI development is often uninformed and hurried, resulting in deployments that don’t operate well in the real world."
"Humanizing AI means creating governance frameworks that involve a broad array of research competencies for democratizing safe and effective AI."
"Almost 90% of data science projects do not make it into production—they die on the vine."
"Black box decision making is a hallmark problem—information goes in, something comes out, but we have no clue why."
"Bias is fueled by over-engineering without enough participation from non-technical roles that could reduce it."
"The Gender Shades project exposed how facial recognition algorithms had up to a 33% error rate disparity between demographic groups."
"ML ops offers governance, accountability, and a clear stakeholder responsibility framework borrowed from DevOps."
"We want to increase trust and engagement among end users by helping non-technical stakeholders participate in model evaluation."
"Explainability metrics like trustworthiness and understandability are hard, open research problems needing AI-HCI collaboration."
"AI trust will grow when AI can provide back-and-forth justifications like a human would in conversation."
Or choose a question:
More Videos
"It’s about us, the design ops practitioners, and what we need today to be better at our jobs."
Bria AlexanderTheme Two Intro
October 3, 2023
"A viable service is one that not only functions well but can also develop, grow, and flourish."
Laura Smith Tom GaylerEmbedding Service Design and Agile Practice within UK Planning Teams to Create Services that Last
December 3, 2024
"The environment should make participants feel comfortable to open up and be real."
Taiye Akin-AkinyosoyeAmplifying voices and enhancing user research through group interviews
March 12, 2025
"The store mobile device is the indispensable silent partner enabling store employees to balance task productivity and customer engagement."
Catherine DubutBridging Physical and Digital Spaces: Approaches to Retail Service Design
March 18, 2021
"Operations tends to be something companies only think about when they are scaling rapidly, but investing early is essential."
Lada Gorlenko Sharbani Dhar Sébastien Malo Rob Mitzel Ivana Ng Michal Anne RogondinoTheme 1: Discussion
January 8, 2024
"Are we excited to go to work in the technology industry to remove jobs and eliminate the human from the equation?"
Sam YenDriving Organizational Change Through Design? Do more of this and less of that
June 9, 2017
"Don’t wait for the brief. Go out there and make some waves."
Jen van der MeerService design performs value
November 19, 2025
"The landing charge is the key thing airlines look at and that needs to stay flat."
Stephen PollardClosing Keynote: Getting giants to dance - what can we learn from designing large and complex public infrastructure?
November 7, 2017
"What our users see is the perfect plate, but there is so much unseen work behind it."
Briana ThomasThe Quiet Force: Uncovering Hidden Leadership in High-Impact Design Teams
September 24, 2024