Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme 4: Discussion
Gold
Monday, January 8, 2024 • Enterprise Experience 2020
Share the love for this talk
Theme 4: Discussion
Speakers: Bob Baxley , Sara Asche Anderson , Sharon Bautista , Frank Duran , Jamie Kaspszak , Abbey Smalley and Sylas Souza
Link:

Summary

Join today’s speakers for Q&A and discussion of the day’s topics.

Key Insights

  • Best Buy and Target are focusing on evolving their internal design systems before making them open-source.

  • It's crucial to unify multiple design systems within organizations to ensure consistency and effectiveness.

  • Organizational transformation is a significant aspect of creating a successful design system.

  • Engaging stakeholders at various levels is necessary to ensure buy-in and support for design initiatives.

  • Design management requires balancing expectations and the realities of operational challenges.

  • Adopting existing design methodologies may be more efficient than creating new systems from scratch.

  • The impact of design extends beyond aesthetics; it influences business relationships and customer engagement.

  • Communication and collaboration are essential in advocating for design initiatives within organizations.

  • Iterative processes and feedback loops help organizations maintain agility in design practices.

  • Cultural shifts towards user-centered design are fundamental in evolving company metrics and evaluation systems.

Notable Quotes

"Design always means change."

"It’s more dangerous to do nothing than to do something that's not super perfect to start."

"It's a journey, right?"

"The research phase should be where you spend the most time."

"We need to show that traction immediately."

"You want to make other people's lives better."

"What works is finding partners interested in a user-centered approach."

"Organizations expressing support for design need to provide time and resources for it."

"Exploratory research helps define strategic opportunities."

"We're trying to change behavior, not just chase scores."

More Videos

Jacqui Frey

"Look for patterns; some of those are repeating."

Jacqui Frey

Flow and Superfluidity for Design Orgs

November 7, 2018

Laura Gatewood

"Every time we communicate, we are indeed sharing a basic need for human connection."

Laura Gatewood Laine Prokay

Beyond Buzzwords: Adding Heart to Effective Slack Communication

September 23, 2024

Johanna Kollmann

"You can facilitate space for developing insights through collaborative analysis techniques."

Johanna Kollmann

Insights-Driven Product Strategy: Get your Research to Count

December 6, 2022

Bria Alexander

"We will absolutely promise to let you know when these resources are available for you to enjoy."

Bria Alexander

Day 3 Welcome

September 25, 2024

Billy Carlson

"If you can get all of the people in an organization rowing in the same direction, you could dominate any industry."

Billy Carlson

Ideation tips for Product Managers

December 6, 2022

Catherine Dubut

"It's easy to stay immersed in digital, but physical contexts matter immensely for designing multi-channel experiences."

Catherine Dubut

Bridging Physical and Digital Spaces: Approaches to Retail Service Design

March 18, 2021

Kim Holt

"Trust is the foundation of our team's culture and needs to be maintained during changes."

Kim Holt Emma Wylds Pearl Koppenhaver Maisee Xiong

A Salesforce Panel Discussion on Values-Driven DesignOps

September 8, 2022

Adrian Howard

"We are not special; every discipline is going through transformation right now."

Adrian Howard

Sturgeon’s Biases

September 25, 2024

Asia Hoe

"It's important to assume positive intent."

Asia Hoe

Partnering with Product: A Journey from Junior to Senior Design

November 29, 2023