Key Insights

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  Both Target and Best Buy are developing internal design systems aimed at future open source release but are not yet ready due to necessary maturation and support.

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  Design systems often start fragmented within enterprises, requiring unification before external sharing is feasible.

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  Design is fundamentally about organizational change, and designers must understand the systemic complexities of organizations to be effective.

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  Building confidence within teams is critical when scaling design practices; it is better to start imperfectly than not at all.

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  Long-term design transformations, such as multi-year journeys, demand agile planning and frequent reevaluation rather than rigid fixed plans.

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  Leadership support, when demonstrated through space and time for discovery and design, is a key leverage point in increasing UX maturity.

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  Research sharing methods are evolving beyond traditional reports to formats like lightning talks and podcasts to accommodate diverse learning styles and schedules.

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  Successful advocacy for design adoption involves demonstrating clear value, such as quantifying time savings from using design systems' components.

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  Low UX maturity often reflects broader product management challenges rather than just a lack of design buy-in.

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  Changing evaluation metrics is essential to shifting organizational behavior from chasing short-term results to coaching long-term customer-focused mindsets.

Notable Quotes