Uday Gajendar
UX Design Leader
With 20+ years of expertise, Uday Gajendar has designed enterprise B2B SaaS products, consumer apps, mobile payments, creative tools, and automation workflows at Citrix, Netflix, PayPal, Adobe, and Automation Anywhere. He has written for ACM Interactions and spoken at IxDA, IA Summit, The Fluxible, and UX Australia. Uday has guest lectured at CCA’s IxD and DMBA programs and Carnegie Mellon’s M-HCI program. Most recently, he was a design director at Aurora Solar, leading a team to redesign its core sales product. He also curates Rosenfeld Media’s bi-weekly newsletter and has helped organize conferences on “Enterprise UX” and “Designing with AI”.
Rosenverse talks by Uday:
" Not everything that is faced can be changed, but nothing can be changed until it is faced. "
Making the Invisible Visible: The most critical deliverable isn't always the design
July 22, 2026
" We don’t have meetings without all three sides of the business, product, and design coming together now. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Trying to figure all this out in business settings is nearly impossible; we have to step away and foster ongoing conversations. "
From AI to Zeitgeist: Theory as the design antidote to AI hype
March 27, 2025
" Hopefully the internet stays strong and holds steady despite the stormy weather here in Louisiana. "
Day 2 Welcome
June 5, 2024
" We want you to feel a very strong invitation from us to participate. "
Day 1 Welcome
June 4, 2024
" Give a s**t about your topic. If you’re not trying to change something, why are you on stage? "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" We held an open dialogue on how designers deal with imperfect and incomplete data amid delivery pressures. "
Theme Four Intro
June 6, 2023
" It seems quite appropriate to start off enterprise UX with a discussion around systems thinking. "
Theme One Intro
June 6, 2023
" Good ethical trauma responsive design should really be what we just call design — it should be intrinsic. "
Leading through the long tail of trauma
July 13, 2022
" Leadership modeling ‘being human’ with stress and mental health normalizes trauma-informed culture. "
Leading through the long tail of trauma
July 7, 2022
" Trauma-informed work is a journey of becoming, not a destination. "
Leading through the long tail of trauma
July 7, 2022
" Are we feeling trapped in this thing called UX design, limited by mechanized processes like agile? "
The Rise of Meta-Design: A Starter Playbook
May 19, 2022
" You have to build something, ship something, and make something especially when dealing with hundreds of thousands of objects. "
Theme 1: Introduction
June 9, 2021
" We treat the design system like a software product with a backlog, QA, and a product owner prioritizing feature requests. "
Discussion
May 13, 2015
" That seven-foot-wide diagram was our product, not just the cleaned-up UI screens—this artifact triggered a whole new conversation. "
The Wicked Craft of Enterprise UX
May 13, 2015