Theme Two Intro
Summary
The speaker acknowledges the difficulties researchers face during waves of layoffs, including personal experience with job loss, and argues that this is precisely the moment to advance research by becoming more valuable and influential within organizations. The central theme is urging researchers to evolve from merely informing decisions to actively leading change. The talk previews a series of presentations by notable figures such as Priyinal and Rita Khadri on human-centered AI innovation through qualitative and participatory research; Sarah Fatala who challenges binary views on participatory research; Scott Please on blending qualitative and quantitative approaches via mathematical models to foster organizational insight diffusion; Mamagani on preventing political theater in generative workshops; Carl Turner on frameworks to counteract organizational dysfunction; Kristen Guth on stakeholder alignment workshops; and Mike Oren on transforming research approaches akin to pharmaceutical industry models. Throughout, the speaker emphasizes the strategic position of researchers at the intersection of insight and action and calls for a reinvention of research practice to meet evolving organizational needs. The talk encourages attendees to embrace change, amplify their impact, and lead transformation within their professional contexts.
Key Insights
-
•
Layoffs in research have been recurring events, challenging continuity but also serving as catalysts for change.
-
•
Researchers must transition from informing decisions to becoming proactive organizational change makers.
-
•
Participatory research is often viewed as a binary choice, but Sarah Fatala offers a nuanced framework to expand this perspective.
-
•
Integrating qualitative and quantitative research through mathematical conceptual models can enhance insight diffusion, as Scott Please advocates.
-
•
Generative workshops like design sprints risk devolving into political theater without proper facilitation, as highlighted by Mamagani.
-
•
Frameworks for diagnosing and reviving troubled projects can address underlying organizational and cultural challenges, according to Carl Turner.
-
•
Workshops to drive clarity and align stakeholders are powerful tools for organizational change, exemplified by Kristen Guth's approach.
-
•
There is value in adopting research models from other industries, such as pharmaceuticals, for advancing research practices, per Mike Oren.
-
•
Researchers hold a unique position at the nexus of insight and action, allowing them to lead change effectively.
-
•
Moving beyond traditional research methods is essential for increasing the strategic value of research in organizations.
Notable Quotes
"This is a weird time for research. Layoffs have torn through our field."
"There's no better time to advance research than now."
"We don't just need to do a better job of articulating our value; we need to become more valuable."
"Researchers as organizational change makers is the theme for today."
"Participatory research always seems like something you're either doing or not doing — more often than not, not doing."
"What got us here won't get us where we want to go."
"We researchers have an opportunity to use our position, our orientation, and our skills to lead change."
"We're positioned at the nexus of insight and action."
"When it's done, I invite you to take the lessons learned and provocations shared back into your professional lives."
"Let's shake s*** up."
Or choose a question:
More Videos
"We built AI that suggests projects to participants that pre-match what you’re asking for instead of mass blasting everyone."
Benjamin Wiedmaier Annie MayfieldRedefining Toolkits: Unbundling to Create a Perfect Match
March 11, 2025
"The best we do should be open to improvement and evolution to better serve clients' target audiences."
Megan CamposWhat Did I Miss? The Hidden Costs of Deprioritizing Diversity in User Research
March 12, 2021
"The hardest job I ever had was redesigning an organization, not just a system."
Dana ChisnellThe Sensemaking Business
March 10, 2026
"Resilience is less about returning to pre-crisis productivity and more about transforming positively in real time."
Alana WashingtonTheme 1: Introduction and Provocation
January 8, 2024
"I try to position the system as an enabling force for designers to succeed better, not as confines or limits."
Nathan Curtis Nalini P. Kotamraju Jack Moffett Dawn ResselDiscussion
June 9, 2016
"Instead of pretending neutrality, be open and transparent about the research agenda with participants."
Bilan HashiThe Tension Between Story Collecting and Story Telling in Research
March 10, 2021
"I like to think about individuals as cells, teams as organs, and organizations as organisms in an ecosystem."
Dave MaloufTheme 3: Introduction and Provocation
January 8, 2024
"Technologies don't have universal impact; what happens in New York vs Jakarta can be very different."
Prayag Narula Rida QadriHCI 2.0: Humanity Deserves the Attention that UX Research has to Offer
March 28, 2023
"Deepfakes can disrupt democratic elections and inflict lasting psychological harm on victims."
Dr. Jamika D. BurgeBroad Strokes: Connecting Design, Research, and AI to the World Around Us
June 7, 2023
