Rosenverse

Uday Gajendar

UX Design Leader

With 20+ years of expertise, Uday Gajendar has designed enterprise B2B SaaS products, consumer apps, mobile payments, creative tools, and automation workflows at Citrix, Netflix, PayPal, Adobe, and Automation Anywhere. He has written for ACM Interactions and spoken at IxDA, IA Summit, The Fluxible, and UX Australia. Uday has guest lectured at CCA’s IxD and DMBA programs and Carnegie Mellon’s M-HCI program. Most recently, he was a design director at Aurora Solar, leading a team to redesign its core sales product. He also curates Rosenfeld Media’s bi-weekly newsletter and has helped organize conferences on “Enterprise UX” and “Designing with AI”.

Rosenverse talks by Uday:

Uday Gajendar

" Enterprise UX is about fixing broken systems that have a momentum of their own; it’s about improving, not quick solutions. "

10 Years of Enterprise UX: Reflecting on the community and the practice

June 18, 2025

Uday Gajendar

" Trying to figure all this out in business settings is nearly impossible; we have to step away and foster ongoing conversations. "

From AI to Zeitgeist: Theory as the design antidote to AI hype

March 27, 2025

Uday Gajendar

" Hopefully the internet stays strong and holds steady despite the stormy weather here in Louisiana. "

Day 2 Welcome

June 5, 2024

Uday Gajendar

" We want you to feel a very strong invitation from us to participate. "

Day 1 Welcome

June 4, 2024

Uday Gajendar

" Starting small with local meetups or internal talks helps you test and improve your material before bigger stages. "

Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?

May 2, 2024

Uday Gajendar

" There's quantitative, qualitative, generative, evaluative data and methods like AB testing—it can be overwhelming. "

Theme Four Intro

June 6, 2023

Uday Gajendar

" Paul will help us go a little meta to parse what it means to think of systems shaping the 21st-century organization. "

Theme One Intro

June 6, 2023

Uday Gajendar

" Trauma is such a loaded word, and it’s a psychological experience shaped by our individual perception of an event. "

Leading through the long tail of trauma

July 13, 2022

Uday Gajendar

" There are no best practices in trauma-informed design because every person and culture is unique. "

Leading through the long tail of trauma

July 7, 2022

Uday Gajendar

" If you work with humans, you work with trauma; it’s inherent in human experience. "

Leading through the long tail of trauma

July 7, 2022

Uday Gajendar

" Are we feeling trapped in this thing called UX design, limited by mechanized processes like agile? "

The Rise of Meta-Design: A Starter Playbook

May 19, 2022

Uday Gajendar

" Modernizing legacy platforms while maintaining a cohesive UX is a major challenge enterprises face. "

Theme 1: Introduction

June 9, 2021

Uday Gajendar

" I start by going and talking to the people, the end users, and the subject matter experts who have been working in the field for decades. "

Discussion

May 13, 2015

Uday Gajendar

" It’s about empowering a maker culture where the collective ‘we’ accomplishes something far beyond what any individual imagined. "

The Wicked Craft of Enterprise UX

May 13, 2015

Rosenverse People Everyone