Rosenverse
Resilient Enterprise Design

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Resilient Enterprise Design

Gold
Thursday, June 8, 2017 • Enterprise Experience 2017
Share the love for this talk
Resilient Enterprise Design
Speakers: Craig Villamor
Link:

Summary

What is resilient enterprise design, and how can you incorporate it into your own enterprise organization? Craig Villamor is the VP of Product Experience & Design at AppDynamics and he talks about applying context and practicality to enterprise UX design to build resiliency.

Key Insights

  • Enterprise design must account for complex organizational contexts, not just individual user happiness.

  • Resilience in design means creating systems that flex and adapt under stress rather than breaking.

  • Customization is essential in enterprise software for companies to express their brand, culture, and workflows.

  • Loss of design control due to device variety and user customization requires influence over user behavior rather than strict enforcement.

  • Design principles are crucial to reduce indecision and provide a clear framework for decision-making in complex projects.

  • Prioritizing clarity over consistency can lead to better user experience outcomes.

  • Successful platforms often start by solving specific, concrete problems before generalizing widely.

  • Design systems function as living products that maintain consistency, flexibility, and scale across an ecosystem, including users.

  • Making it significantly easier to do the right thing drives adoption and behavior change in design.

  • Modeling real-world scenarios and anticipating customization scenarios helps create resilient, flexible enterprise applications.

Notable Quotes

"In the enterprise, it’s really about make me effective taking into account non-user personas as well as the individual."

"My boss might be looking over my shoulder and see nothing but red and think I’m not doing my job."

"Designing for the real world means dealing with practical constraints and making refinements in the face of compromise."

"We’re really passionate about our craft but we’re not in control — that’s a shared hallucination we must give up."

"If you design for everyone, no one is satisfied — start with specific solutions then generalize."

"The highest paid person’s opinion, or HIPPO, often makes decisions in the absence of principles and insights."

"Make it difficult to create ugly presentations — make it ten times easier to do the right thing."

"What happens when a user customizes the UI? Does the experience break? This is the question to ask."

"A style guide is an artifact, but a design system is a living, funded product with a roadmap serving an ecosystem."

"Resilient design needs to bend without breaking — to survive stresses while still delivering value."

Ask the Rosenbot
Claire Dhoosche
Coordinating chaos: Preventing workflow fragmentation when everyone accelerates with AI
2026 • Designing with AI 2026
Gold
Erika Flowers
The Handoff is Dead: Design-Led Engineering with AI Agents
2026 • Rosenfeld Community
Dan Hill
Designing for the infrastructures of everyday life
2024 • Designing with AI 2024
Gold
Jemma Ahmed
Convergent Research Techniques in Customer Journey Mapping
2020 • Advancing Research 2020
Gold
Sheryl Cababa
Thinking in systems to address climate with Sheryl Cababa
2024 • Climate UX Interest Group
Jorge Arango
[Demo] How to re-categorize content at scale using LLMs
2024 • Designing with AI 2024
Gold
Jason Mesut
Shaping design, designers and teams
2018 • DesignOps Summit 2018
Gold
Asia Hoe
Partnering with Product: A Journey from Junior to Senior Design
2023 • Design in Product 2023
Gold
Devon Powers
Imagining Better Futures
2022 • Advancing Research 2022
Gold
Daniel Gloyd
Designing From the Inside Out: How Method Acting Can Inspire Design Research
2026 • Rosenfeld Community
Cheryl Platz
Demystifying Multimodal Design: The Design Practice You Didn't Know You're Doing
2024 • Rosenfeld Community
Zariah Cameron
ReDesigning Wellbeing for Equitable Care in the Workplace
2024 • DesignOps Summit 2024
Gold
Tracy McGoldrick
IBM User Experience Program—The What, Why and How
2021 • Advancing Research Community
Amy Parness
Scaling Sustainability: Complementary strategies that drive long-term success
2025 • Climate UX Interest Group
Barb Spanton
Doing Work That Matters: A Look Beyond The Idealistic Notion of 'Doing Meaningful Work'
2022 • Design at Scale 2022
Gold
Simon Wardley
Maps and Topographical Intelligence
2019 • Enterprise Community

More Videos

Francesca Barrientos, PhD

"You need to come up with your own definition of design maturity based on your team’s understanding and context."

Francesca Barrientos, PhD

You Need Your Own Definition of Design Maturity

June 8, 2022

Kavana Ramesh

"Adapt your protocol as needed to support different users; equity may mean not treating everyone exactly the same."

Kavana Ramesh

Meaningful inclusion: Practicing accessibility research with confidence

September 24, 2024

Landon Barnes

"Driver modeling tells you which research initiatives matter most based on their impact on key outcome metrics."

Landon Barnes

Are My Research Findings Actually Meaningful?

March 10, 2022

Saara Kamppari-Miller

"When I use the word inclusion, I’m usually using it in conjunction with the term inclusive design."

Saara Kamppari-Miller

Theme Three Intro

September 9, 2022

Jess Greco

"Without attribution you can’t get funding, and if it’s not funded, it’s not a priority."

Jess Greco

Creating a Basis for Change: Scaling Design Maturity

June 8, 2022

Sheryl Cababa

"We want AI to augment human skills like an electric bike, not replace them like a robotic vacuum cleaner."

Sheryl Cababa Ethan Marcotte Milena Pribic

Day 2 Panel

June 5, 2024

Christian Bason

"Design makes the abstract tangible by transforming concepts into something with form, shape, and expression."

Christian Bason

Innovating With People: Unleashing the Potential of Civic Design

December 8, 2021

Kit Unger

"Today is about empowerment and positivity at scale."

Kit Unger

Theme 1 Intro

June 8, 2022

Gonzalo Goyanes

"Only when we translate our success into the company’s language can we really quantify our contribution to overall strategy."

Gonzalo Goyanes

Design ROI: Cover a Little, Get a Lot

September 8, 2022