Summary
In this Q&A session, you'll hear how former clinical researcher and PhD scientist, Clemens Janssen, is running research at 15x speed, supporting the needs of Nutrisense, an health tech company. As the first researcher, Clemens will share how he's built a research culture with training, standardized processes, and templates.
Key Insights
-
•
Transitioning from academia to corporate research is driven by the desire for faster impact despite adapting to a new pace.
-
•
Ad hoc research without formal processes limits organizational buy-in and impact.
-
•
Gaining buy-in from leadership is key to securing budgets, tools, and resources for research.
-
•
An ops-first approach to UX research helps scale research activities and onboard new team members efficiently.
-
•
Empowering product managers and other teams to conduct quality research increases overall research throughput.
-
•
Training and interactive mentorship ensure scientific rigor and consistent research quality when delegating research tasks.
-
•
Storytelling with real user learnings helps shift perception of research from ad hoc to essential and pattern-driven.
-
•
Research proposals framed around saving time and reducing iterations resonate well with leadership.
-
•
Building a shared codebook and involving interview teams in coding fosters consistent qualitative data analysis.
-
•
Even with a single researcher, implementing research Ops can enable multiple parallel research tracks.
Notable Quotes
"I transitioned out of academia because I wanted to work faster and create immediate impact rather than slow, layered processes."
"Research is actually a sales role – you have to show off a little to get buy-in from the top."
"People started asking if a pattern we'd seen in one user occurred in others, and that led to formalizing qualitative analysis."
"Without buy-in, you can’t get budgets approved or tools put in place to grow research practices."
"Ops-first means standardizing processes so we can scale and onboard new team members quickly."
"I can’t work 24 hours a day; efficiency and empowering others to do some research is how I stay effective."
"Before giving someone access to research tools, we do a 60-minute one-on-one training to cover the essentials."
"It’s like knowing how to drive a car doesn’t mean you can drive a semi; research has do’s, don’ts, and methodologies."
"If we test now, we’ll save two or three iterations waiting for organic user feedback later."
"Creating shared coding schemes and having teams do first-pass coding helps maintain consistency in qualitative analysis."
Or choose a question:
More Videos
"The size of your role doesn't determine your impact; it's how your role fits into the bigger picture."
Shahrzad SamadzadehWhat Is My Value? Two Takes and Some Mistakes
January 8, 2024
"It matters what you build, but it matters more if you learn."
Brenna FallonLearning Over Outcomes
October 24, 2019
"Getting everyone involved early helped reduce the need for me to explain why we do things."
Ruzanna RozmanGetting in Flow with Your Team
January 8, 2024
"Rich industrialized countries outsource their plastic waste disposal to less capable countries."
Sheryl CababaExpanding your Design Lens with Systems Thinking
March 28, 2023
"We ditched the lab coats because they were a little off-putting."
Melissa Schmidt Adam MenterHow UX Research Hit It Big in Las Vegas
June 4, 2019
"Design systems are an investment in the future; re-architecture today pays dividends in nimbleness tomorrow."
Nathan Curtis Nalini P. Kotamraju Jack Moffett Dawn ResselDiscussion
June 9, 2016
"Contributors to insight summaries should get more value out of it than they put into it."
Jake BurghardtStop wasting research: Create new value with insight summaries
July 9, 2025
"Building ecosystems of interconnected tools that work seamlessly is crucial for modern, fast-moving organizations."
Kate Towsey Basel Fakhoury Oren Friedman Graham GardnerParticipant Recruitment and Management Tools
March 12, 2026
"The final panel will be grounded in your input from this summit — we want to hear from you in the FigJam link."
Bria AlexanderOpening Remarks
September 9, 2022
Latest Books All books
Dig deeper with the Rosenbot
What are the core UX research tools essential for managing participant recruitment and study logistics in large companies?
How do you reconcile the business realities with your mission-driven work in climate startups?
In what ways is AI reshaping design practice and education, according to experts like TJ McLeish?