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Emerging principles for using AI in Design: What the product design team at Miro has learned from deeply integrating AI in their workflow
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Wednesday, June 11, 2025 • Designing with AI 2025
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Emerging principles for using AI in Design: What the product design team at Miro has learned from deeply integrating AI in their workflow
Speakers: Shipra Kayan , Robert Kortenoeven and Eileen Tang
Link:

Summary

All of us are experimenting with using AI in our daily work. It is difficult to write prompts, the first output is never right, AI outputs can feel quite shallow, and then there is inertia. We get it, we all yearn for familiarity in our tools and processes – but the reality is that AI is rapidly changing how design gets done. In this interactive session, design and product leaders from Miro will share their real world boards and examples of how they have been using AI. We will cover all stages of the design process – from discovery and roadmapping to design and delivery. We will end with a collective reflection on the emerging principles for using AI for design work.

Key Insights

  • AI is reshaping design processes, moving from primary to secondary research.

  • Collaboration tools like Miro enable real-time feedback and alignment among teams using AI.

  • Visual communication is crucial for effective collaboration, especially for non-designers.

  • AI can enhance prototyping speed, allowing designers to bring ideas to life quickly.

  • Design tools are becoming increasingly accessible for all roles in product development.

  • AI serves as a supportive team member, similar to an eager intern.

  • Prototyping with AI can reduce the time from conceptualization to viable mockups.

  • Cross-functional teams should encourage the use of AI in visualizing ideas to enhance understanding.

  • Iterative prototyping facilitates better communication with engineering teams.

  • The inclusion of AI allows for quicker adjustments and testing of design concepts.

Notable Quotes

"We're going to show you how they've been using AI both on Miro and not on Miro."

"AI is not just speeding up what I used to do, but it's changing what I used to do."

"I can actually start with secondary research and synthesizing what already exists."

"I want to talk you a bit more through what that looks like."

"There was never a better time to start getting your hands into some of these tools."

"Take a problem you have, take a challenge you want to get through and just start playing around with some of these tools."

"Prototyping is not unique to one specific stage of the process."

"Visual thinking is not the territory of designers; it’s becoming much more accessible to everyone."

"It’s important to communicate visually to drive alignment."

"AI tends to forget, so you need to acknowledge that these limitations are there."

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