Jon Fukuda

" Research teams often don’t know how to plug their insights beyond the immediate study to influence ongoing product decisions. "

" Our ability to articulate design’s value will pave the way for change or leave us stalled in the status quo. "

" Without a human in the loop, AI can go off and do crazy disastrous things. "

" Design ops is like when everything's working well, nobody notices it; when things break down, everyone misses it - Theresa citing Camden Moore. "

" We need to create evolving system loops that incorporate feedback and allow our units of one to learn and adapt. "

" DP&M tools pull together necessary reference materials and design deliverables, showing how they relate to each other. "

" The relationship with AI is like having a gopher or minion — don’t give it the final decision. "

" Businesses are stripping down to skeleton crews and canceling anything that doesn't directly drive revenue. "

" You can be right without making others wrong by telling a story that respects their worldview. "

" We don’t need a north star. We need a constellation that allows us to see the full picture. "

" Just because empathy isn’t always visible at the top doesn’t mean you can’t be the change. "

" Engaging with the design ops community means bringing care, attention, and thoughtfulness to both strategic and day-to-day work. "

" Inclusive design and accessibility need to move to the forefront with much more intentionality in how we work. "