Summary
All of us work as part of something bigger, and we have a set of processes that allow us to make sense of our day-to-day work and its value context. What happens when you need to quickly grow and change, how to you understand those processes? How do you grow your understanding, internally, to improve your teams? First things first, you have to understand the processes and experiences that are going on right now. That takes research. So, let’s get meta.
Key Insights
-
•
Applying user-centered research techniques internally helps understand and improve team experiences effectively.
-
•
Diary studies combined with contextual interviews reveal rich insights into daily work challenges during team growth phases.
-
•
Internal personas for roles like product managers and Scrum Masters clarify responsibilities and pain points.
-
•
Service blueprints expose communication gaps and broken handoffs between internal and contractor teams.
-
•
Using scripts during interviews ensures consistent data collection and helps make participants comfortable.
-
•
Sharing service maps publicly invites team corrections and fosters transparency and ownership.
-
•
Defining skills gaps based on internal research allows recruiters to find better hires tailored to actual team needs.
-
•
Informal team rituals and ongoing communication across locations strengthen bonds and create a supportive work family.
-
•
Many organizations overlook researching their own internal users (employees) in favor of external customers.
-
•
Embedding empathetic conversations into weekly routines yields ongoing team insights and improves processes like onboarding.
Notable Quotes
"Are you really doing user centered teamwork when you're thinking about growing a team?"
"Talking to the people that I work with about the experience of doing their job in order to improve their job experience is probably the most overlooked skill set that we have."
"Do you have personas for the people that work for you? Do you use them to help define how your processes work?"
"You need to make sure that they’re comfortable and you need to do it with a script and representative users of your team."
"I do this in public, put this on a wall where you can test it so people can come and say, that is not right."
"Use these tools to define who you are going to hire next and what gaps those hires need to fill."
"The answers that they gave you are the questions you need to ask people you interview."
"Diary studies are fantastic when you're looking at growing a team and onboarding new people."
"The true problem was that two companies weren’t communicating, it had nothing to do with the UX team itself."
"We created a family by interacting with each other and sharing our problems with work and trying to solve them together."
Or choose a question:
More Videos
"Enterprise UX is about delivering strong experiences in an enterprise setting, which ain’t easy."
Louis RosenfeldWelcome / Housekeeping
June 6, 2023
"Cybernetics is the discipline of systems with purpose, looking at how a system acts to achieve its goals."
Paul Pangaro, PhDSystems Disciplines: Table Stakes for 21st Century Organizations
June 6, 2023
"Co-creation is where the meat of transformation happens; designers facilitate those who hold knowledge and make decisions."
Dharani PereraThe mandala of service design: unlocking alignment and action through service design
November 20, 2025
"Breaking down debt into smaller slices can enable incremental improvements across upcoming projects."
Tiffany ChengDesigning in a Pandemic: Integrating Speed and Rigor
June 9, 2022
"Cluster analysis will definitely replace personas, the fictional personas of course."
Ricardo MartinsUnlocking the power of advanced quantitative methods
March 12, 2025
"Blue sky projects should have no gating metrics and no short-term metrics because their value is long-term."
William Newton Jenny ChangHow to Lead With Data, and Without Data
June 7, 2023
"Empathy is really just the floor, not the ceiling; it cannot replace someone's actual lived experience."
Sahibzada MayedThe Politics of Radical Research: A Manifesto
March 27, 2023
"Design research—they need each other. They are much, much better together."
Prayag NarulaHow to Empower Your Designers to Do Good Research – And Why You Want To
June 10, 2022
"Merge translates code from Storybook, npm, or third-party libraries into interactive, visual components in the editor."
Jack BeharHow to Build Prototypes that Behave like an End-Product
December 6, 2022
