Summary
What is resilient enterprise design, and how can you incorporate it into your own enterprise organization? Craig Villamor is the VP of Product Experience & Design at AppDynamics and he talks about applying context and practicality to enterprise UX design to build resiliency.
Key Insights
-
•
Enterprise design must account for complex organizational contexts, not just individual user happiness.
-
•
Resilience in design means creating systems that flex and adapt under stress rather than breaking.
-
•
Customization is essential in enterprise software for companies to express their brand, culture, and workflows.
-
•
Loss of design control due to device variety and user customization requires influence over user behavior rather than strict enforcement.
-
•
Design principles are crucial to reduce indecision and provide a clear framework for decision-making in complex projects.
-
•
Prioritizing clarity over consistency can lead to better user experience outcomes.
-
•
Successful platforms often start by solving specific, concrete problems before generalizing widely.
-
•
Design systems function as living products that maintain consistency, flexibility, and scale across an ecosystem, including users.
-
•
Making it significantly easier to do the right thing drives adoption and behavior change in design.
-
•
Modeling real-world scenarios and anticipating customization scenarios helps create resilient, flexible enterprise applications.
Notable Quotes
"In the enterprise, it’s really about make me effective taking into account non-user personas as well as the individual."
"My boss might be looking over my shoulder and see nothing but red and think I’m not doing my job."
"Designing for the real world means dealing with practical constraints and making refinements in the face of compromise."
"We’re really passionate about our craft but we’re not in control — that’s a shared hallucination we must give up."
"If you design for everyone, no one is satisfied — start with specific solutions then generalize."
"The highest paid person’s opinion, or HIPPO, often makes decisions in the absence of principles and insights."
"Make it difficult to create ugly presentations — make it ten times easier to do the right thing."
"What happens when a user customizes the UI? Does the experience break? This is the question to ask."
"A style guide is an artifact, but a design system is a living, funded product with a roadmap serving an ecosystem."
"Resilient design needs to bend without breaking — to survive stresses while still delivering value."
Or choose a question:
More Videos
"None of this was inevitable, none of this had to be this way."
Sha HwangThe Lost Year
June 11, 2021
"Innovation equals creativity times execution."
Sam YenDriving Organizational Change Through Design? Do more of this and less of that
June 9, 2017
"Design and business are different worlds with different concerns, languages, and issues about what they care about."
Nathan ShedroffRedefining Value: Bridging the Innovation Culture Divide
May 14, 2015
"Sometimes you’re just laying the foundational bricks so an idea or process can get off the ground."
Bud Caddell Kristin Skinner Alana WashingtonDesignOps Community Sensing Session
May 13, 2021
"We need to create evolving system loops that incorporate feedback and allow our units of one to learn and adapt."
Dave Malouf Adrienne Allnutt Jon Fukuda Dominique WardThe Future of DesignOps
January 8, 2024
"We need to become data ethicists and curators, not just data vacuum cleaners, to prioritize quality data."
Lija Hogan Milan Mijatovic Sam Proulx Louis RosenfeldThree Years Out: Perspectives on the Near-Term Future of User Research
March 15, 2024
"Sponsor sessions are truly a treat, with no overlaps to the main program and absolutely no sales pitch."
Bria AlexanderOpening Remarks
June 9, 2021
"Enough content is when your audience feels confident enough to act."
Margot BloomsteinFostering Trust in Your Brand and Beyond
March 12, 2020
"Facilitating a shared understanding among everyone on product takes a lot of time."
Scott Jensen Sarah Delaney Carmen LiuShort Take #2: UX/Product Lessons from Your Industry Peers
December 6, 2022