Summary
Chris welcomes attendees to the Advancing Research conference in New York, sharing his personal East Coast roots and current ties to the city. He stresses the importance of naming the trauma caused by the pandemic and massive layoffs within the research field to move forward collectively. The conference purpose is to enhance strategic influence of research within organizations to combat extractive practices and increase impact. Chris credits co-curators Gem and Lou for innovating the speaker selection process through panel discussions that shape the conference themes. The day’s agenda features Neil Berry discussing connecting product and brand through cultural trends, Andy War urging the unification of research functions, and Nini Kajaro sharing her experience moving research out from under UX for greater influence. Robin Beers encourages shifting research focus towards understanding company culture for broader impact. After lunch, Fatima Richmond shares a vision of research operations as engines of strategic influence, Peter Levin challenges traditional research categorizations by promoting solving present problems, and Trisha Wang closes with a provocative perspective on researcher roles amid AI’s rise. Chris closes with a personal note on sobriety, urging inclusivity at the conference’s social events and reminding attendees of quiet rooms and support options for neurodivergent, new parents, or those observing religious practices, fostering an environment of welcome and care.
Key Insights
-
•
Naming collective trauma from the pandemic and recent layoffs is essential for the research community to move forward.
-
•
There is an urgent need for research teams to gain greater strategic influence within their organizations to counteract exploitative practices.
-
•
Unifying research functions under one umbrella can strengthen organizational influence and cohesion.
-
•
Separating research organizations from UX departments can enhance the research team’s ability to influence company decisions.
-
•
Focusing research not only on product insights but also on the culture of the organization can drive broader impact.
-
•
Research operations should be envisioned as strategic engines that drive influence within organizations.
-
•
Solving immediate, practical problems can reveal greater organizational possibilities beyond the tactical/strategic research divide.
-
•
Researchers need to reconceive their relationship with emerging AI technologies, aiming to shape rather than just use them.
-
•
A collaborative, iterative speaker preparation process, though challenging, improves the quality and cohesion of conference presentations.
-
•
Creating an inclusive conference environment supporting sobriety, neurodivergence, new parents, and religious observers strengthens community bonds.
Notable Quotes
"We need to name the trauma in order to move forward."
"Layoffs wiped out 20, 50, even 75% of research teams in profitable companies."
"Evidence-based strategies focused on human beings may hold the key to breaking free from exploitative practices."
"Product and brand are two sides of the same coin, tied together through cultural trends."
"Unifying research functions under one umbrella gives us more influence in organizations."
"Removing research from underneath UX has increased our ability to influence at Salesforce."
"We need to turn our skills toward observing the culture of the companies we’re in."
"Research operations can and should be engines of strategic influence."
"The best entry point to organizational influence is solving the problems right in front of us."
"Researchers must be shapers of AI technology and not simply users of it."
Or choose a question:
More Videos
"Google is the digital equivalent of the local shopping mall or the local main street."
Erin WeigelReal-world lessons to improve your conversion rates
June 26, 2024
"Accessibility really is a moving target; starting somewhere and iterating is better than waiting for perfection."
Phil HeskethDesigning Accessible Research Workflows
September 29, 2021
"Visual communication is still really important—it's always better to show rather than tell."
Shipra Kayan Robert Kortenoeven Eileen TangEmerging principles for using AI in Design: What the product design team at Miro has learned from deeply integrating AI in their workflow
June 11, 2025
"Consistency is very important so what you learn on one page applies to all pages on that website."
Sam ProulxDesigning For Screen Readers: Understanding the Mental Models and Techniques of Real Users
September 30, 2021
"The customer’s mental model is a bit different than your mental model and also different than the actual product."
Marc Majers Tony TurnerInterrupted UX - Add A Dose of Reality To Usability Testing
March 11, 2022
"No design system will ever be fully accessible because new features and permutations are always being introduced."
Alexis LucioScaling Accessibility Through Design Systems
June 9, 2022
"Accessibility ownership should never fall on just one person but be understood and shared across entire product teams."
Saara Kamppari-MillerDesignOps for Inclusive Design and Accessibility
May 26, 2022
"The portfolio should not be a forensic exercise pulled together last minute; it’s a journaling effort capturing weekly work."
Dave Hoffer Joanne WeaverUX Job Search AMA #2 with Joanne Weaver and Dave Hoffer
May 21, 2025
"We need to evolve how we work while sticking to the very pillars that define good research."
Dr. Jamika D. BurgeTheme 3 Intro
March 11, 2022
