Summary
In this talk, Jen, a curator of the advancing research community, sets the stage for the final day of a conference dedicated to advancing research practices. She begins by recounting a folk story from her rural UK background about a lord who finds hope during a time of despair through an encounter with a mythical creature called the Hind. This story serves as a metaphor for the moments of inspiration and pause that can revitalize individuals facing challenges in their research journeys. Jen emphasizes the importance of community and collaboration in overcoming obstacles, setting a hopeful tone for the day's proceedings. She introduces the lineup of speakers, each of whom will address pivotal themes such as breaking down silos in research, the significance of secondary research, the power of inclusive design, and rethinking data democratization. The overall focus is on encouraging researchers to transform their craft and embrace new methodologies for growth and understanding in their work.
Key Insights
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Moments of pause can provide hope and energy in challenging times.
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Collaboration and community support are essential for overcoming research challenges.
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Breaking down silos within research teams enhances holistic understanding of customers.
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Secondary research can offer valuable insights and should be given more consideration.
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Ecosystem mapping is a practical approach to integrating various data sources.
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Inclusivity in research design can lead to stronger insights, particularly regarding underrepresented groups.
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Democratization of data prompts critical dialogue about responsibility in organizations.
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Rethinking the concept of data is crucial for evolving research practices.
Notable Quotes
"I hope today that our speakers act as Hind to you and offer you moments of pause."
"The encounter with the Hind provides a small moment of Hope and stillness that gives him a chance to renew his energy."
"It wasn't easy and it wasn't miraculous, but they joined together as a community and they pulled through."
"We should look holistically about what we know about customers and delivering insight based on that holistic truth."
"We're going to explore deeply foundational questions about how we conduct research."
"We're going to be sharing practical tips on how we can all achieve stronger consideration for secondary research."
"What does democratization mean, and who is responsible for insight within an organization?"
"We challenge what we even see as data and push ourselves to understand data's plural nature."
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