Uday Gajendar
UX Design Leader
With 20+ years of expertise, Uday Gajendar has designed enterprise B2B SaaS products, consumer apps, mobile payments, creative tools, and automation workflows at Citrix, Netflix, PayPal, Adobe, and Automation Anywhere. He has written for ACM Interactions and spoken at IxDA, IA Summit, The Fluxible, and UX Australia. Uday has guest lectured at CCA’s IxD and DMBA programs and Carnegie Mellon’s M-HCI program. Most recently, he was a design director at Aurora Solar, leading a team to redesign its core sales product. He also curates Rosenfeld Media’s bi-weekly newsletter and has helped organize conferences on “Enterprise UX” and “Designing with AI”.
Rosenverse talks by Uday:
" Enterprise UX is about fixing broken systems that have a momentum of their own; it’s about improving, not quick solutions. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Trying to figure all this out in business settings is nearly impossible; we have to step away and foster ongoing conversations. "
From AI to Zeitgeist: Theory as the design antidote to AI hype
March 27, 2025
" Hopefully the internet stays strong and holds steady despite the stormy weather here in Louisiana. "
Day 2 Welcome
June 5, 2024
" We want you to feel a very strong invitation from us to participate. "
Day 1 Welcome
June 4, 2024
" Starting small with local meetups or internal talks helps you test and improve your material before bigger stages. "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" There's quantitative, qualitative, generative, evaluative data and methods like AB testing—it can be overwhelming. "
Theme Four Intro
June 6, 2023
" Paul will help us go a little meta to parse what it means to think of systems shaping the 21st-century organization. "
Theme One Intro
June 6, 2023
" Trauma is such a loaded word, and it’s a psychological experience shaped by our individual perception of an event. "
Leading through the long tail of trauma
July 13, 2022
" There are no best practices in trauma-informed design because every person and culture is unique. "
Leading through the long tail of trauma
July 7, 2022
" If you work with humans, you work with trauma; it’s inherent in human experience. "
Leading through the long tail of trauma
July 7, 2022
" Are we feeling trapped in this thing called UX design, limited by mechanized processes like agile? "
The Rise of Meta-Design: A Starter Playbook
May 19, 2022
" Modernizing legacy platforms while maintaining a cohesive UX is a major challenge enterprises face. "
Theme 1: Introduction
June 9, 2021
" I start by going and talking to the people, the end users, and the subject matter experts who have been working in the field for decades. "
Discussion
May 13, 2015
" It’s about empowering a maker culture where the collective ‘we’ accomplishes something far beyond what any individual imagined. "
The Wicked Craft of Enterprise UX
May 13, 2015