Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

How AI will Change DesignOps Tooling
Gold
Tuesday, October 3, 2023 • DesignOps Summit 2023
Share the love for this talk
How AI will Change DesignOps Tooling
Speakers: Louis Rosenfeld , Billy Carlson , Jon Fukuda and Maria Taylor
Link:

Summary

AI's impact on DesignOps tools: forget the if part--we've squarely moved on to when and how. The real question is this: are you ready for how AI will change your work as a DesignOps professional? Join us for a panel discussion with the companies that are envisioning or already utilizing artificial intelligence to dramatically change the practice of Design Operations.

Key Insights

  • AI is best framed as a powerful junior assistant rather than an autonomous intelligence in design operations.

  • Limina uses AI primarily for operational support like onboarding, marketing, and synthesizing contract details, avoiding client data input.

  • Environmental impact is a key consideration in adopting AI, as AI technologies have significant carbon footprints relevant to organizations pursuing sustainability certifications like B Corp.

  • Balsamiq focuses on low-fidelity wireframing and is cautious about rushing AI integration due to ethical and market pressures.

  • Ethical concerns about AI include potential job displacement, intellectual property issues, and legal risks raised by hallucinated AI outputs.

  • AI can enhance onboarding by offering personalized, self-service chat interfaces that provide only relevant context and documentation as needed.

  • Current AI tools aid UX research by automating transcription and summarization but cannot yet reliably generate deep user insights without expert oversight.

  • AI is poised to act as a conversational interface or connective tissue linking design systems across disciplines such as design, engineering, and product management.

  • Successful AI integration requires human experts to train and guide AI with precise prompts and taxonomies to avoid bias and irrelevant output.

  • Organizations may develop proprietary AI models specialized to their internal knowledge bases and workflows, requiring roles like AI engineers dedicated to that purpose.

Notable Quotes

"People tend to forget that the A in AI stands for artificial, which is basically fake intelligence."

"Think of AI more like a junior associate, a really powerful one, not a replacement."

"We haven’t put any client data into generative AI — just information about our own organization and processes."

"AI itself has a very large carbon footprint, so we have to balance adoption with our environmental goals."

"We’re experimenting but not yet planning AI product releases; the space is so open and exciting."

"There’s a difference between generating prompts and actually generating useful design outputs that fit your unique vision."

"We see AI as a tool that can quickly sketch ideas and ask thoughtful questions to take designs to the next level."

"The relationship with AI is like having a gopher or minion — don’t give it the final decision."

"AI can serve as a conversational broker, helping non-designers interact naturally with design systems."

"AI is a great automated assist, but it is not yet an insight generator like we hope for in UX research."

Ask the Rosenbot
Sheri Byrne-Haber
Accessibility at Scale
2021 • Design at Scale 2021
Gold
Sarah Sgarlato Pierini
From Passion to Execution: A Story of Evolving Research Maturity at LinkedIn
2022 • DesignOps Summit 2022
Gold
Patrizia Bertini
Pushing DesignOps’ Influence into New Global Markets
2022 • DesignOps Summit 2022
Gold
Kate Kalcevich
Integrating Accessibility in DesignOps
2024 • DesignOps Summit 2024
Gold
Florence Okoye
AfroFuturism and UX Research
2023 • Advancing Research 2023
Gold
Victor Udoewa
Research in the Pluriverse
2023 • Advancing Research 2023
Gold
Catherine Blizzard
Using Integrated Insight to Drive Growth
2022 • Advancing Research 2022
Gold
Caitlyn Hampton
Compass 101: Growing Your Career In A Startup World
2021 • Design at Scale 2021
Gold
Marieke McCloskey
User Science: Product Analytics & User Research
2021 • Advancing Research 2021
Gold
Bria Alexander
Opening Remarks
2023 • Advancing Research 2023
Gold
Bria Alexander
Opening Remarks
2021 • DesignOps Summit 2021
Gold
Catt Small
Moving from Execution to Strategy as a Designer
2022 • Design in Product 2022
Gold
Carl Turner
You Can Do This: Understand and Solve Organizational Problems to Jumpstart a Dead Project
2023 • Advancing Research 2023
Gold
Peter Van Dijck
Building the Rosenbot
2024 • Designing with AI 2024
Gold
Bria Alexander
Opening Remarks
2021 • DesignOps Summit 2021
Gold
George Abraham
Design Systems To-Go: Indigo.Design Overview and Exploring the Developer Workflow (Part 3)
2021 • DesignOps Summit 2021
Gold

More Videos

Dan Donald

"If you don’t continually check whether people are benefiting, the system’s reputation can quickly suffer."

Dan Donald

Design Systems as a Vehicle for Systemic Change

June 1, 2023

Carol Smith

"We need to be uncomfortable and get used to asking hard questions about AI."

Carol Smith

Operationalizing Responsible, Human-Centered AI

June 7, 2023

Sam Proulx

"Fixing problems found for one disability group often helps fix problems for others too."

Sam Proulx

Prototype Reviews, People With Disabilities, and You

December 8, 2021

Peter Boersma

"I took roughly three months to get the first shareable version of the roadmap, including onboarding and interviews."

Peter Boersma

How to Define and Maintain a DesignOps Roadmap

October 3, 2023

Sam Proulx

"If it’s not sold at Amazon or Costco, it’s probably not in my house — not because I love those companies but because of their consistency."

Sam Proulx

Online Shopping: Designing an Accessible Experience

November 29, 2023

Sam Proulx

"I’ve nearly bought products in my sleep because I memorized the key presses from consistent checkout flows."

Sam Proulx

Online Shopping: Designing an Accessible Experience

June 7, 2023

Rusha Sopariwala

"We broke those islands; now everyone’s connected, which deepens empathy for our suppliers and their journeys."

Rusha Sopariwala

Remote, Together: Craft and Collaboration Across Disciplines, Borders, Time Zones, and a Design Org of 170+

June 9, 2022

Jemma Ahmed

"We have two choices: find our teeth and our courage and take on the fight or our field dies."

Jemma Ahmed

Research at an inflection point: Adapting to a new era of collaboration, equity, and innovation

March 11, 2025

Weidan Li

"Using analogy is very difficult for AI because it requires a unique human ability to connect and engage through storytelling."

Weidan Li

Qualitative synthesis with ChatGPT: Better or worse than human intelligence?

June 4, 2024