Jon Fukuda

" We should advocate together, not just for ourselves; if you want to go far, go together. "

" Managing resistance isn’t just pushing through it; it’s about aligning people, practices, and goals. "

" If design, product, and development use different tools, we end up talking past one another. "

" We need standardized role definitions, not everyone is a manager just because they manage initiatives - Peter Bosma. "

" Design ops must run as a business, setting KPIs, managing budgets, and delivering measurable value. "

" DP&M tools pull together necessary reference materials and design deliverables, showing how they relate to each other. "

" We haven’t put any client data into generative AI — just information about our own organization and processes. "

" Businesses are stripping down to skeleton crews and canceling anything that doesn't directly drive revenue. "

" Resistance is real, and it’s tied to our body’s natural protective responses to change. "

" Dashboards in the DP&M system let design leads visualize all screens, components, templates, and content types in context, identifying inconsistencies or opportunities. "

" It’s not just about design; build relationships with HR, product management, sales, and more. "

" There’s a journey in growing successful design ops practice and practitioners that we’ll hear from in this theme. "

" DesignOps needs to work more horizontally to bridge silos between product, marketing, engineering, and research. "