Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

"Ask Me Anything" with Rachel Posman and John Calhoun, Authors of the Upcoming Rosenfeld Book, The Design Conductors
Gold
Wednesday, September 25, 2024 • DesignOps Summit 2024
Share the love for this talk
"Ask Me Anything" with Rachel Posman and John Calhoun, Authors of the Upcoming Rosenfeld Book, The Design Conductors
Speakers: Rachel Posman and John Calhoun
Link:

Summary

Join us for an engaging Ask Me Anything (AMA) with Rachel Posman and John Calhoun, the authors of the upcoming book The Design Conductors: Your Essential Guide to Design Operations. This book acts as a comprehensive guide to DesignOps that will teach you how to successfully advocate for, build out, scale up, and ultimately operate design organizations. Rachel and John will share insights from their extensive experience in the field and answer questions in this interactive session. Together, let's explore how effective design operations can drive impactful outcomes and empower teams to achieve success. Walk away having gained valuable perspectives on the evolving landscape of design operations and the critical role it plays in delivering exceptional design solutions. Bring your questions about design operations and don't miss this chance to connect directly with the authors of this must-read DesignOps book!

Key Insights

  • Design ops professionals must make their work visible to leadership to secure necessary resources.

  • The most powerful word in the design ops vocabulary is 'no' to prioritize impactful work.

  • Design operations should involve storytelling to convey the significance of the work being done.

  • The upcoming book aims to codify design operations as a recognized practice within organizations.

  • Competencies for design ops professionals include understanding design processes, strong communication, and project management skills.

  • The rapidly evolving field of AI will significantly impact design operations, requiring adaptability by practitioners.

  • Design ops and product ops share many similarities and should ideally work in tandem rather than isolation.

  • Metrics should be tailored to the specific organization's maturity and size to assess design ops impact effectively.

  • Design ops is not limited to those with a background in design; various competencies are valuable for success in this role.

  • The HEROES framework presented in the book helps measure the value of design ops across different operational metrics.

Notable Quotes

"Designers deserve support and infrastructure so they can excel in their work."

"A big part of our job is making our work visible."

"If executives can't see your work, they're not going to invest in it."

"The most powerful word in the design ops vocabulary is no."

"There's a difference between being bossy and being a strong leader."

"This book has needed to exist for a while now."

"Design ops isn't just a support role, it is a strategic partner."

"We should focus on user success rather than just product or design disciplines."

"Don't try to boil the ocean; choose metrics that are right for you at the right time."

"AI will be a design material, and we need to adapt to that reality."

More Videos

Noz Urbina

"How do you bring together all the available data in an effective way?"

Noz Urbina

Rapid AI-powered UX (RAUX): A framework for empowering human designers

May 1, 2025

Jim Kalbach

"Let's think about the routines built into your design practice."

Jim Kalbach

Jazz Improvisation as a Model for Team Collaboration

June 4, 2019

Holly Cole

"We could teach each other's work and we still have a family that we created by actually interacting with each other."

Holly Cole

Understanding Experiences: When you have to do more than work

November 8, 2018

Jack Behar

"All the rules defined for the header apply, ensuring consistency throughout our design."

Jack Behar

How to Build Prototypes that Behave like an End-Product

December 6, 2022

Bria Alexander

"Today’s theme is practical design ops, as I will talk about in just a moment."

Bria Alexander

Opening Remarks

October 3, 2023

Erika Flowers

"We had to look outside and ask if we were ready for AI, as the world was moving on without us."

Erika Flowers

AI-Readiness: Preparing NASA for a Data-Driven, Agile Future

June 10, 2025

Kristin Skinner

"Learning should be an experience tailored around the learner, not the curriculum."

Kristin Skinner

Five Years of DesignOps

September 29, 2021

Jim Kalbach

"Without these rules and these conventions, we wouldn't have the creativity on top of it."

Jim Kalbach

Jazz Improvisation as a Model for Team Collaboration

November 6, 2017

Surya Vanka

"We need to tap into everybody's creativity to find solutions for societal challenges."

Surya Vanka

Unleashing Swarm Creativity to Solve Enterprise Challenges

June 10, 2021