Summary
Senseless acts of violence change lives forever. For the victims and their families, life will never be the same. But wounds, particularly those inflicted by racism and hatred, injure entire communities; and communities must find a way to move on. Civic design, practiced at a community level and led by leaders from inside, offers a generative approach to restoring agency, purpose and power. It has the potential to rekindle hope and trust, and to reclaim power, despite those who tried to take it away. This session illustrates how civic design is being used to heal an injured community.
Key Insights
-
•
Buffalo ranks as the fourth most segregated city in the US, with 85% of its Black population concentrated on the East Side.
-
•
Highway 33 physically divided Buffalo’s East Side neighborhood, reinforcing segregation and limiting access.
-
•
Redlining, a discriminatory banking practice thought to be historical, was still legally challenged in Buffalo as recently as 2015.
-
•
Gun violence and race-related mass shootings have been increasing nationally, creating a dangerous environment for cities like Buffalo.
-
•
The 2022 Tops Plaza shooting was racially motivated, targeting Buffalo's Black community based on demographic data.
-
•
Immediate community needs after tragedy included food access, mental health support, and culturally appropriate resources.
-
•
Multi-sector collaboration involving government, nonprofits, community leaders, and celebrities was vital to Buffalo's healing response.
-
•
Allowing community members time and space to grieve openly was fundamental to developing trust and collective action.
-
•
Long-term healing requires multi-generational, multi-sector civic planning with community empowerment and Indigenous leadership.
-
•
Effective disaster response includes clear leadership roles, transparent donation processes, and mechanisms to sustain momentum beyond initial emergency efforts.
Notable Quotes
"Buffalo is actually designed for incidents like this to happen."
"When you add underinvestment, segregation, and poverty, you have a recipe for disaster."
"Gunshots were a routine sound growing up. We became numb to it."
"The shooter used census data to target the location to inflict the most damage on Black people."
"Tops was more than a grocery store; it was a bank, a pharmacy, and a community meeting place."
"We had to allow people to grieve first before we could make a plan for healing."
"Government cannot be the only solution—we needed community groups, nonprofits, and for-profits all involved."
"Political leaders had to show up and just listen, without campaigning or trying to say anything."
"Momentum is great, but without a disciplined system, things will go back to the way they were."
"Buffalo is the city of good neighbors—people immediately asked how they could help after the tragedy."
Or choose a question:
More Videos
"There’s no faking it with this crowd."
Doug PowellClosing Keynote: Design at Scale
November 8, 2018
"Make sure children understand they can stop the session at any time, and confirm they really get that."
Mila Kuznetsova Lucy DentonHow Lessons Learned from Our Youngest Users Can Help Us Evolve our Practices
March 9, 2022
"Backcast from preferred or risky futures to start thinking about what we need to do today to get there or avoid that outcome."
Sarah GallimoreInspire Progress with Artifacts from the Future
November 18, 2022
"Operations tends to be something companies only think about when they are scaling rapidly, but investing early is essential."
Lada Gorlenko Sharbani Dhar Sébastien Malo Rob Mitzel Ivana Ng Michal Anne RogondinoTheme 1: Discussion
January 8, 2024
"AI is here to stay, challenging our norms and shaping our future."
Alnie FigueroaThe Future of Design Operations: Transforming Our Craft
September 10, 2025
"If you measure an infinite number of customers, every change would be statistically significant, but not every change would be meaningful."
Landon BarnesAre My Research Findings Actually Meaningful?
March 10, 2022
"In public radio, your listener can’t rewind. We have to design for thoughtful user progression."
Emily EagleCan't Rewind: Radio and Retail
June 3, 2019
"Keep a pulse on your team morale because re-platforming journeys can either enrich or burn out your people."
Malini RaoLessons Learned from a 4-year Product Re-platforming Journey
June 9, 2021
"Assume positive intent, practice a service mindset, and curiosity over ego — remember we’re all in this together."
Asia HoePartnering with Product: A Journey from Junior to Senior Design
November 29, 2023