Joe Elmendorf
Creator of Shitty Maps and Principal of Maps and Mirror
Joe Elmendorf is a thought partner and guide for people building things that matter. For twenty years, he's been the person teams call when smart people are talking past each other and need someone to make sense of it all — usually with a rough sketch, a few questions, and a willingness to get in there with them. He's the creator of Shitty Maps and the principal of Maps and Mirror.
