Flex Your Super Powers: When a Design Ops Team Scales to Power CX
Summary
Join the Verizon CX Design Ops team for an interactive session about uncovering your super powers, recognizing your kryptonite and flexing your skills to power a growing, global team.
Key Insights
-
•
Verizon CX Ops transformed from a design ops team to a global CX operations team powering 300+ roles across the enterprise.
-
•
Super speed represents rapid onboarding and resource planning to match the right designers to priority projects quickly.
-
•
Telepathy is a metaphor for proactive and consistent communication, resource capacity planning, and recruitment process improvements.
-
•
Super gadgets include operational tools like Jira, Airtable, and dynamic reporting, critical for scaling CX operations.
-
•
Flight symbolizes adopting multiple frameworks (predictive, agile, hybrid) and flexible working at global scale.
-
•
Super intelligence is embodied by CX Ops acting as a knowledge hub, oversharing communications to avoid gaps.
-
•
Super strength is demonstrated by strong cross-team partnerships and repeatable scalable processes that enhance customer experience quality.
-
•
Capacity planning in uncertain environments relies heavily on design systems, iterative planning, and quarterly forecasts with business partners.
-
•
Defining and tracking anti-patterns helps identify inefficiencies, such as ineffective meetings or communication breakdowns, enabling quick corrective action.
-
•
Crypto nights like burnout, silos, and too many priorities are actively managed through transparency, communication, and team support.
Notable Quotes
"We are super ops — powering 300 plus designers, researchers, and strategists globally."
"One of our superpowers is super speed: moving at the speed of light almost in onboarding and resource planning."
"Telepathy means mind-reading—proactive solutions through expanded resource capacity planning and recruitment."
"Super gadgets are our operational tools that we get really geeky about, like Jira and Airtable."
"Flight means adopting multiple models—predictive, agile, hybrid—to empower design at global scale."
"As the keepers and gatherers of knowledge, we empower others by sharing and sometimes over-sharing communications."
"Our super strength comes from partnerships and scalable, repeatable processes."
"We have crypto nights like people pleasing, perfectionism, silos, and burnout—which we watch out for carefully."
"Capacity planning is always through ever-changing uncertainty, requiring quarterly resource planning and business partnership."
"Defining anti-patterns helps us quickly identify and remedy issues like ineffective meetings or misaligned priorities."
Or choose a question:
More Videos
"If you’re in this room, you have to collaborate and you have to participate."
Nova Wehman-BrownWe've Never Done This Before
June 4, 2019
"Focus changes are critical to inform screen reader users when dialogs open or content changes."
Sam ProulxDesigning For Screen Readers: Understanding the Mental Models and Techniques of Real Users
December 10, 2021
"Teams with different thought worlds should start with who they are, what their roles are, and their passions inside and outside work."
Lin NieWhen Thought-worlds Collide: Collaborating Between Research and Practice
March 10, 2021
"Those who don’t know the past are doomed to repeat it."
Erin MaloneUnderstanding the past to prepare for the future
July 19, 2024
"Everyone already uses accessibility features whether you have a disability or not."
Sam ProulxAccessibility: An Opportunity to Innovate
September 8, 2022
"By connecting complex user journeys to queries, we made the impact on business bottom lines explicit and compelling."
Mac SmithMeasuring Up: Using Product Research for Organizational Impact
March 12, 2021
"You have to speak the language of business and innovate that language to show what design can do together."
Marc Rettig Julie Baher Phil Gilbert Nathan ShedroffDiscussion
May 14, 2015
"Assistive technology can feel like another person in the room during a research session, which you have to understand and include."
Kavana RameshMeaningful inclusion: Practicing accessibility research with confidence
September 24, 2024
"Browsers are considered absolutely critical to business given organizations' reliance on web apps and software that's easy to update."
Sharon BautistaTime to Make the Donuts: How User Research Helped Bridge Disparate Teams
January 8, 2024