This video is only accessible to conference ticket holders.
Log in Create account
For 90 days after a conference, only paid ticket holders can watch conference videos. After that, all Gold members have access.
Contact Support if you are having any issues.
Summary
In this session, the speaker highlights the vital importance of transformation in research methodologies to navigate the changing landscape of the field. Building on insights shared in previous talks, the speaker encourages participants to engage with the challenges and opportunities that contemporary research presents. They argue that traditional methods may no longer suffice and advocate for broader methodological fluency, emphasizing the collaborative nature of modern research where participants are active contributors rather than passive subjects. The day’s agenda includes various speakers addressing diverse topics, from intercultural research to behavioral science, participatory methods, and advanced quantitative techniques, designed to inspire and equip researchers to adapt and thrive. The message is clear: it is crucial for researchers not only to be inspired but also to act — by trying new approaches and challenging existing assumptions, which can ultimately shape the future of the research profession, expanding influence and impact.
Key Insights
-
•
Transformation is essential for the survival and evolution of research practices.
-
•
Modern research requires a broader methodological toolkit to integrate diverse insights.
-
•
Participants in research should be viewed as active contributors, not passive subjects.
-
•
Relational and integrative approaches to research are necessary for deeper insights.
-
•
Engagement and interaction are crucial during talks and workshops to enhance learning and application.
-
•
Research must adapt to avoid being extractive and instead prioritize relational methodologies.
-
•
Focus groups and traditional methods still hold value when used effectively.
-
•
Intercultural research can significantly impact business outcomes.
-
•
There is immense potential in combining qualitative and quantitative methods for richer insights.
-
•
The future of research depends on our willingness to explore new methodologies and collaborate across disciplines.
Notable Quotes
"While these moments can be scary and painful, they also present incredible opportunities."
"Do we scramble to regain our footing exactly where we stood before, or do we take a step in a new direction?"
"Knowledge isn't created in isolation anymore. We need to integrate insights across disciplines."
"Participants want to be active contributors to the knowledge we create."
"Relational approaches offer a powerful way forward in research."
"We need to equip ourselves with more tools, not fewer, to make research thrive."
"This moment is yours to shape. Step up to it and expand your influence."
"What are you going to do tomorrow that's different from what you're doing today?"
"Engage, ask questions, and challenge what we're teaching."
"You're not just expanding your toolkit; you're expanding your impact and the future of our profession."
















More Videos

"Modern experiences are often too individualized, creating a disconnect from community and shared responsibility."
Daniel GloydWarming the User Experience: Lessons from America's first and most radical human-centered designers
May 9, 2024

"Doing nothing is not a neutral act; ignorance doesn’t absolve you from responsibility."
Craig VillamorDesign Systems for Ethical Design
January 26, 2023

"Diversity isn't just about gender or ethnicity; it encompasses a range of perspectives."
Joi FreemanA New Vantage Point: Building a Pipeline for Multifaceted Research(ers)
March 30, 2020

"I joined the team just about six months ago and in preparation for this talk, I've been jamming to a lot of Lizzo."
Dianne QueReal Talk: Proving Value through a Scrappy Playbook
October 23, 2019

"It’s important to remove egos and understand we're here in service of the customer."
Jacqui FreyScale is Social Work
March 19, 2020

"If you use color variables, one change updates everything."
Jaime CreixemsBest Practices when Creating and Maintaining a Design System
June 7, 2023

"Overcoming the resistance from engineering involves repeatedly showing them the benefits of adopting design systems."
Nathan Curtis Nalini P. Kotamraju Jack Moffett Dawn ResselDiscussion
June 9, 2016

"We need to see diversity not just in what's visible but also in unseen attributes like neurodiversity."
Libby MaurerTreating Diversity & Inclusion in Hiring as a Design Problem
December 5, 2019

"When you market what UX research does, you're able to prove and show your value and make your company smarter."
Molly FargotsteinMultipurpose Communication & UX Research Marketing
September 12, 2019