Key Insights

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  Audits of research practices are more effective when conducted by small teams rather than individuals, ensuring diverse perspectives and shared responsibility.

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  Proactively building relationships with legal and privacy teams strengthens navigation of organizational guardrails and prevents reactive fire-fighting.

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  Data and numbers alone do not move audiences; pairing quantitative data with user stories or quotations provides the emotional context that drives action.

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  Collaboration between data analytics and user research teams produces more integrated, credible, and impactful insights.

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  Effective facilitation and managing one’s own emotional reactivity are crucial skills for UX researchers presenting qualitative findings, especially facing skepticism.

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  Marginalized groups face added risks and discomfort in claiming power, but building alliances and uplifting each other (e.g., through Shine Theory) increases visibility and influence.

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  Impact measurement in UX research needs to balance quantitative metrics with qualitative storytelling to fully capture value and success.

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  Proper attribution and honoring the lineage of knowledge are key in research storytelling, especially as curators of shared organizational insights.

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  Research insights have varying shelf lives; some findings endure for years while others are transient, requiring thoughtful curation in repositories.

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  Generative AI tools can refresh and personalize old research insights, making repositories feel current and more engaging for users.

Notable Quotes