Summary
While the use of design in government is on the rise, there is a question about whether this way of working in government can be sustained in the long-term. If you are interested in building design capacity in government, do you start with a dedicated team of experts, or with grassroots frontline staff? Using examples from city governments from around the world, this presentation will explore the pros and cons to each approach, its impact on sustainability, and the additional factors that help embed design in government (i.e.: senior leadership buy-in, dedicated resources, storytelling, measuring impact, etc.).
Key Insights
-
•
Civic design is expanding globally at all levels of government but emerged more recently in the public sector than private.
-
•
Denmark and Singapore are early national-level adopters of civic design practices.
-
•
The U.S. federal government institutionalized civic design starting with the 2013 OPM Lab, expanding through multiple innovation labs across agencies.
-
•
City governments are rapidly adopting civic design, with over 90 chief innovation officers in U.S. cities compared to just five in 2012.
-
•
Integrating civic design with complementary skills like behavioral economics and data analytics multiplies impact.
-
•
Measuring impact quantitatively helps build buy-in, reduce risk, and scale civic design projects effectively.
-
•
Telling stories that incorporate community voices and visuals builds empathy and sustains long-term support.
-
•
Training colleagues through project-based learning and informal sessions creates new advocates and scales civic design within governments.
-
•
Proactively engaging diverse government leaders and budget officers early helps secure sustainability amid political changes.
-
•
Moving quickly into prototyping helps overcome organizational impatience and maintains momentum from ideation to implementation.
Notable Quotes
"Design in government is growing at all levels around the world, but the public sector really only began using this approach in earnest about 10 to 15 years ago."
"Integrate additional innovation skills like data analytics and behavioral economics to amplify the power of design."
"Measuring impact is not just nice to have, it’s critical to hold ourselves accountable and to catalyze change at scale."
"Telling your story with visuals and resident quotes builds empathy and helps government stakeholders feel connected to the work."
"Build time into your project plan to capture your story at key milestones so you don’t lose critical elements."
"Teaching others through hands-on projects and training sessions creates long-term advocates and grows your design footprint."
"You have to plan ahead for sustainability; no one else will do it for you—you are your own best advocate."
"Bring government stakeholders out into the community so they can see and feel the problems firsthand and build empathy."
"Moving fast into prototyping helps keep momentum going beyond the fun ideation phase to actual implementation."
"As a contractor, use case studies and data-driven examples to paint the picture of what civic design can achieve even if you’re outside government."
Or choose a question:
More Videos
"Career managers develop close relationships with designers and advocate for staffing and promotions on their behalf."
Ignacio MartinezFair and Effective Designer Evaluation
September 25, 2024
"ESM improves ecological validity by collecting data in real-world situations as they occur."
Amelia ColeData-Prompted Interviews
December 17, 2021
"When you think about change, there’s pushing to help people get through, pulling to bring people along, and then just letting it happen."
Kristin SkinnerTheme 1 Intro
September 29, 2021
"Be very clear on exactly what type of feedback you’re looking for because you’re gonna get a lot better feedback."
Billy CarlsonTips to Utilize Wireframes to Tell an Effective Product Story
June 6, 2023
"You have to give oppressed groups tools to fight discrimination, or you leave them in a place of victimization."
Yolanda RankinBlack Feminist Epistemology as a Critical Framework for Equitable Design
March 11, 2021
"To reclaim our value, we must regain our agency and renew our passion as researchers."
Eduardo OrtizTheme 3 Intro
March 13, 2025
"The consolidated view is really the invitation in to help get people excited and also help them see that we've created documentation that didn't exist previously."
Toby HaugDiscussion
June 9, 2017
"A formal critique often carries tension; focusing on people rather than work is a pitfall we must avoid."
Joseph MeersmanSweating the Pixel: Scaling Quality through Critique
June 10, 2021
"Designers need ritualized systems that allow them to focus on the creative part and freeze the rest of their minds."
Bob BaxleyLeading with Design Operations Past and Present
December 19, 2019
