Rosenverse

Uday Gajendar

UX Design Leader

With 20+ years of expertise, Uday Gajendar has designed enterprise B2B SaaS products, consumer apps, mobile payments, creative tools, and automation workflows at Citrix, Netflix, PayPal, Adobe, and Automation Anywhere. He has written for ACM Interactions and spoken at IxDA, IA Summit, The Fluxible, and UX Australia. Uday has guest lectured at CCA’s IxD and DMBA programs and Carnegie Mellon’s M-HCI program. Most recently, he was a design director at Aurora Solar, leading a team to redesign its core sales product. He also curates Rosenfeld Media’s bi-weekly newsletter and has helped organize conferences on “Enterprise UX” and “Designing with AI”.

Rosenverse talks by Uday:

Uday Gajendar

" Enterprise UX is basically the design of cluster-fuck complexity, scale, and hairball relationships. "

10 Years of Enterprise UX: Reflecting on the community and the practice

June 18, 2025

Uday Gajendar

" A movement needs to stand for something, be collective, hopeful, sustainable, and tangible. "

From AI to Zeitgeist: Theory as the design antidote to AI hype

March 27, 2025

Uday Gajendar

" Melissa Burnett is a creator of order out of chaos, leader of leaders. "

Day 2 Welcome

June 5, 2024

Uday Gajendar

" We want you to feel a very strong invitation from us to participate. "

Day 1 Welcome

June 4, 2024

Uday Gajendar

" Inclusion means not just who’s on the program but who you’re researching and collaborating with as you create your presentation. "

Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?

May 2, 2024

Uday Gajendar

" Let's keep up those discussions in Slack—there's some really good stuff going on today. "

Theme Four Intro

June 6, 2023

Uday Gajendar

" We want to ensure that there is continuity of a conversation that engages the themes and various perspectives. "

Theme One Intro

June 6, 2023

Uday Gajendar

" Acknowledging and validating what someone has told you creates psychological safety and trust in leadership. "

Leading through the long tail of trauma

July 13, 2022

Uday Gajendar

" Being trauma-informed means restoring a sense of safety, power, and self-worth. "

Leading through the long tail of trauma

July 7, 2022

Uday Gajendar

" You can’t heal your way out of death or oppression by reforming oppressive systems; you must dismantle them. "

Leading through the long tail of trauma

July 7, 2022

Uday Gajendar

" Agile as trauma is a useful essay to understand how agile can harm design practices. "

The Rise of Meta-Design: A Starter Playbook

May 19, 2022

Uday Gajendar

" You have to build something, ship something, and make something especially when dealing with hundreds of thousands of objects. "

Theme 1: Introduction

June 9, 2021

Uday Gajendar

" IIDX washing is when people replicate button by button and checkbox by checkbox, then claim better UX. "

Discussion

May 13, 2015

Uday Gajendar

" We need everyone to roll up their sleeves and be a part of the creative process to spark innovation and even delight. "

The Wicked Craft of Enterprise UX

May 13, 2015

Rosenverse People Everyone