Summary
Join Great Question CEO Ned Dwyer, Emily Stewart from TravelPerk, and James Wallis from Brex as they explore the evolving relationship between DesignOps and ResearchOps. Ned will moderate a discussion covering best practices, common challenges, key differences, and what these two disciplines can learn from one another. This session will offer valuable insights for professionals navigating the intersection of design and research, helping them better integrate these processes within their organizations.
Key Insights
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Design and research ops are evolving roles within organizations, showcasing the specialization of tasks and tools.
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There's increasing recognition of the need for collaboration between design and research operations.
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Democratizing research requires careful consideration of biases and the training of non-researchers to interpret insights correctly.
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Company culture can significantly influence the operation and prioritization of research and design.
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Early-stage and mature organizations may approach ops differently based on their teams' needs and the scale of their operations.
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Integrating tools that facilitate real-time collaboration can help break down silos between teams.
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Creating archetypes to represent customers can help bridge gaps in understanding and foster engagement with research findings.
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The role of AI in increasing operational efficiency and reducing manual tasks is gaining traction in both design and research.
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Communicating research outcomes effectively across teams is crucial for knowledge sharing and effective decision-making.
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Emerging practices emphasize 'research enablement' as a key aspect of ops roles, focusing more on support than just operations.
Notable Quotes
"Today we're diving into the intersection of design and research ops, a topic near and dear to my heart."
"Research ops was actually there before research; it supports designers first."
"Research ops could enable the same outcomes but with different focus areas based on expertise."
"Organizations have clear, logical motivations for emphasizing either design or research operations."
"Getting designers, product managers, and engineers to talk directly to customers is crucial for solid customer-focused decisions."
"It's about showing impact through the decisions made and how research informed those decisions."
"People often find research daunting, but it doesn't need to be a historic endeavor to kick off research."
"Creating opportunities for cross-functional collaboration can lead to valuable insights and shared learnings."
"It's essential to meet people where they are, whether that's in a Slack integration or a different tool."
"We're trying to democratize research, but we have to be mindful of how we share insights to avoid bias."
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