Megan Blocker

" Video newsletters sharing real user stories create empathy and engagement far beyond numbers and reports. "

" The current decline in response and participant engagement rates is a genuine crisis that threatens research data quality. "

" When the ground shifts beneath us, we get to decide, do we scramble to regain our footing exactly where we stood before? Or do we take a step in a new direction, explore new terrain, and expand the boundaries of what’s possible? "

" Slowing down research creates equitable spaces where minority and marginalized voices can be meaningfully included. "

" User interviews are an absolute mainstay of user research practices and likely will always be a core tool. "

" We can all become experts at stuff if we work hard enough – sometimes you have to fake it till you make it. "

" You can be an amazing researcher and have zero impact, or a bad researcher and have amazing impact. "

" We have to step outside research and understand AI, technology, and product processes to put ourselves in the right space. "

" Scrappy grassroots methods never fully go away; you always need to ask where you can get scrappy next. "