Flex Your Super Powers: When a Design Ops Team Scales to Power CX
Summary
Join the Verizon CX Design Ops team for an interactive session about uncovering your super powers, recognizing your kryptonite and flexing your skills to power a growing, global team.
Key Insights
-
•
Verizon CX Ops transformed from a design ops team to a global CX operations team powering 300+ roles across the enterprise.
-
•
Super speed represents rapid onboarding and resource planning to match the right designers to priority projects quickly.
-
•
Telepathy is a metaphor for proactive and consistent communication, resource capacity planning, and recruitment process improvements.
-
•
Super gadgets include operational tools like Jira, Airtable, and dynamic reporting, critical for scaling CX operations.
-
•
Flight symbolizes adopting multiple frameworks (predictive, agile, hybrid) and flexible working at global scale.
-
•
Super intelligence is embodied by CX Ops acting as a knowledge hub, oversharing communications to avoid gaps.
-
•
Super strength is demonstrated by strong cross-team partnerships and repeatable scalable processes that enhance customer experience quality.
-
•
Capacity planning in uncertain environments relies heavily on design systems, iterative planning, and quarterly forecasts with business partners.
-
•
Defining and tracking anti-patterns helps identify inefficiencies, such as ineffective meetings or communication breakdowns, enabling quick corrective action.
-
•
Crypto nights like burnout, silos, and too many priorities are actively managed through transparency, communication, and team support.
Notable Quotes
"We are super ops — powering 300 plus designers, researchers, and strategists globally."
"One of our superpowers is super speed: moving at the speed of light almost in onboarding and resource planning."
"Telepathy means mind-reading—proactive solutions through expanded resource capacity planning and recruitment."
"Super gadgets are our operational tools that we get really geeky about, like Jira and Airtable."
"Flight means adopting multiple models—predictive, agile, hybrid—to empower design at global scale."
"As the keepers and gatherers of knowledge, we empower others by sharing and sometimes over-sharing communications."
"Our super strength comes from partnerships and scalable, repeatable processes."
"We have crypto nights like people pleasing, perfectionism, silos, and burnout—which we watch out for carefully."
"Capacity planning is always through ever-changing uncertainty, requiring quarterly resource planning and business partnership."
"Defining anti-patterns helps us quickly identify and remedy issues like ineffective meetings or misaligned priorities."
Or choose a question:
More Videos
"We are the only thing we can control, how quickly we learn and how we adapt based on that learning."
Robin BeersBeyond Insights: Researchers as Organizational Change Catalysts
March 25, 2024
"Once people see the value of research, they want more of it; it becomes a habit."
Gregg BernsteinOpportunistic Research with Gregg Bernstein
July 11, 2019
"Tags shouldn’t change very often; there should be governance to keep things consistent and relevant."
Tony TurnerCapturing Deep Insights
September 30, 2021
"The challenge is to design the space for tension and debate, not always to resolve it immediately."
Rebecca GimenezWork in Progress: Service Design at Airbnb
December 3, 2024
"Belgian government services are still really designing with desktop use in mind, even though smartphones are more accessible."
Yalenka Mariën Marie MervaillieDesigning for Digital Inclusion in the Belgian Government
December 8, 2021
"If you build something that's easy to use but not what people want, it doesn't matter."
Janelle EstesUX Research Trends
January 28, 2021
"Tools are a blessing and a curse; they’re not people and they can’t replace the relationships you need to get the work right."
Dave GrayGroup Activity: Making Sense of DesignOps
November 7, 2017
"Get your questions ready, as we have some great conversations ahead today."
Theme 3 Intro
March 11, 2022
"Our users still rely on email, Excel spreadsheets, pen and paper, and even post-it notes for documentation."
Laureen Kattan Julie KimCentering Patients and Clinicians in a Complex Government Ecosystem
November 29, 2023