Ovetta Sampson
Director, User Experience Core ML, Google
As Director of User Experience for Core ML at Google, Ovetta Sampson leads a team dedicated to designing and building new ways to make machine learning and AI more accessible and useful for a wider audience. She's also held senior design leadership roles at Microsoft and CapitalOne. An IDEO alumna, Ovetta’s sweet spot is the intersection of humanity, business and technology. She specializes in envisioning human-centered experiences at scale for future technologies. Combining her M.S. in Computer Science (HCI) with her BA in Communications, Ovetta spends most of her time helping people visualize humanity’s future and how to ethically and with compassion serve people through digital and intelligent products. When not working or teaching, Ovetta is swimming, biking and running, in exotic locales, and occasionally, doing these races called Ironmans.
Rosenverse talks by Ovetta:
" Generative AI has no moral code; you have to discipline it so it can learn right from wrong. "
Managing the Human Engagement Risks of AI
June 10, 2025
" Don't get exhausted with communicating what we do, rather just show what we do. "
Turning UX Passion into Real Product Influence
June 7, 2023
" The nuance is the enemy of machine learning and AI; they struggle with ambiguity where humans thrive. "
Research in the Automated Future
March 11, 2022