Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Design, Consequences & Everyday Life

Gold
Friday, November 18, 2022 • Civic Design 2022
Share the love for this talk
Design, Consequences & Everyday Life
Speakers: Ron Bronson
Link:

Summary

This session examines design interactions beyond screens -- supermarkets, train stations and kiosks alike -- to examine the ways we've grafted the digital world into everyday life without bringing along the users of these tools and technologies. We'll explore the ways that friction causes bottlenecks in the delivery of government services and how designers can use research and collaboration to uncover these pitfalls before they're too hard to fix.

Key Insights

  • Many service technologies fail because they are poorly researched and not designed with real users in mind.

  • Every design challenge is fundamentally a research problem requiring ongoing investigation, even under tight timelines.

  • Good friction can be a necessary security feature, though friction is often considered negatively by designers.

  • Attention theft—designs that siphon user focus aggressively—is a growing problem, often embedded in common digital experiences.

  • Service design often assumes a homogenous user group, ignoring significant disparities between neighborhoods, cities, and demographics.

  • ‘Consequence design’ emphasizes the unseen orchestration behind smooth service experiences, akin to a backstage orchestra in a performance.

  • In the US, profit-driven approaches and cultural attitudes make public service design more difficult compared to countries with stronger social service frameworks.

  • Participatory design—designing with users rather than for them—and building trust are crucial for successful public service projects.

  • The gaps and failures in service design often stem from focusing too narrowly on problems or from insufficient stake-holder involvement.

  • Small, practical improvements (like providing warm coats to children) are sometimes more impactful than pursuing large-scale system changes.

Notable Quotes

"Every problem is a research problem."

"That friends is service experience in the 21st century."

"Friction can be good, especially when protecting private information."

"Attention theft is when experiences are designed to siphon away your focus aggressively."

"We’re not designing for people, we’re designing with them."

"Service design does not have an answer for how to handle radically different user needs across communities."

"Public services in the US are harder to design because everything has to have a cost and be paid for."

"If you do enough research, you might find 20% of your users are edge cases, so maybe you’re not building for the right people."

"It’s less about interaction and more about integrity: How can we build trust in experiences?"

"I’m just trying to get the kid a coat, I don’t need it on my resume."

Ask the Rosenbot
Jilanna Wilson
Distributed DesignOps Management
2019 • DesignOps Community
Erin Hauber
Design is Not the Frosting on the Scaled Agile Layer Cake
2019 • DesignOps Summit 2019
Gold
Molly Fargotstein
Multipurpose Communication & UX Research Marketing
2019 • DesignOps Community
Sofia Quintero
The Product Philosophy Behind EnjoyHQ
2021 • Advancing Research 2021
Gold
Vanessa Varin
Feedback: The Other F-Word
2025 • DesignOps Summit 2025
Gold
Louis Rosenfeld
Founder’s Welcome
2022 • Design in Product 2022
Gold
Mark Interrante
Collaboration Flows in Product Development
2017 • Enterprise Experience 2017
Gold
Prayag Narula
Dialing for Research: How to Reach the Unreachable
2022 • Advancing Research 2022
Gold
Weidan Li
Qualitative synthesis with ChatGPT: Better or worse than human intelligence?
2024 • Designing with AI 2024
Gold
Vicky Teinaki
Short Take #3: UX/Product Lessons from Your Industry Peers
2022 • Design in Product 2022
Gold
Dominique Ward
The Most Exciting Time for DesignOps is Now
2022 • DesignOps Summit 2022
Gold
James Rampton
The Basics of Automotive UX & Why Phones Are a Part of That Future
2024 • Rosenfeld Community
Alexandra Schmidt
Why Ethics Can't Save Tech
2022 • Civic Design 2022
Gold
Melissa Tsang
From Insights to Action: Driving Business Values through DesignOps
2024 • DesignOps Summit 2020
Gold
Vincent Brathwaite
Opener: Past, Present, and Future—Closing the Racial Divide in Design Teams
2020 • DesignOps Summit 2020
Gold
Sam Ladner
Data Exhaust and Personal Data: Learning from Consumer Products to Enhance Enterprise UX
2016 • Enterprise UX 2016
Gold

More Videos

Lily Aduana

"Professional testers are very crafty; one even changed her name repeatedly to get recruited multiple times."

Lily Aduana Savannah Hobbs Brittany Rutherford

5 Reasons to Bring Your Recruiting in-House (and How To Do It)

March 12, 2021

Alla Weinberg

"Co-regulation means someone who is safe can help bring another out of a triggered state."

Alla Weinberg

Design Teams Need Psychological Safety: Here’s How to Create It

September 9, 2022

Alastair Simpson

"When trust is high, speed goes up and costs go down."

Alastair Simpson

Debunking the Myths of Cross-Disciplinary Collaboration

October 24, 2019

Ali Jeffery

"We need to harness the power of citizens to make real change."

Ali Jeffery Sheri Chudow

How DesignOps Helped Enable Wall Street to Work Remotely

October 22, 2020

Harry Max

"The urgent and important stuff competes with the important but not urgent, and we have to sort that out."

Harry Max

Priority Zero: Some Things are More Equal than Others

June 9, 2016

Kristen Honey

"The peer review process is slow and gatekeeps change, so innovating from the margins is strategic."

Kristen Honey

"Let’s Talk About Data and Crisis”: Public Digital Service Delivery = Open Data + Human Centered Design

November 18, 2021

Kristen Guth, Ph.D.

"Research is the most analytical form of information processing because it involves active knowledge generation."

Kristen Guth, Ph.D.

Out of the FOG: A Non-traditional Research Approach to Alignment

March 28, 2023

Justin Entzminger

"As a young Black man with long hair entering traditional civic spaces, I had to prove my authority through support from leaders like the mayor."

Justin Entzminger Terrance Smith Tracy M. Colunga Mai-Ling Garcia

Risk and Reward: How to Diversify the Field of Civic Innovators and Designers

November 17, 2022

Alnie Figueroa

"Who deals with chaos, ambiguity, and disruption best? It’s us, design operations humans."

Alnie Figueroa

The Future of Design Operations: Transforming Our Craft

September 10, 2025