
Deanna Washington
Technical Program Manager for Adobe Design

Tim Allen
VP, Design & Research, Instacart

Jeff Courcelle
VP, User Experience & Chief Designer, MicroStrategy

John Maeda
VP of Design and Artificial Intelligence, Microsoft

Matt Raw
VP, Product Design Culture & Operations, The New York Times

Erica Tjader
VP of Design and Research, SurveyMonkey
Summary
What happens next with your career? Engage with a panel of Design VPs as they share their leadership and career advancement journey. They’ll discuss their perception of the DesignOps practice as it's matured over the years and how DesignOps has impacted their role. You’ll learn about the leadership qualities and mindset necessary to unlock your next opportunity.
Key Insights
-
•
Design operations are crucial, yet often overlooked in career paths in design.
-
•
Collaborative approaches break down silos, allowing design to permeate the entire organization.
-
•
Proactivity and asking tough questions can lead to significant growth and collaboration in design ops.
-
•
Courage, curiosity, and a dash of audacity are essential traits for navigating the evolving design landscape, especially with AI.
-
•
Designers should harness their ability to convene discussions to influence and set agendas effectively.
Notable Quotes
"I was in design ops and I didn't know it because we didn't call it that."
"The earlier you begin to collaborate with other ops areas, the more successful you'll be."
"A truly mature organization has reached the conclusion that UX belongs to everyone."
"I wish I'd known earlier the power that designers have to convene people around an idea."
"If you can bring people together around a provocation, it’s super powerful."
















More Videos

"Don't try to solve for the system, try to understand the request."
Jacqui FreyFlow and Superfluidity for Design Orgs
November 7, 2018

"To foster engagement, using emojis and gifs can add the tone and body language that are often missed in text."
Laura Gatewood Laine ProkayBeyond Buzzwords: Adding Heart to Effective Slack Communication
September 23, 2024

"Confirmation bias makes it harder to be open-minded when interpreting research data."
Johanna KollmannInsights-Driven Product Strategy: Get your Research to Count
December 6, 2022

"If you feel like there's a lag, we want to know about it."
Bria AlexanderDay 3 Welcome
September 25, 2024

"When you explore lots of different ideas, you're going to understand the context better."
Billy CarlsonIdeation tips for Product Managers
December 6, 2022

"Don’t underestimate the power of storytelling in conveying users’ needs to stakeholders."
Catherine DubutBridging Physical and Digital Spaces: Approaches to Retail Service Design
March 18, 2021

"Trust is the foundation of our team's culture and needs to be maintained during changes."
Kim Holt Emma Wylds Pearl Koppenhaver Maisee XiongA Salesforce Panel Discussion on Values-Driven DesignOps
September 8, 2022

"If I look around me in a community, some folk are going to be awesome and some are going to be less."
Adrian HowardSturgeon’s Biases
September 25, 2024

"Good time zone everyone."
Asia HoePartnering with Product: A Journey from Junior to Senior Design
November 29, 2023