Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

How AI will Change DesignOps Tooling
Gold
Tuesday, October 3, 2023 • DesignOps Summit 2023
Share the love for this talk
How AI will Change DesignOps Tooling
Speakers: Louis Rosenfeld , Billy Carlson , Jon Fukuda and Maria Taylor
Link:

Summary

AI's impact on DesignOps tools: forget the if part--we've squarely moved on to when and how. The real question is this: are you ready for how AI will change your work as a DesignOps professional? Join us for a panel discussion with the companies that are envisioning or already utilizing artificial intelligence to dramatically change the practice of Design Operations.

Key Insights

  • AI is best framed as a powerful junior assistant rather than an autonomous intelligence in design operations.

  • Limina uses AI primarily for operational support like onboarding, marketing, and synthesizing contract details, avoiding client data input.

  • Environmental impact is a key consideration in adopting AI, as AI technologies have significant carbon footprints relevant to organizations pursuing sustainability certifications like B Corp.

  • Balsamiq focuses on low-fidelity wireframing and is cautious about rushing AI integration due to ethical and market pressures.

  • Ethical concerns about AI include potential job displacement, intellectual property issues, and legal risks raised by hallucinated AI outputs.

  • AI can enhance onboarding by offering personalized, self-service chat interfaces that provide only relevant context and documentation as needed.

  • Current AI tools aid UX research by automating transcription and summarization but cannot yet reliably generate deep user insights without expert oversight.

  • AI is poised to act as a conversational interface or connective tissue linking design systems across disciplines such as design, engineering, and product management.

  • Successful AI integration requires human experts to train and guide AI with precise prompts and taxonomies to avoid bias and irrelevant output.

  • Organizations may develop proprietary AI models specialized to their internal knowledge bases and workflows, requiring roles like AI engineers dedicated to that purpose.

Notable Quotes

"People tend to forget that the A in AI stands for artificial, which is basically fake intelligence."

"Think of AI more like a junior associate, a really powerful one, not a replacement."

"We haven’t put any client data into generative AI — just information about our own organization and processes."

"AI itself has a very large carbon footprint, so we have to balance adoption with our environmental goals."

"We’re experimenting but not yet planning AI product releases; the space is so open and exciting."

"There’s a difference between generating prompts and actually generating useful design outputs that fit your unique vision."

"We see AI as a tool that can quickly sketch ideas and ask thoughtful questions to take designs to the next level."

"The relationship with AI is like having a gopher or minion — don’t give it the final decision."

"AI can serve as a conversational broker, helping non-designers interact naturally with design systems."

"AI is a great automated assist, but it is not yet an insight generator like we hope for in UX research."

Ask the Rosenbot
Paula Bach
Improving Legacy Software: How Much Better Does it Have to Be?
2022 • Advancing Research 2022
Gold
Maria Giudice
Remaking the Making Company: Moving from Product to Experience
2016 • Enterprise UX 2016
Gold
Josina Vink
Navigating the pitfalls of systems thinking in service design
2024 • Advancing Service Design 2024
Gold
Mike Davidson
Fireside Chat
2022 • Advancing Research 2022
Gold
Matt Duignan
HITS, Microsoft's internal human insight system: From research library to living body of knowledge
2019 • Advancing Research Community
Rebecca Topps
Planning and conducting remote usability studies for accessibility
2020 • Advancing Research Community
Anna Avrekh
User Research, Design, and Product - A Love Story
2021 • Advancing Research 2021
Gold
Samuel Proulx
Inclusive Research: Debunking Myths and Getting Started
2025 • Advancing Research 2025
Gold
Megan Blocker
Day 2 Theme Panel
2025 • Advancing Research 2025
Gold
Peter Van Dijck
Hands-on AI #1: Let’s write your first AI eval
2025 • Rosenfeld Community
Etienne Fang
Power of Insights: Why sharing is better than silos with Uber’s Insights Platform
2019 • Advancing Research Community
Simon Wardley
Maps and Topographical Intelligence
2019 • Enterprise Community
Karen McGrane
AI for Information Architects: Are the robots coming for our jobs?
2024 • Rosenfeld Community
Sarah Brooks
Fireside chat with Sarah Brooks and Jen Pahlka
2021 • Civic Design Community
Mitchell Bernstein
Organizing Chaos: How IBM is Defining Design Systems with Sketch for an Ever-Changing AI Landscape
2021 • DesignOps Summit 2021
Gold
Kavana Ramesh
Meaningful inclusion: Practicing accessibility research with confidence
2024 • DesignOps Summit 2024
Gold

More Videos

Ian Swinson

"Leadership doesn’t only mean managing; it can be mentoring, product leadership, or technical influence."

Ian Swinson

Designing and Driving UX Careers

June 8, 2016

Malini Rao

"Designing for change means focusing on learnability and product consumability, not just ease of use."

Malini Rao

Lessons Learned from a 4-year Product Re-platforming Journey

June 9, 2021

Greg Petroff

"The rocking chair test helps you evaluate if you’re living a life you won’t regret when you’re old."

Greg Petroff

Design is the Differentiator: Bringing New Design Innovations to a Very Antiquated and Very Large Industry

June 9, 2021

Corey Long

"Being humble enough to ask a competitor for feedback changed everything and led directly to job offers."

Corey Long

Hiring in DesignOps: A Critical Study on How to Hire and Get Hired

September 23, 2024

Cheryl Platz

"Improv helps me be high energy and engaged in meetings, which others sometimes notice as 'winging it' fluidly."

Cheryl Platz

Merging Improv with Design

March 7, 2019

Elena Naids

"It pains me to say, one of the tools they were using was MS Paint."

Elena Naids Liza McRuer

The Power of Difficult Conversations: A Case Study on How We Introduced Design Ops in the Federal Government Space

October 2, 2023

Jess Greco

"People make assumptions about what we can achieve through no fault of our own."

Jess Greco

Claiming your power: Practical tools for amplifying your unique voice

March 13, 2025

Uday Gajendar

"People from different cultures have different ways of experiencing and showing trauma; body language is not universal."

Uday Gajendar Rachael Dietkus, LCSW Dr. Dawn Emerick Dawn E. Shedrick, LCSW

Leading through the long tail of trauma

July 7, 2022

Kit Unger

"People may even forget why you are if you’re conversations that bring the best out of you as a human being."

Kit Unger Lada Gorlenko

Theme 3 Intro

June 10, 2022