Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Summary
Design systems, processes and guidelines have made UI design more consistent and more efficient from concept to implementation, but what comes after better and faster design? In this talk Craig challenges UX practitioners to take on perhaps the most pressing issue in technology today – creating more ethical design.
Key Insights
-
•
Design systems significantly enhance efficiency, speed, and consistency in product development.
-
•
Ethics in design is becoming increasingly crucial as technology and user manipulation rise.
-
•
Dark patterns are ubiquitous and designed to extract user value rather than provide it.
-
•
Implementing ethical design practices can mitigate legal risks and improve brand reputation.
-
•
Designers should advocate for ethical practices in team discussions and decision-making.
-
•
Creating frameworks for ethical design can help combat the prevalence of misleading patterns.
-
•
Leadership buy-in is essential for establishing a culture of ethical design within organizations.
-
•
Competitive analyses often lead to a convergence of dark patterns; unique design should be prioritized over imitation.
-
•
Ethical design should be embedded into design principles to ensure long-term adherence and practice.
-
•
Practitioners should consider conducting audits of existing products to identify and rectify unethical patterns.
Notable Quotes
"Going from no design system to a system should see at least a 25% increase in product development efficiency."
"We've lost the plot in tech - we were supposed to be making the world a better place."
"It often feels like we are copying each other's patterns, creating a downward spiral that extracts more from users."
"Conceiving a design system as a means to create more ethical design could reshape tech's impact on society."
"Designers need to speak truth to power and engage their creative abilities to materially change how and what is produced."
"Doing nothing is not a neutral act; ignorance doesn’t absolve you from responsibility."
"Design systems should make it hard to do the wrong thing, not just easy to do the right thing."
"Making something easier isn’t always better; it can create addictive behaviors."
"If you're not paying for the product, you are the product; the attention economy shifts focus away from user benefit."
"It’s crucial for the design community to take responsibility for the ethical ramifications of their work."
More Videos
"It's essential to approach service design from a holistic system perspective, considering all interdependencies."
Ed MullenDesigning the Unseen: Enabling Institutions to Build Public Trust
November 16, 2022
"Organizations want to solve big existential, durable questions."
Peter LevinSolve a Problem Here, Transform a Strategy There: Research as an Occasion for Expanding Organizational Possibility
March 25, 2024
"Have conversations and ask the right questions about the objectives."
Bria Alexander Benson Low Natalya Pemberton Stephanie GoldthorpeOKRs—Helpful or Harmful?
January 20, 2022
"We are stronger when we work together towards a unified goal"
Kate Koch Prateek KalliFlex Your Super Powers: When a Design Ops Team Scales to Power CX
September 30, 2021
"Each of those sides contributes revenue to the bottom line in some way."
Amy MarquezINVEST: Discussion
June 15, 2018
"The cost of failure is education."
Brenna FallonLearning Over Outcomes
October 24, 2019
"Creating options is critical; one size does not fit all."
Brian MossWhat Does it Mean to be a Resilient Research Team?
March 9, 2022
"Our mission is about unlocking the potential of those who advance the world."
Adel Du ToitGet Your CFO To Say: 'Our Strategic Goal is User Obsession'
June 10, 2022
"Every team faces challenges that can block our ability to collaborate effectively."
Kate Koch Jean-Claire FitschenFlex Your Super Powers: When a Design Ops Team Scales to Power CX
September 29, 2021
