Sylas Souza

Director of Product Design, Merchandising & Design Systems, Target

Sylas Souza is a Director of Product Design & Design Systems at Target, responsible for several internal tools that empower employees and vendors worldwide to create, negotiate, buy and offer products that customers love, at scale. In the past, Sylas has also lent his talent to other Fortune 50 companies such as Walmart and Sam’s Club. He thrives in leading efforts dealing with large-scale solutions that value close cross-collaboration and outcomes that positively impact people’s lives.

Rosenverse talks by Sylas:

" Hands-on activities like practicing user interviews and design sprint sketches gave people courage to try UX tactics in the real world. "

Scaling UX Past the Size of Your Team

January 8, 2024

" We have a lot of work to do before we’re ready to put things open source at Best Buy. "

Theme 4: Discussion

January 8, 2024

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Author of Closing the Loop

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Abby Covert, Chief Sensemaker, The Sensemakers Club

Jemma Ahmed

Advancing Research and Shift UX Curator

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Sean McKay

Founder, Product Strategy & Design Consultant, Whole Product Thinking

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Founder, Chief Architect at Architects of the Future

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AI Designer

Robin Cannon

VP of Product at Knapsack

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Designer, Strategist, and Creative Technologist

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Retired UX Leader

Anne Cantera

Founder, Elementyl Intelligence and Voiceofai.io

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User Researcher & Research Ops Manager

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Founder, Ubuntu Culture Company

Greg Baker

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Joe Elmendorf

Creator of Shitty Maps and Principal of Maps and Mirror

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Director, Kambrica

George Aye

Co-Founder and Director of Innovation, Greater Good Studio

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Elyse Holladay

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